Thomas Costello

REACHRIGHT Podcast

Business EN ↓ 314 episodes

The REACHRIGHT Podcast is dedicated to helping your church reach people the right way. We want to help you see more visitors and grow.

Author

Thomas Costello

Category

Business

Podcast website

reachrightstudios.com

Latest episode

Jul 9, 2026

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Episodes

What Kind of YouTube Content Should Your Church Create? 01.10.2021

Your church has a YouTube channel.  That’s great. But how can we actually engage people on YouTube? The key to connecting with people on YouTube is to create great content, and that is where so many churches get stuck.  In today’s episode, we answer the question – What Kind of YouTube Content Should Your Church Create? Table of contents YouTube Intro Sermons Sermon Clips Testimony Videos Bible FAQ...

Six Online Giving Mistakes Your Church is Making and How to Avoid Them 17.09.2021

Before the pandemic, most churches were offering online giving. As a new reality set in March of 2020, all of the stragglers got on board to allow members of their Church to give online. But online giving is more than just a link on your website. We see churches making some of the same mistakes over and over again when it comes to online giving. Here are six online giving mistakes your church is p...

Nine Reasons Why Your Church Doesn’t Show Up In Local Searches 10.09.2021

Every church needs to get serious about how easy their church is to find online.  And one essential way to do that is to make sure your local SEO is dialed in.  Sadly, we see many of the same mistakes when it comes to Local Searches for churches.  Here are nine reasons your church isn’t appearing in local searches Table of contents Incomplete Google My Business Listing No Church Reviews Not Respon...

How To Get More Facebook Likes For Your Church 03.09.2021

Every church leader wants to expand their reach, and one of the best places to reach people is on social media.  And the largest and most used social network is still Facebook.  In today’s episode, we share the seven tips you need to know to help your church get more likes on Facebook.   We hope this conversation helps you reach more people and grow.  Table of contents Build a Complete Facebook Pa...

How To Build A Church Social Media Strategy From Scratch 20.08.2021

Every church leader knows that social media is something they need to take seriously. Most churches have done something to give their church a social media presence.   But as we have talked with church leaders across the country, we have found that very few are satisfied with their social results.  In our experience, it’s because most churches don’t have a coherent plan.  In today’s episode, we do...

Five Ways You Can Repurpose Old Sermons and Reach People Online 13.08.2021

It used to be that sermons were preached once, and that was the end of it.  Today when pastors share a message, it is recorded and can live on forever.  For most churches, your past sermons are one of your most valuable assets.  But getting the most out of your recorded messages is a challenge for many church leaders.  Join us as we discuss how your church can repurpose your sermons and give them...

How To Handle Negative Church Reviews Like A Pro 06.08.2021

If you have been in ministry for any length of time, you have had some people say less than flattering things about you.  But when they do it online, it can sting.  In today’s episode, we unpack some of the tools in our arsenal when dealing with negative church reviews.  We hope it helps your church reach more people and grow. Table of contents Remember It’s Normal Delete The Review If Possible Fl...

How To Get More Online Church Service Views 30.07.2021

In today’s episode, we do a deep dive into the question many of you are asking. How can we get more views for our online church service? In what we all hope is the late stage of the pandemic, most churches are still hosting online church services even though they are still back to in-person services.  Join us as we unpack some of the most important things you can do to help reach a larger audience...

Six Tips to Help You Preach Sermons Without Notes 23.07.2021

Every pastor would like to be less reliant on their notes when preaching.  But let’s face it, taking the plunge and going without notes altogether is scary.  Here are some of the tips and tricks we have picked up over the years to help you make a move to preaching without notes. Table of contents Know Your Sermon Don’t Memorize It Write it out Focus on Stories Practice on camera with notes Watch i...

How To Build Better Church Website Navigation Menus 15.07.2021

Getting the church website navigation menus right is one of the most complex parts of developing a great site.  Here are REACHRIGHT; we have been known to spend over 20 hours just thinking through the right way to organize the content you need in your menu.  But get it wrong, and your website is dead in the water.  Join us as we discuss the keys to a great church website navigation menu.  We hope...

Email Marketing For Churches – 7 Tips You Need To Know 08.07.2021

Many people are under the misguided impression that email marketing for churches is dead.  This couldn’t be any further from the truth.  In today’s episode, we unpack seven tips you need to know about email marketing.  Join us as we discuss the ins and outs to help your church get results with your emails.  We hope it helps your church reach more people and grow.  Table of contents Write Enticing...

What We’ve Learned Hosting A Ministry Podcast For One Year 01.07.2021

In today’s episode, we unpack some of the things we have learned hosting this podcast for one full year. In honor of completing 52 weekly episodes and our first anniversary, we thought it might be helpful to share some of the gems we picked up along the way. We believe that churches ought to consider hosting a podcast, and we hope this episode encourages some of you to go for it. This is the REACH...

Seven Hacks For Better Mobile Web Design For Churches 24.06.2021

In today’s episode, we unpack seven hacks to improve mobile web design for churches. Most of your browsing today is happening on a mobile device, so your website must be ready.  But many of the church leaders we speak to aren’t sure how to make that happen.  Join us as we discuss the ins and outs of mobile web design for churches.  We hope this conversation helps your church reach more people and...

The Anatomy of a Google Search And How Your Church Can Be More Visible 17.06.2021

In today’s episode, we unpack the anatomy of a Google search for churches.  There are many parts to a search, and knowing how they are different will give you a leg up in making sure your church is found online.  Join us as we discuss some of these differences and where your church needs to focus if you want to be seen and see more visitors.  Table of contents The Ads The Map Pack The Organic Resu...

Seven Reasons Why Your Church Should Keep Doing Online Services 10.06.2021

In today’s episode, we unpack seven reasons why your church should keep hosting online services.  As the pandemic becomes a memory, many church leaders are now considering putting all of their attention back on in-person services.  That would be a massive mistake.  Join us as we discuss why churches need to keep up their online efforts.  We hope this conversation helps your church reach more peopl...

The 7 Point Church Website Security Checkup 02.06.2021

Internet security is more critical now than ever before.  Some church leaders believe that because their ministry is small, they are at low risk of cyberattacks.   They couldn’t be more wrong.   Join us as we discuss the ins and outs of church website security with seven key questions every pastor needs to ask about their church website.  We hope this conversation helps your church reach people th...

How To Build The Perfect Church Visitor Follow-Up Process 27.05.2021

In today’s episode, we discuss how your church can build the perfect visitor follow-up process. As we consult pastors, we hear most often that a church’s assimilation process is a work in progress. And typically, it isn’t a lack of effort. Many church leaders don’t know where to start. Join us as we attempt to outline what we have found to be the perfect follow-up process for most churches. We hop...

9 SEO Mistakes That Most Churches Make 20.05.2021

In today’s episode, unpack nine SEO Mistakes that most churches make. SEO, or search engine optimization, is an essential part of every church’s digital outreach strategy. But doing SEO the wrong way can be even worse than doing nothing at all.  Join us as we unpack the mistakes we see most often.  We hope this conversation helps your church reach more people and grow.  Table of contents Slow Load...

How To Build The Perfect Church Plan-Your-Visit Page 13.05.2021

In today’s episode, we discuss how you can build the perfect plan-your-visit page on your church website.  Almost every visitor will be on your church website before they show up for the first time.  A good church website should have a page dedicated to visitors.   Join us as we discuss the ins and outs of how you should design your plan-your-visit page We hope this conversation helps your church...

Seven Church Newsletter Mistakes And How To Fix Them 06.05.2021

In today’s episode, we unpack seven church newsletter mistakes we see and how your church can fix them.  A church newsletter is one of the best ways to communicate with your church.   Almost every adult has an email address, and most of them check it daily.  But there are some mistakes that churches repeatedly make that keep those emails from being read.  Join us as we help your church identify th...

Six Local SEO Tips Your Church Needs To Know 29.04.2021

In today’s episode, we unpack six Local SEO tips that your church needs to know.  Search Engine Optimization has changed dramatically over the last few years.  Google has put more attention than ever into making sure that local results show up more often, and that is great news for churches.  But the way you rank in local searches is different from how a church would rank in a general search.  Joi...

Eight Rules For Online Sermon Videos 22.04.2021

In today’s episode, we discuss the eight new rules for posting your sermon videos online.  The pandemic forced thousands of churches who had never done a video sermon to put their sermons online.  There there are some elements to preaching that work well in person that don’t translate to digital.  Join us as we discuss the ways your church needs to adapt your sermons to better reach a web-based au...

13 Engaging Social Media Post Ideas For Churches 15.04.2021

In today’s episode, we discuss 13 Engaging Social Media Post Ideas For Churches. Every pastor knows that being on social media is an integral part of your church’s outreach strategy. But often, church leaders get stuck trying to figure out what to post.  Join us as we help your church break the social post log jam and share ideas that are proven to work.  We hope this conversation helps you reach...

Five Facebook Ad Hacks That Will Bring In More Visitors 08.04.2021

In today’s episode, we unpack Five Facebook Ad Hacks That Will Bring In More Visitors. Facebook and other social platforms have created one of the best outreach opportunities in history for churches. And if done right, churches can reach more people for less money than ever before. Join us as we shed some light on how your church can use this platform more effectively. We hope this conversation he...

How To Get Easter Visitors To Come Back The Next Week 01.04.2021

In today’s episode, we discuss how your church can get Easter visitors to return the following week. Resurrection Sunday is the most attended day of the year for churches. And if you want those visitors to return, it is essential to have your assimilation process dialed in. We hope this conversation helps your church reach more people and grow. How To Get Easter Visitors To Come Back The Next Week...

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