Ready Set Coach Podcast

This week’s episode is focused on starting and building your reputation in the coaching industry. Em and Lex break down their reputation-building strategies to establish authority and sign clients.    Here’s what you’ll learn:  How Em and Lex got their start building their business reputations The importance of being aware of how you interact with people and clients Reputation-building strategies...

In this episode, Em and Lex break down why they decided to turn their signature Ready Set Coach group program into a passive online course, the Ready Set Coach Launch Pack. They break exactly how they did it, and lessons learned along the way.  Here’s what you’ll learn:  Suggested business models they have when starting out as a new coach  They look back at the five cohorts that have gone through...

In this episode, Em, Lex chat with Messaging & Storytelling Coach Carolyn Stine about the challenges of navigating controversy while being coaches. Carolyn offers tips on navigating those moments thoughtfully and looking within yourself and your own goals to help along the way.   Here’s what you’ll learn:  Hear how Carolyn Stine started her own coaching business Em and Carolyn’s relationship a...

In this week’s episode, Em and Lex walk through marketing and the client journey. They pull back the curtain and specifically review how they signed their last 9 high ticket clients and the unique marketing and sales funnel each of those individuals underwent signing. They offer homework to both new coaches and seasoned coaches on things to audit and work on to improve client close rates.    Here’...

 Em and Lex ARE BACK! This episode, the first episode of season 2, reviews what lies ahead in Season 2 of the Ready Set Coach Podcast and reflects on the lessons Emily and Lexie have learned thus far during the launch of the free Ready Set Coach community.    Here’s what you’ll learn:  How Em and Lex decided to start the RSC Community Who the community is for Their plans for their community and ho...

This special drop episode explains more about Ready Set Coach 2.0. Em and Lex talk about the Ready Set Coach Community and what’s inside the new community. They give an update on the upcoming new podcast season and talk about the new Ready Set Coach community launch. Hear who this community is for and how to apply to be a part of the new community platform where you can learn, develop, sound board...

The 60th episode of the Ready Set Coach Podcast wraps up the first season of the show. Emily Merrell and Lexie Smith update listeners on the current status of their cohort, and what listeners can expect for Ready Set Coach 2.0 (coming soon!)  Follow Em & Lex on Instagram at @readysetcoachprogram Learn more about the Ready Set Coach Program at Readysetcoachprogram.com Learn more about Six Degre...

This week is a fun episode that has a lesson in the pun… Emily Merrell and Lexie Smith talk about how to enter into your Taylor Swift era of coaching. They talk about Taylor Swift’s different eras and their pivotal role in her journey to success. They relate the icon’s journey to different stages of launching, growing, and scaling a coaching business, discussing key takeaways.   Here’s what you’ll...

This week’s special minisode is about Emily Merrell and Lexie Smith discussing overcoming a funk and resetting your motivation. Em and Lex share valuable tips and strategies for handling difficult days when you feel down or lack motivation. They’ll emphasize the importance of validating your feelings and share helpful ways to cope when the hard days arise.    Here’s what you’ll learn:  The overarc...

This week, Emily Merrell and Lexie Smith dive into time-saving hacks and strategies for coaches, sharing their personal approaches in their multi-business lives. They reflect on the evolving landscape of business promotion and the latest influence of technologies such as ChatGPT and AI. Beyond tech, Em and Lex share different techniques to help improve overall business productivity and efficiency....

 This week, Emily Merrell and Lexie Smith discuss how to build and establish credibility as you begin your coaching journey and build your business. They talk through common perceptions (and misconceptions) of the title ‘coach’, and share valuable tips on how to build and establish credibility regardless of which phase you’re at in your coaching business. Additionally, they reflect on their journe...

This week Emily Merrell and Lexie Smith discuss different strategic partnership ideas that coaches can use to grow their businesses. They give personal examples, review campaigns that have worked for their clients, and share what it takes for a partnership to ultimately be deemed successful in and out of the coaching world.  Here’s what you’ll learn:  Examples of what a strategic partnership can l...

This week’s episode takes listeners behind the scenes of what is looks like when you’ve achieved “success” in life, entrepreneurship, and running a coaching business. Emily Merrell and Lexie Smith reflect on their transitions into entrepreneurship, the highs and lows involved in running a business, and how social media rarely ever shares the full story of someone’s journey.  Here’s what you’ll lea...

This week, Emily Merrell and Lexie Smith discuss the ‘should’s’ and shouldn’ts of adding a coaching offer to your existing business. They discuss their own experience in adding a coaching revenue stream, and how they evolved in their own businesses in doing so. Tune in to hear their tips on both what to consider and what to do to create more impact and revenue with coaching.  Here’s what you’ll le...

In this week’s episode, Emily Merrell and Lexie Smith are joined by executive functioning coach Corie Wightlin. Corie, Em, and Lex discuss overcoming overwhelm in life and business and taming your inner critic. Corie shares tangible practices to improve executive functioning that listeners can implement immediately and reveals how neurodiversity relates to coaching much more than you might think. ...

In this week’s episode, Emily Merrell and Lexie Smith discuss whether or not pivoting your coaching business is strategic or if it’s an excuse masking a different issue. They break down what a successful, smart pivot looks like versus an unsuccessful, counter-productive pivot, and share how listeners can decipher where they fall between the two.  Here’s what you’ll learn:  What it means to pivot i...

In the 50th episode of the Ready Set Coach Podcast, Emily Merrell and Lexie Smith discuss their experiences and insights from launching the podcast and program. They explore the strategies behind the podcast's launch and highlight commonalities among successful Ready Set Coach Program participants. They conclude by guiding maximizing personal and business growth through coaching investments....

This week, Emily Merrell and Lexie Smith chat about choosing the right social media platform to market your coaching business. They talk about different social platforms they’ve utilized in their businesses, how they track growth metrics, and the main things to consider when selecting where to put your efforts when launching and growing your coaching business. Here’s what you’ll learn:  The differ...

In this episode, Emily Merrell and Lexie Smith drop tips on how to step away from busyness as a coach. They break down what busyness might look like in different phases of your business life and share necessary mindset reframes they’ve utilized to find a healthier relationship with time and reduce overwhelm. Here’s what you’ll learn:  Em & Lex’s best time management tips for coaches What syste...

Hear 7 things Lex loves and hates about being a coach. In this minisode, Lex breaks down the less obvious things to prepare for in your coaching business and reviews what she likes and dislikes about the industry and her job.  Here’s what you’ll learn:  The 7 things Lex loves and hates about being a coach How holding space for others can be both exciting and exhausting - and how to protect yoursel...

This week’s episode is a solo episode from Emily Merrell! She breaks down different things she sees when people start their side hustles or coaching businesses. She breaks down the mindset behind promoting yourself on social media, sending newsletters, and other ways to show up when starting your business. She offers tips on getting over that mindset, making money, and promoting yourself in your b...

This week, Emily Merrell and Lexie Smith talk about how to build sales funnels for your coaching business and have fun with funnels! They reveal their own personal sales funnels that are running behind the scenes at THEPRBAR, Six Degrees Society, and Ready Set Coach and review what types of sales funnels are the best fit based on your unique coaching model. Here’s what you’ll learn:   What a sales...

Emily Merrell and Lexie Smith are event pros! In this episode, they share different ways to leverage events to grow your coaching business. They talk about different types of events, how to create and market events, and how to utilize them to grow your audience and attract new coaching leads to your business.  Here’s what you’ll learn:  Examples of events Emily Merrell and Lexie Smith did in their...

This week, Emily Merrell and Lexie Smith talk about how to conduct market research for your coaching business. They speak to the importance of conducting market research in your coaching area as well as overall in the industry. They review the important types of market research, how you can conduct such for your own practice, and how to use and apply market research findings in the overall develop...

In this episode, Emily Merrell and Lexie Smith break down the different ways to position yourself within the coaching industry.  From messaging to pricing to sales and more, hear the duo talk through various positioning strategies that can make you stand out in the crowded coaching world.  Here’s what you’ll learn:  Different ways you can be perceived in the coaching world Different elements that...