PRSA SV #FridayForum Podcast

How I got here:   Get to know Stacey Zolt Hara, the Vice President and Head of Global Employee & Executive Communications at Visa.  Stacey drives cohesiveness, culture and engagement for Visa's 21,000 employees. Hear how she helps to amplify the voice of Visa’s leaders to tell their story internally and externally, with a focus on inclusion, diversity and corporate responsibility.  Modera...

If you’re considering your next career move, but not sure which direction to go in, informational interviews can help you get a feel for different fields, organizations and roles you might consider. We’re not talking about the kind of interviews you do for a job opening. Rather, informational interviews are an effective research tool to uncover current, specific, and personal information about car...

A Cycle of Distrust: Results of 2022 Edelman Trust Barometer #FridayForum Event by PRSA Silicon Valley PRSA Silicon Valley and Edelman present, "A Cycle of Distrust: Margot Edelman Presents Results of the Edelman Trust Barometer." The 2022 Edelman Trust Barometer is Edelman's 22nd annual trust and credibility survey. This year's report reveals a vicious cycle of distrust fueled...

The spread of disinformation is one of the greatest reputational risks for businesses today according to 87% of executives. Listen to this roundtable discussion with a team of experts who’ll share best practices and provide valuable advice for comms professionals who counsel clients and company executives about how to manage this threat. Panelists:   Wasim Khaled , CEO/Co-founder, Blackbird AI Viv...

A Webinar for New Professionals and Students If you’re a new PR professional just breaking into the business, or you’re relocating to a new area or job, creating and sustaining a network may seem daunting. It’s especially challenging if you’re working from home, with fewer opportunities to meet other professionals at work and at industry events. Join us this Friday to learn how to make networking...

Insights from Top Recruiters With the new year comes a "red hot" jobs market, especially at mid-levels. With remote hires removing locational issues, competition is also heating up! The pressure is everywhere to make decisions quickly. How do you navigate these challenges so you make the best career decision for the longer(er) term? Hear from our panel of top recruiters, including: Judit...

PRSA Silicon Valley (SV), part of the nation’s largest professional organization serving the communications community, resumed its annual Media Predicts Gala . The Gala aired live on Zoom on Wednesday, December 1, 2021.  The highlight was a media panel, including Eugene Kim (Business Insider) , Diane Brady (Forbes) , Kristen Martin (SiliconANGLE)   and  Lauren Goode (WIRED)   They spoke about what...

To Ace the Interview, Understand the Assignment Job interviews are stressful. How do you convey that you’re the right person for the job during a 30-minute interview? Join this webinar to learn what interviewers look for, questions to anticipate and how to demonstrate your competence with confidence. Board Members David Vossbrink, APR (Communications Counsel) and Jasmine Garcia (LinkedIn Event Pro...

#FridayForum continues the DE&I discussion from the agency perspective. Edelman Purpose Vice President Gerry Rodriguez and Highwire Head of Diversity, Inclusion and Belonging Ayanna Anderson will discuss how their agencies demonstrate a commitment to DE&I and how that affects company culture and the work they do for their clients. Moderated by Stanford Executive Director of Strategic Commu...

PRSA-SV #FridayForum: Diversity Spotlight – Fostering Diverse Talent: Let's Talk about Race, Gender and Identity to Create a More Equitable and Inclusive Workplace Pam Carr, Global Comms, Hewlett Packard Enterprise and Lindsay Stuiber, Head of Talent, Change. Org Foster Diverse Talent to Create a More Equitable & Inclusive Workplace In this thought-provoking #FridayForum, we’ll explore ho...

Wellness Coach/Morty CMO Leslie Campisi shares tips about how to stay sane and prosper. Leslie strongly believes that healthy people create the most innovative products, teams, and companies. She works as a board-certified health & wellness coach and advocates wellbeing inside the tech ecosystem. Leslie is also a startup CMO, advisor and brand strategist who helps entrepreneurs tell stories. P...

Make It, Don’t Fake It is a refreshing book on leadership, authenticity and honesty from entrepreneur and long-time PR professional Sabrina Horn. She’ll talk candidly about the wins and fails that guided her path toward success. And offer career advice about making it, not faking it. Moderated by Board Member  Karen Smyth . Author and Horn Strategy Founder Sabrina Horn is an award-winning CEO, com...

Moderated by Judith Cushman, PRSA-SV Board Turnover: The Good, the Bad and the Ugly Recruiting and Retention is top of mind for almost all companies this year. Join us when Nina E. Woodard & Associates President/Chief ‘N’ Sights Officer Nina Woodard shares her experience building strategic international business plans and HR initiatives.

A Special Forum on United Airlines' Vaccine Mandate Rollout United Airlines is the first major US airline to require employees to get vaccinated against Covid-19. Three of the largest unions at the airline -- (the Association of Flight Attendants, Airline Pilots Association and Teamsters Union), issued statements to their members last week suggesting that the unions will accept the mandate. G...

Moderated by Shaun Saunders, Founder, Graffiti Creative Group, PRSA-SV Board Member Eric Schwartzman is a digital marketing consultant and author of The Digital Pivot: Secrets of Online Marketing and Social Marketing to the Business Customer . His new book explains what successful digital marketers do differently. Join us as he explores the accelerated shift from analog to digital business and exp...

PRSA-SV #FridayForum  Meet the Interns: The Next Generation of PR Talent Opens Up Ready to get your foot in the door of the PR Industry? Hear from interns at HP, Day One Agency and Edelman about how they secured their internships and their experiences working in in-house and agency roles. Then hear from PR experts about what's expected from interns and what they look for in prospective early-...

Adrienne O’Hara is in charge of corporate and business communications for Gap Inc. and its Athleta, Old Navy, Gap, Banana Republic, Intermix, Hill City, and Janie & Jack brands. She joined Gap after a decade at Toys"R"Us, where she started as a PR coordinator and advanced to executive director of corporate comms. Adrienne has designed comms strategies for global retail initiatives, c...

Facebook Policy Communications Manager Jennifer Martinez . Fleishman Hillard Vice President Sasha Quintana . Social Impact Strategist and PR with Heart© Principal Tanya Rivas . All three have one thing in common: they’re successful Latinas in an industry struggling with diversity. Join us as Board Member Camelia Gendreau leads an open, candid conversation with the trio. They’ll share insights and...

PRSA-SV #FridayForums serve as a platform for individuals to speak out on a variety of topics and express their beliefs without judgment.  Board Member and Bospar Principal/Cofounder Curtis Sparrer , National LGBTQ Task Force Communications Director and Principal/Owner of Target Cue Cathy Renna and Board Member Graffiti Creative Group Founder Shaun Saunders discuss what Pride looks like in the PR...

Moderated by David Vossbrink, Communications Counsel, retired Communications Director, City of San Jose Public information officers work at the intersection of communications and public policy, representing a broad range of challenging and rewarding PR career opportunities. The pandemic tested us all, but especially those responsible for getting clear, accurate and timely information out to large...

Peter Shankman is THE top keynote speaker in marketing, brand building, social media and customer service. He’s keynoted events for corporations ranging from startups to Fortune 100s in over 25 countries around the world. And you’ve got him for an hour at our FREE #FridayForum! About Peter Shankman The New York Times called Peter Shankman “a rockstar who knows everything about social media and the...

Robin Kim leads the Global Technology & Innovation Practice for Ruder Finn, a leading independent global agency with dual hubs in the U.S. and China. She’s lived, worked and built teams across nine cities in the U.S., Europe and the Middle East. At Ruder Finn, Robin works with major multinationals and high-growth startups looking to transform their industries by leveraging the tremendous impac...