Radically Candid: Learn about Streaming TV advertising.

In this episode of [radically candid], host Ava Hinds sits down with [cognition]’s Development team, Zachary Loughridge, Lauren Haven, and Cody Thurber. In this conversation we talk about how the platform is actually built behind the scenes.  Who's This Conversation For? This conversation is for anyone curious about how software engineering teams actually operate, professionals thinking about...

In this episode of [radically candid], host Ava Hinds sits down with Travis Pedersen , Product Manager at [cognition], for a conversation about how products actually get built in ad tech. Travis walks through what his day-to-day looks like, how an idea travels from a client request all the way to live in the platform, and why attribution has become one of the biggest players in the industry. Along...

In this episode of [radically candid], host Ava Hinds sits down with Alexandra Mills , Director of People at [cognition], for a conversation about how to build a career in Streaming TV. Alex shares what actually gets a candidate noticed in a fast-growing company, why curiosity and caring matter more than a perfect resume, and how [cognition] protects its culture while doubling in size. Who's...

In this episode of [radically candid], host Ava Hinds sits down with Ilka Pritchard , Director of Account Management at [cognition], to dig into one of the most critical parts of the business: client relationships. From onboarding through long-term partnerships, this conversation covers what it takes to manage, scale, and retain the accounts that keep everything moving. Who's This Conversatio...

In this episode of [radically candid], host Ava Hinds sits down with Michael Lieberman , Vice President of Innovation at [cognition], to recap what the team has been building in Q1 and where innovation is headed for the rest of the year. Who's This Conversation For? This conversation is for anyone who wants to understand the technology and strategy behind [cognition]'s platform. Whether...

In this episode of [radically candid], host Ava Hinds sits down with Renuka Lakra, Senior UX Designer at [cognition], for a conversation about why design is one of the most undervalued growth levers in business. Renuka shares her perspective on how great UX closes the gap between a product and the people using it, why function always comes before aesthetics, and how a single design decision can mo...

In this episode of [radically candid], host Ava Hinds sits down with Bill Schomberg , one of [cognition]'s founding advisors, to go all the way back to the beginning and explore how culture, values, and relationships built the foundation for everything the company is today. Who's This Conversation For? This conversation is for anyone who wants to understand what makes [cognition] differe...

In this episode of [radically candid], host Ava Hinds goes deep into the world of Account Management with four Enterprise Account Managers at [cognition]. From what the role actually looks like day-to-day to the soft skills that separate good AMs from great ones, this episode is an honest, inside look at what it takes to build lasting client relationships in the ad tech space and why the shift to...

In this episode of [radically candid], host Ava Hinds sits down with Alex Bronkar , Product Enablement Specialist at Cognition, to pull back the curtain on what it really means to be the bridge between Product, Development, and the rest of the organization. Who's This Conversation For? This conversation is for anyone who wants to understand how ad tech products get built, refined, and rolled...

In this episode of [radically candid], host Ava Hinds goes deep into the mechanics of Streaming TV advertising with the leadership team at [cognition] . From the technical how-to of dynamic creative to the strategic shift from demand capture to demand generation, this episode pulls back the curtain on how dealers and agencies can finally see inside the black box of Streaming TV. Who’s This Convers...

In this episode of [radically candid], host Ava Hinds sits down with Aqua Bailey , Operational Support Lead at [cognition], to pull back the curtain on how data actually moves from a dealership’s sales floor to a high-performing digital campaign. Who's This Conversation For? This conversation is for anyone looking to understand the technical back end of attribution. If you’ve ever wondered ho...

In this episode of [radically candid], Matt Wilson , Vice President of Digital at SilverBack Advertising , discusses his non-linear career path and the power of listening to your market with Tim Rowe . Who's This Conversation For? This conversation is for anyone looking to redefine their career path or stand out in a crowded marketplace...of any sort - whether its as a career, as an agency, o...

The trend lines show that AI is only getting smarter and more complex, so how do you ride the wave without getting crushed by it? We are given three options: Be in denial  Run for the hills when change occurs  See it on the horizon and plan ahead  In this episode of [radically candid], Whitfield Athey , Chief Operations Officer at [cognition] , discusses these changes and how to plan for the disru...

🎧 Episode Highlights   This week on [radically candid] , Tim Rowe sits down with [cognition] 's Chief Revenue Officer, Amber Daniel , to break down the massive shifts rocking the advertising world—from the streaming takeover to the rise of AI search. ⏱️ Quick Takeaways: Streaming Drives Search: Did you know? As much as 30% of all website traffic originates from someone seeing a Streaming TV...

🎧 Episode Highlights This week on [radically candid], Tim Rowe gets a behind-the-scenes look at recruiting and culture building with our Head of People, Alexandra Mills of [cognition] . ⏱️ Quick Takeaways: People vs. HR: "People" isn't just the new HR—it's about fostering a holistic, supportive ecosystem. Authenticity is Key: In the age of AI, being your authentic self in resu...

🎧 Episode Highlights [radically candid] hosts Brian Dukes (Exitwise) to demystify M&A for founders. Learn to destigmatize exits, prepare from day one with financial hygiene and a strong team, and turn M&A into a strategic win. Brian shares how proactive planning and Exitwise empower this journey. ⏱️ Quick Takeaways (2-min read) The Stigma: Demystifying M&A—it's strategy, not fail...

🎧 Episode Highlights In this tech-forward episode of [radically candid], Tim Rowe sits down with Colin Davis, CTO @ [cognition], to unpack the powerful engine behind dynamic creative, automation, and attribution in streaming TV advertising. From ingesting massive data sets and inventory feeds to serving personalized, performance-driven creative—Colin shares how his team moves fast without breakin...

🎧 Episode Highlights In this heartfelt episode of [radically candid], Tim Rowe sits down with John Stark , retiring VP of Account Management @ [cognition], to reflect on the company’s journey—from being spotlighted by Amazon for dynamic display to becoming a full-stack ad tech solution for streaming TV. John shares what it really means to build, grow, and eventually hand off something bigger than...

🎧 Episode Highlights In this insightful episode of [radically candid], Tim Rowe sits down with Matt Burk, Product Manager @ [cognition], to unpack the complexities—and surprising simplicity—of dynamic creative and ad serving. Matt reveals how marketers can achieve highly personalized campaigns at scale without the usual headaches, wasted time, or blown budgets. If dynamic creative or ad serving a...

🎧 Episode Highlights In this deep-dive episode of [Radically Candid], Tim Rowe sits down with Michael Lieberman—Product Manager of Headless Analytics at Cognition and founder of the technology behind it—to break down how to finally solve your attribution blind spots. From Shopify sites to CTV ads, this episode unpacks how modern measurement really works (and where everyone else is getting it wron...

🎧 Episode Highlights In this first installment of the [radically candid] podcast, Tim Rowe sits down with Carson Henry CEO @ [cognition] to talk about how a strategic pivot from competing with agencies has led to transformative ad tech for streaming TV advertising attribution. ⏱️ Quick Takeaways (2-min read) The Pivot : How Cognition originally aimed to disrupt agencies but instead became their t...