Emily Merrell and Lexie Smith
Ready Set Coach Podcast
The Ready Set Coach Podcast is your backstage pass to the world of coaching. Hosted by business coaches and Ready Set Coach Community co-founders Emily Merrell and Lexie Smith, this podcast dives deep into what it takes to build a successful coaching business. From tactical strategies and real-world lessons to candid conversations with coaches from all backgrounds, we cover it all. Whether you're coaching-curious, balancing it as a side hustle, or coaching full-time, this show is your go-to resource for inspiration, insights, laughs, and actionable advice. Learn more about the Ready Set Coach...
Be sure to visit the podcast's website and support the creator: www.buzzsprout.com
Author
Emily Merrell and Lexie Smith
Category
Podcast website
Latest episode
Apr 23, 2025
Where to listen?
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Episodes
How to Navigate Being Triggered in a Digital World 22.03.2023 26:11
In this episode, Emily Merrell and Lexie Smith dive into how to navigate being triggered while living and working in a digital world. They get personal and share their own experiences of getting triggered on social media and how they’ve navigated accordingly. They explore the root cause of triggers and discuss actional ways listeners and coaches can navigate in today’s digital landscape. Here’s...
How to Time Manage a New Coaching Revenue Stream or Side Hustle 15.03.2023 33:11
How do you do it all?! Emily Merrell and Lexie Smith walk listeners through how to manage time to add a new coaching revenue stream or side hustle to your life. They review best practices and considerations for those working full-time, existing business owners diversifying their offerings, and multi-passionate entrepreneurs and business owners looking to get into the coaching world. Here’s what...
How to Pick The Best Marketing Strategy For Your Coaching Business 08.03.2023 22:53
This week, Emily Merrell and Lexie Smith walk through how to pick the best marketing strategy for your coaching business. They review various common marketing strategies on the market and discuss how to choose which will ultimately work best for you and your coaching practice. Here’s what you’ll learn: Examples of different marketing strategies that exist for new coaches How to take inventory o...
Common Places Coaches Drop the Ball (And How to Avoid Doing So Yourself) 01.03.2023 26:26
This week, Emily Merrell and Lexie Smith discuss the most common places they see coaches drop the ball when it comes to launching and growing a successful coaching business. They reframe ‘dropping the ball’ as opportunities for growth and improvement. Tune in to hear what common mistakes you can avoid when starting and running a coaching business. Here’s what you’ll learn: The most common mistak...
How to Set Your Client Capacity as a Coach 22.02.2023 27:25
How many clients can you really take on as a coach? In this episode, Emily Merrell and Lexie Smith talk about how to set your client's capacity as a coach. They speak to how to determine such throughout different seasons of life, and the reality of how much time a single client truly takes. Reflecting on their experiences dealing with fluctuating workloads and capacity, they share tangible ti...
What is the Ready Set Coach Program (Bonus Episode) 17.02.2023 22:25
In this bonus episode, Emily Merrell and Lexie Smith, co-founders of Ready Set Coach, break down what the Ready Set Coach Program actually is! Learn what’s involved, the nuts and bolts of the program, who it’s for, what topics are covered, what makes the program unique, and when doors are open to their next and upcoming cohorts. Here’s what you’ll learn: All about the Ready Set Coach Program T...
Different Ways to Monetize a Coaching Business 15.02.2023 25:08
This week, Emily Merrell and Lexie Smith outline different ways to monetize a coaching business. They speak to the importance of diversifying your revenue streams and exploring the various products and services that can seamlessly be added to a coaching business model. Here’s what you’ll learn: Tips on how to diversify your coaching offering suite Ideas on how to create more revenue streams wit...
Client Relations - How to Deal with Client Red Flags in Coaching 08.02.2023 31:03
This week, Emily Merrell and Lexie Smith dive into the world of Client Relations and break down how to deal with client red flags in the coaching industry. They share lessons learned the hard way, and how to ethically and professionally deal with a variety of challenging client issues in real-time - from clients wanting out of a contract to say no to the wrong fit, to payment issues, and beyond. ...
How to Avoid Burnout When Launching and Growing a Coaching Business 01.02.2023 23:35
In this episode, Emily Merrell and Lexie Smith break down ways to avoid burnout when launching your coaching business, revenue stream, or side hustle. They provide personal tips that have enabled them to avoid burnout in their own businesses and share a variety of actionable strategies that will enable and empower coaches to put their health first (without their business paying the price.) Here’...
How to Extend the Lifecycle of a Coaching Client 25.01.2023 18:04
In this episode, your hosts talk about how to extend the lifecycle of working with coaching clients looking at the ladder of business offerings and how to get clients in the door, to continue working with them in different capacities throughout your offerings. They break down mindset hurdles for selling to clients that have already been sold. Here’s what you’ll learn: The ladders Em and Lex offe...
How Much it Costs to Launch and Grow a Coaching Business 18.01.2023 28:58
This week’s episode focuses on how much it costs to launch and grow a new coaching business or side hustle. From basic legal start-up costs to software to tech, creative services, and much more, Emily Merrell and Lexie Smith share where they personally invested when launching and where they got scrappy, and provide insight on how others can do the same. Here’s what you’ll learn: How they approach...
How to Find Your Perfect Coaching Niche 11.01.2023 23:33
This week’s episode focuses on finding your perfect coaching niche. Emily Merrell and Lexie Smith discuss common mistakes, how they found their own perfect coaching niche, and how they allowed their ideal client to evolve as their businesses grew. They give real-life examples, tangle tips, and much more. Here’s what you’ll learn: Key points to keep in mind when finding and selecting a coaching n...
The 4 Ms of a Successful Coaching Business 04.01.2023 18:11
Emily Merrell and Lexie Smith break down the 4 Ms of a successful coaching business – Management, Mindset, Money & Messaging. They reflect on their own journey in their coaching businesses and how these 4 Ms have created successful businesses both for themselves and their clients. Here’s what you’ll learn: The 4Ms of a successful coaching business How mindset comes into play in your business...
How to Reflect, Reset & Refresh for the New Year 28.12.2022 23:08
Hosts Emily Merrell and Lexie Smith look back on the past year and walk through different exercises on how to reflect, reset, and refresh heading into the New Year. From personal growth to business achievements and more, this episode is packed full of helpful takeaways, tips, and challenges for all listeners. Here’s what you’ll learn: Different accomplishments that your hosts had in 2022 How to...
Essential Skills for Effective Coaching 21.12.2022 17:11
This week’s episode outlines some essential skills for effective coaching from everything from concepts of asking questions, and active listening, to challenging your clients when needed, Em and Lex drop some tips for essential skills to have for an effective coaching strategy that will help solidify your time with your clients. Here’s what you’ll learn: Skills to have as a coach The art of act...
Behind the Scenes of an Active Group Coaching Program 14.12.2022 33:57
In this episode, Emily Merrell and Lexie Smith take us behind the scenes of their Ready Set Coach active cohort. They break down what it was like building their first coaching group program and disclose a very intentional strategy they implemented along the way, and discuss how their “behind the scenes” continues to evolve with each new group to follow. Here’s what you’ll learn: What works and w...
All The Hats You Wear (& Roles You Play) as a Coach 07.12.2022 20:56
Emily Merrell and Lexie Smith do a deep dive into all the hats you wear as a coach beyond, well, coaching. They provide insight into what hats they have worn throughout their ventures, and what roles you should expect and prepare to handle and address as you embark on your coaching journey. Here’s what you’ll learn: The various hats you wear as a coach beyond just coaching Reflections on what has...
PR Tips for Coaches with Lex (Minisode) 30.11.2022 10:20
In this mini-episode, Lexie Smith offers a variety of tips and tricks for coaches looking to up their thought leadership and PR game. A PR pro, coach, and agency owner herself, Lexie reviews the top PR strategies coaches should enact if looking to increase their credibility, visibility, and revenue. Here’s what you’ll learn: The definition of thought leadership Why developing a thought leadersh...
The Business of Coaching: How to Pick the Best Business Model for You 23.11.2022 19:43
Emily Merrell and Lexie Smith touch on the various types of coaching business models and programs on the market: masterminds, group coaching, one on one coaching, and beyond. They share their own experiences with different programs and provide advice and tips on how to pick the best business model for you and your business. Here’s what you’ll learn: Variations on types of programs for coaches ou...
How to Collaborate in the Coaching Industry to Fast Track Business Growth 16.11.2022 23:58
In this episode, Emily Merrell and Lexie Smith talk about how to collaborate in the coaching industry to fast-track business growth. Reviewing the benefits of collaboration, Em & Lex share some of their favorite communities and give plenty of real-life collaboration examples sure to inspire and spark ideas for listeners. Here’s what you’ll learn: Tips on how to create the best collaboration...
Best Practices for Must-Have Coaching Workflows 09.11.2022 20:39
In this episode, Em and Lex drop their tips on coaching workflows and streamlining systems to be successful once landing your client. They break it down on the timing of certain onboarding items to complete and provide suggestions for a successful onboarding session with new clients as well as a successful graduation and offboarding with clients when you wrap up a program. Here’s what you’ll lear...
Expectations vs Reality in Coaching and Entrepreneurship 02.11.2022 24:49
In this episode, Em and Lex reflect on their own personal business journeys and talk through “expectations vs reality” in coaching and entrepreneurship. Hear how your hosts navigated the ebbs and flows of entrepreneurship and the coaching industry, and their best tips learned along the way. Here’s what you’ll learn: Their individual expectations going into entrepreneurship and the realities that...
How to Channel Resilience to Fuel Your Business with Em (Minisode) 26.10.2022 10:55
When your co-founder is away it’s time to play! In this mini-episode, Emily Merrell sneaks in a solo episode devoted to the importance of vacation, boundaries, the beauty of having a co-founder, and finding resilience in yourself, your business, and your community. Here’s what you’ll learn: Why create a self-love list How to take inventory of your accomplishments How to take stock of your commu...
Don't Make These Mistakes as a New Coach 19.10.2022 32:36
Emily Merrell and Lexie Smith reflect on the most common mistakes they see new coaches making across the industry. Hear their personal lessons learned, actionable tips on how to avoid making common mistakes as a new coach, and homework geared towards auditing your own coaching practice. Here’s what you’ll learn: Em and Lexie’s own experiences starting out in the online coaching business The most...
How to Sell with Confidence as a Coach 12.10.2022 27:51
Emily Merrell and Lexie smith review their 7 steps to sell with confidence as a coach. From dissecting and studying different selling styles and techniques to necessary mindset reframes and strategies, this episode will help coaches and business owners show up and sell confidently. Here’s what you’ll learn: Em & Lex share how to identify and own your unique selling style They talk about neces...
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