Peter C Woolfolk, Producer & Host
Public Relations Review Podcast
An award-winning, global podcast with host Peter Woolfolk discussing substantive public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing quality, substantive information of interest to public relations professionals at all levels. APPLE ranks this podcast among the "Top 1%" of podcasts worldwide." Rated #4 on the "MillionPodcasts" Top 60 PR Podcasts. Ranked in the Top 10%...
Be sure to visit the podcast's website and support the creator: www.publicrelationsreviewpodcast.com
Author
Peter C Woolfolk, Producer & Host
Category
Podcast website
Latest episode
Nov 9, 2026
Where to listen?
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Episodes
Employer Expectations From New PR Hires Now! 09.11.2026 32:34
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! How Is AI Changing Entry-Level Public Relations Jobs? Public relations is changing fast—but writing isn’t going away. Instead, entry-level PR jobs increasingly require a broader mix of skills, stronger professional judgment, digital fluency, and the ability to...
The PR Pressure Chamber And Real Time Crisis Decisions 26.10.2026 32:30
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! What Is the PR Pressure Chamber? The PR Pressure Chamber is a live, Zoom-based crisis communications simulation designed to stress-test real decision-making under real-time pressure — not a lecture, and not a post-mortem case study. On this episode, Peter Wool...
Stop Using PR Language With The C-Suite 12.10.2026 35:21
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Being in the C-suite meeting doesn’t mean you have influence, and a single mistake can quietly sideline many talented PR and corporate communications leaders. Peter Woolfolk talks with Professor Fred Garcia about what he calls the FaceTime fallacy, why PR staf...
People-First Governance That Keeps AI On Track 28.09.2026 28:28
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! If you’ve ever wondered why AI “works” for one team and fails spectacularly for another, the difference usually isn’t the model. It’s governance. From New York City, brand strategist Katherine Tuominen joins Peter Woolfolk to unpack how People First Governance...
Why External Messaging Fails When Employees Inside Disagree! 14.09.2026 30:44
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Quentin Crenshaw (Hudson Lake) joins Peter Woolfolk to explain why brand authenticity fails when internal culture contradicts external PR messaging. Why Do Employees Notice Brand Authenticity Gaps First? Employees detect brand authenticity gaps before custo...
If You Can't Accept Hard Truths You Cannot Lead! 24.08.2026 33:03
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! What Is PR Leadership, Really? Having a title doesn't make you a leader — having buy-in does. In this episode of the Public Relations Review Podcast , Professional Certified Coach Ken Jacobs breaks down what effective leadership actually means in practice...
Brand Messaging That Cuts Through 10.08.2026 35:18
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Great marketing fails when the message underneath it is unclear. In this episode, Peter Woolfolk talks with messaging strategist Stefan Pollock about what "structured messaging" actually means: a clear, consistent framework that aligns PR, integrated...
Why AI Efficiency Collides With Sustainability Promises 27.07.2026 43:13
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Can a company be "people first" and "AI forward" at the same time? AI is moving faster than most companies can govern — and that speed is exposing a contradiction boards don't want to name: you cannot claim "people first" and...
Get Mentioned By ChatGPT? Use Trustworthy AEO Content! 13.07.2026 34:39
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! We proudly announce this podcast is now available on Amazon ALEXA. Simply say: "ALEXA play Public Relations Review Podcast " to hear the latest episode. To see a list of ALL our episodes go to our podcast website: www. public relations reviewpodca...
You Can Get Press For Anything If You Find The Story 22.06.2026 31:31
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! A launch that “goes live” before you have press lined up is already behind. Peter Woolfolk sits down with PR leader Mike Harris, president and co-founder of Upro PR, to get brutally practical about what actually works for public relations professionals today a...
Building A Solid Crisis Team And Communication Plan 08.06.2026 28:08
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! A crisis rarely starts with a press release. It starts with a moment you didn’t plan for and a clock you can’t slow down: a leadership scandal, a reputational hit, a cybersecurity breach, an accident, or a sudden financial shock. Peter Woolfolk talks with cris...
How Results-Based PR Pricing Wins Earned Media 08.06.2026 35:37
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! What happens when a PR firm has to earn its fee the same way it earns your coverage? We sit down with Dick Grove, a veteran of more than 50 years in media relations, to unpack pay-for-performance PR and why “getting paid for results” can be both brutally hones...
Your Marketing Drives Traffic But PR Builds Belief 11.05.2026 24:05
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Your ads can be working and your content can look polished, yet the sales still stall the moment someone checks your profile or Googles your business. That’s not a “more traffic” problem. It’s a trust problem, and it shows up as inconsistency, unclear position...
How To Write Media Pitches Journalists Actually Open And Use 20.04.2026 26:16
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Your pitch is competing with hundreds of emails a day, so “spray and pray” PR isn’t just ineffective, it’s invisible. Peter woolfolk speaks with Kourtney Jason, president and co-founder of Pacific and Court, to unpack what actually works in media relations whe...
What Marketing Leaders Want From PR Agencies 06.04.2026 30:53
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Information on NEW podcast website. Support the show Newsletter link: https://www. publicrelationsreviewpodcast.com
How Research Makes Your PR Pitch Stand Out 10.11.2025 25:55
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Ever wonder why some PR pitches get immediate attention while others languish in crowded inboxes? The secret might be in how you're using—or misusing—research data. Nathan Richter of Wakefield Research pulls back the curtain on the powerful relationship b...
The Trust Bridge: Finding Patient Advocates in Healthcare 27.10.2025 25:08
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! What happens when the most powerful marketing tool—customer testimonials—is restricted by privacy laws and personal boundaries? Robin Malone, CEO of RJ Communications, pulls back the curtain and shares with host Peter Woolfolk the unique challenges healthcare...
Building Authentic Brands: Successful Strategies for Today's Digital Landscape 13.10.2025 34:57
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Ever wondered what truly makes a brand successful in today's crowded marketplace? Alexandria "Alex" Hammond, principal of Brand News, cuts through the noise with powerful clarity on what matters most when establishing and protecting your brand i...
Preparing for the Inevitable: Modern Communications Crisis 29.09.2025 27:41
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Ever wondered when crisis communications became a recognized discipline? This riveting exploration traces the evolution of crisis management from its origins following a deadly 1942 Boston nightclub fire to today's sophisticated frameworks addressing ever...
Building Visibility: How "Featured" and "HARO" Are Revolutionizing PR 15.09.2025 26:18
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Information on NEW podcast website. Support the show Newsletter link: https://www. publicrelationsreviewpodcast.com
Transforming Media Strategy: How AI Tools Empower Communications Professionals 01.09.2025 36:27
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Feeling overwhelmed by the AI revolution sweeping through public relations? You're not alone. In this illuminating conversation, Pete Pachal, founder of Media Copilot AI, reveals to host Peter Woolfolk how PR professionals can transform their relationship...
Reading, Seeing, Hearing, Experiencing: How Information Shapes PR Strategy 07.07.2025 33:04
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Communication strategy has evolved dramatically in recent years, requiring professionals to understand not just how to craft messages, but how those messages are received by diverse audiences. Joshua Altman, Managing Director of Beltway Media in Washington DC,...
Listening Beyond Words: Finding the Why Behind Customer Behavior 30.06.2025 25:47
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Have you ever wondered why so many marketing research tools fail to capture what customers truly want? James Warren, CEO and founder of Share More Stories, talking with host Peter Woolfolk, has dedicated his career to solving this problem through an innovative...
Building Trust: Why Your Best Influencers Are Already Your Customers 16.06.2025 27:49
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the future of influencer marketing with Luke Yarnton, founder of Influencer Radar, as he discusses with host Peter Woolfolk how brands are finding their most authentic advocates within their existing customer base. The marketing landscape is shifting...
Why Your Hispanic PR Strategy Is Missing 65 Million Potential Clients 02.06.2025 31:03
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! The growing economic power of the Hispanic community in America presents an unprecedented opportunity for savvy PR professionals. When Susana Mendoza joined the Public Relations Review Podcast, with host Peter Woolfolk, she illuminated why reaching this vital...
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