Raving Coaches

 Ever wonder why your website looks good but doesn’t convert? This episode is your wake-up call. Brand strategist Lee Aldridge joins me to break down why most coaches skip straight to tactics—and what you need to build first if you want your marketing to actually work. We talk brand story, strategy, and how your childhood hints at the signature work you’re meant to do. If your business feels misal...

Wouldn’t it be great if dream clients just showed up with cash in hand? Yeah—me too. But that’s not how it works. In this episode of the Raving Coaches podcast, I break down Step 4 of building a real coaching business: Meeting Your People.  I walk through five clear ways coaches can build genuine relationships that lead to paid clients—without being weird or spammy. Whether you're networking in pe...

What if your digestive issues and weight gain aren’t just about food—but about how you feel about yourself? In this episode, I talk with Anke Johnson (Visionary Endotype), founder of Forward and Up Wellness. Anke is a functional nutritionist and intuitive coach who works with women ages 35–80 to finally get answers when doctors just say, “You’re fine.” We go deep into the connection between physic...

Coaches are out here Frankensteining their message—borrowing phrases from networking events, sales pages, or other coaches, hoping they’ll finally land a client. But then someone reads it and says, “I still don’t understand what you do.” In this episode of the Raving Coaches Podcast, I break down Step 3 in my six-part series on building a coaching business that actually works: How to Write Marketi...

 Your brand isn't your color palette. It’s not a purple frog or your favorite quote in cursive script. In Step 2 of my six-part series on building a successful coaching business, I explain why most coaching brands fail to connect—and what it takes to get yours aligned. Identity-Aligned Branding is based on who you actually are and the energy your clients already pick up from you. When your brand d...

 If the phrase “sales call” makes you want to disappear into the floor, this episode is your reset button. Kristina Jensen (Intuitive Endotype™) brings her trauma-aware, connection-first approach to selling coaching—without scripts, pressure, or pretending to be someone you’re not. We talk about the three biggest mistakes coaches make when trying to sell, how to turn discovery calls into trust-bui...

Most coaches think the problem is visibility or fancy funnels. But the real issue? They don’t know what they actually do. In this solo episode of Raving Coaches, I kick off a six-part series on the six simple steps to building a profitable coaching business. Step one is all about knowing what makes you different — not your certifications, but your design. I share why the Endotype Formula is the sh...

Listen up coaches—this isn't your usual parenting podcast. Dinalynn Rosenbush, a 30‑year veteran speech‑language pathologist turned parenting coach, drops truth bombs about how kids really think. She explains why what looks like defiance is often language confusion or literal-mindedness. When parents learn to observe behavior non‑judgmentally and ask open questions like “Tell me what was in your m...

 In this episode, I get into something most coaches avoid: their own resistance. And yes, I mean you. The part of you that thinks, “Ugh, I hate this. I don’t want to do … (marketing, accounting, sales, follow ups, etc).  I wish it would just go away.” That, my friend, is resistance. And it’s likely running the show in your business more than you realize. I share a story that helped me feel the con...

Coaches, it’s time to get honest about your sales strategy. If your DMs are dry, your calendar’s empty, and your content feels like it’s going nowhere—you’re not alone. In this episode, Laura sits down with sales coach Gurleen Dhillon to unpack the real reason your offers aren’t converting. They break down Gurleen’s visibility–nurture–convert framework and explore how most coaches skip straight to...

You can track your hours. You can budget your money. But if you’re bleeding energy all over the place, your business will still feel stuck. In this episode of the Raving Coaches podcast, I’m talking about the third audit every coach needs—but most skip: your energy. Time and money might get all the attention, but energy is the real currency of your business. If you’re constantly tired, resentful,...

When a coach starts dismantling the rules they were handed—about marriage, ambition, safety, identity—everything changes. Jen Vertanen is in that place. And she’s turning it into a community. In this conversation, Jen shares the origin of her new project, We the Unruly, and the deep emotional audit she had to do to get there. We talked about what it means to be seen in your grief, how legacy belie...

 I said the word "audit" and half of you probably flinched. I get it. But if you're a coach who wants a business that works, we’ve got to talk about where your time and money are really going. This week on the podcast, I break down how I audit my business expenses (including the graveyard of domain names), and how I track my time so I can see exactly where I’m leaking hours—or hiding from the hard...

Being good at what you do isn’t enough if no one knows who you are. In this episode, I sit down with Rob Lang, who’s been behind the scenes of the media for 35+ years, helping people turn their skills into visibility and credibility. We unpack what makes a media pitch land, the #1 mistake most coaches make, and how to tailor your message for real-world results—not just a framed newspaper article f...

5,000 downloads. Zero ads. Just consistent, clear messaging and aligned audience building. In this special solo episode, I’m celebrating a big milestone—and unpacking how we got here. If you’ve been spinning your wheels trying to get clients or build traction, this one’s for you. I share what actually worked for growing the Raving Coaches Podcast, what didn’t, and how you can apply the same thinki...

This isn’t just a conversation. It’s a transmission. I sat down with Monique McDonald to talk about the deeper layers of visibility—how your body holds your story, how your voice reflects your beliefs, and what happens when you finally stop performing and start owning who you are. We got into duality, sacred space, business identity, and what voice work has to do with marketing clarity. If you’ve...

This launch didn’t start with a spreadsheet. It started with a nudge. In this solo episode, I’m pulling back the curtain on how I went from “I should probably do a workshop” to booking new clients, selling strategy sessions, and creating a profitable, intuitive launch. You don’t need to build the whole funnel. You don’t need to plan for three months. You just need a clear next step, a marketing pl...

What if your most powerful business tool isn’t your website or your strategy—but your body? In this episode, intuitive coach Brenda Winkle and I explore how breath, embodiment, and energy practices create massive clarity for coaches—especially those who don’t fit the “standard” mold. We talk about real-world intuition in business (not the fluffy kind), what it means to move from trauma responses i...

 Coaches, are you helping your clients... or are you accidentally creating drama that stalls your business? In this solo episode, Laura Hulleman breaks down the Drama Triangle—victim, persecutor, rescuer—and how it sneaks into our coaching relationships, our marketing, and even our self-worth. If you’ve ever wondered why your business feels exhausting or your messaging sounds off, this episode is...

If you’ve ever frozen up mid-launch, doubted your pricing, or wondered whether you’re even cut out for this business—stop scrolling and hit play. In this episode, I talk with Cera Byer about the internal war coaches' fight between intuition and fear, embodiment and logic, survival and expansion. Cera shares what it looks like to run a launch rooted in trust—not tactics. We discuss why so many coac...

Let’s be real: most coaches don’t actually know how to hire a marketing person. I’ve had too many conversations with brilliant coaches who ended up $30K in the hole with a beautiful website that doesn’t get them a single client. In this episode of Raving Coaches, I’m breaking down exactly what to ask before you hire anyone for your marketing—whether it’s a designer, a copywriter, or a strategist....

Let’s be honest—most conferences are a dumpster fire of awkward energy and sales pitches. This episode is about how to do it differently. Pat Miller, the Idea Coach and creator of the Small Business Owners Community, has created a conference that’s built on actual community—not just cliques and cold coffee. In this episode, we break down how he intentionally curates the experience—from the minute...

If you’ve ever shown up at a networking event and thought, “What the heck am I supposed to say?”—you’re not alone. In this episode, I’m pulling back the curtain on why networking can feel awkward and exhausting—and how your coaching superpowers can make it easier. I walk you through why you can’t network like your extroverted friend and how your Endotype shows you the rooms you belong in and how t...

I’ve had some incredible business coaches—and I’ve had some I couldn’t run from fast enough. In this episode, I’m pulling back the curtain and telling the truth about how to pick a coach who works with you, not over you. I talk about why we’re drawn to bossy coaches (hint: it's got something to do with our employee conditioning), why you need to ask better questions before hiring, and how to make...

This is one of those conversations that stays with you. Sheila Williams (Protector Endotype™) is a coach doing powerful work with men—yes, men—who are showing up grumpy, resentful, and tired... and don’t know why. You’ll hear us talk about how society’s shifting expectations have left many men feeling unappreciated and unsure of their role, and how Sheila gently guides them toward reclaiming their...