Matt Peacock
Push, Pull, Profit
Welcome to Push, Pull, Profit , where fitness coaches learn how to scale to consistent £10k+ months. Do you even scale, bro? If not, you’re in the right place. I’m Matt Peacock, a coach-turned-mentor who’s been in the trenches and knows what it takes to build a thriving, scalable fitness business. Each episode is packed with actionable insights to help you: •Attract and serve dream clients with authentic, no-BS marketing. •Implement scalable systems that free up your time and grow your profits. •Master the mindset shifts needed to lead with confidence and clarity. If you’re serious about buil...
Author
Matt Peacock
Category
Podcast website
Latest episode
Jun 29, 2026
Where to listen?
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Episodes
The Lead Magnet Mistake Coaches Make & The Solution 08.12.2025 9:44
Join 745 other coaches & get your Mini Magnet GPT here ⬇️ https://www.skool.com/underground-scaling-society-5842/about Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
How To Charge A Premium As An Online Coach 03.12.2025 9:03
Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
15 Brutal Truths Of Business 24.11.2025 9:58
Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Asking A Mentor: How To Build A Magnetic Coaching Business 11.11.2025 16:25
FREE Skool Community ⬇️ https://www.skool.com/underground-scaling-society-5842/about?ref=db8f110b72c341d093ccff05b3972adb Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
This 24 Year Old Online Coach Makes 6 Figures 27.10.2025 44:00
Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
This Coach Went Fully Online & Makes £9,000 A Month 22.10.2025 49:30
Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
From Failing PT To Facility Owner 13.10.2025 42:05
Today I sit down with Jase Donaldson who has completely turned around his fitness business since joining the Optimised Coach.
TL;DR - The 22 Laws OF Marketing 08.10.2025 17:32
My 7 biggest takeaways from this book that reshaped my approach to marketing my business
The FitPro Secret To Client Retention 22.09.2025 30:39
In todays video I sit down with with Ben from WeHackHealth to discuss what we both believe to be the biggest catalyst in client retention We cover the full timeline, from first client meet ups to current client events. This is a great episode for fitness professionals who are struggling to retain clients and need to create a real community feeling in their business Follow me on Instagram for mo...
Making £10,000 Is Easy - Here's How I Did It (For Online Coaches) 28.07.2025 23:29
In this Episode I break down exactly how I would start again from zero and build a £10,000 coaching business in 2025. Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
A Step-by-Step Plan to Take Time Off (Without Losing Clients) 21.07.2025 18:18
In this episode I dive deep into exactly how you can take time off without totally f*cking your business in the process. Trust me, I used to cram work like a d*ck during holidays, waiting for Saz to finish in the shower and getting check-ins done. Leaving dinner early to get back to the hotel in time to finish the check-ins due the next morning... You get the picture. It wasn't until I real...
Running a 7 figure business with my wife! 14.07.2025 23:40
Meet Sarah. My wife & the COO at the Optimised Coach. In this episode we discuss Sarahs roll at the Optimised Coach, her previous job & how we balance our working relationship & marriage. It's really a great pleasure to introduce Sarah to those of you who may not have had the chance to meet her yet.
The PT Who Coaches Hackers 07.07.2025 31:34
In this episode Ben dives deep into who exactly he coaches as well as how he stepped into that field. It's a wild story. This is a great listen & example for anyone who is unsure on the power of niching down. It really doesn't get more niche than this.
How Ben made £100,000 in 30 days as an Online Coach 30.06.2025 46:19
In this episode I sit down with Ben and discuss our biggest wins so far and most notably his huge milestone £100,000 in 30 days. We cover the smaller wins that lead up to these huge months and also the mentality required to hit numbers like this. This is not a podcast ti miss if you're serious about unlocking the next level of your business!
The missing ingredient to online coaching (Ft. The Pro Coach) 30.06.2025 31:34
In this episode I sit down with Calum Raistrick (The Pro Coach) after the Optimised Coach Client event in Ibiza & discuss how tin depth how bodybuilding just might be the missing ingredient is so many coaching businesses.
How to scale from £3,000 per month (Online Fitness Coaching) 09.06.2025 7:23
In this episode I describe how coaches can scale from £3,000 per month. It's simple, easy to digest and actionable. Enjoy!
Client Churn Is Killing Your Business... Here's My Fix. 02.06.2025 31:07
In this episode matt dives deep into how to end client churn and explains his 6 figure coaching client framework. Enjoy!
Content that generates high paying coaching clients (The OC System) 26.05.2025 17:37
In this episode Matt discusses how his process for creating content that attracts and converts new high paying clients every month. Not a listener? Head over to Youtube and catch the full episode there.
The Art Of Brutal Accountability 07.04.2025 30:35
In this no-nonsense episode, we're diving deep into the art of brutal accountability. Discover why embracing tough conversations and honest truths can be the key to unlocking personal growth, high performance, and lasting success. Whether you're a coach, entrepreneur, or anyone striving to level up their game, this episode provides practical insights and actionable advice to stop making...
Meet the UK's Leading Physique Coach 31.03.2025 28:42
Meet Calum... Calum Raistrick is a prominent figure in the fitness industry, known for his expertise in coaching and bodybuilding. He is the founder of Team ProCoach, a coaching service that has achieved significant success, including 264 first-place finishes, 474 top-three placements, 67 overall wins, 30 British titles, and 24 IFBB Pro Cards. In this episode we talk about Calum's journey th...
Stop client churn & increase lifetime value! 24.03.2025 22:51
🎯 How to Stop Client Churn: The Secrets to Retaining Clients Long-Term! Frustrated by clients leaving too soon? High client churn doesn't just hurt revenue—it impacts your growth and brand reputation. In today's episode, we'll explore practical, powerful strategies to keep your clients engaged, satisfied, and loyal for the long haul. Tune in to learn: ✅ The main reasons your clien...
Master the lead magnet 17.03.2025 26:52
🎯 Mastering the Lead Magnet: Your Blueprint for Attracting More Clients! Struggling to generate consistent leads? Your lead magnet could be the key that's missing! In today's episode, we're diving deep into the art and science of creating irresistible lead magnets that not only capture attention but convert your audience into loyal clients. Join us as we uncover: ✅ How to pinpoint...
EP.8 What I Learned from Dan Martell & Taki Moore (And How You Can Apply It) 10.03.2025 21:37
I just attended a high-level event hosted by Dan Martell & Taki Moore, and it completely shifted how I think about growing a business. These guys have helped thousands of coaches scale to multiple six and seven figures , and I walked away with 5 lessons that could change everything . In this episode, I break down: ✅ The 5 biggest takeaways from the event ✅ How these lessons apply to fitness...
Building the Business to £10k+ months Ft. Chris Robertson 04.03.2025 18:55
Meet long standing member of the Optimised Coach, Chris. Chris is one of our best performers within the OC and because of this, some of the hurdles he is facing within his business differ from that of the £2-5k coach. Chris joined myself and Blair in Edinburgh for a 3 Private business mastery session to help plan ahead for the rest of the year. We wanted to take this opportunity to share his story...
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