Promo Punks

Promotion Playbook

Business EN ↓ 42 episodes

Welcome to Promotion Playbook, your ultimate destination for expert insights into promotional products, custom merchandise, and brand marketing. Hosted by industry leader Pascal, this podcast is your go-to source for everything related to swag, giveaways, logo apparel, screenprinting, embroidery, and branded merchandise. Dive deep into the world of promotional strategy with us as we break down real campaign results, unpack the ROI of popular products like tote bags and mugs, and share practical insights from the frontlines of running a successful promo business. Whether you're a marketer, even...

Author

Promo Punks

Category

Business

Latest episode

Jul 6, 2026

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Episodes

#042 - Best Travel Mugs I tested 5 Styles 06.07.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products Most travel mugs look good but perform terribly. In this episode, Pascal tests five styles to find which ones actually work, and which are worth putting your logo on. You’ll hear: ◼️ The eco‑friendly cup built for high‑volume events and brand...

#041 - The Travel Must-Haves That Doubles As GREAT GIFT Ideas 22.06.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products Travelling for work should feel simple, yet most people deal with dead batteries, tangled cables and last‑minute luggage repacking. In this episode, Pascal breaks down the five‑piece Travel Survival Kit that removes all the usual friction and...

#040 - 5 Ways You’re Wasting Money On Promotional Products 21.05.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products Most businesses are throwing money in the bin without realising it. In this episode, Pascal breaks down the five biggest mistakes brands make with promotional products and why these errors quietly drain thousands from your budget every year. Y...

#039 - The Only Merch Guide You'll Ever Need ($1K to $100K Budgets) 07.05.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products In this new episode of Promotions Playbook, Pascal breaks down how to build an effective merch strategy at any budget, and why the price of a tote bag is really a lesson in spending smarter, not bigger. This episode covers: ◼️ How to maximise...

#038 - The 4 Best Giveaway Pens (2026 Guide) 24.04.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products In this new episode of Promotions Playbook, Pascal breaks down the four best promotional pens for 2026 and shows you why most businesses are still choosing the wrong pen for their brand. From eco‑friendly paper pens to premium metal designs, y...

#037 - Top 5 BEST Steel Waterbottles in 2026 09.04.2026

🔗 TAKE ACTION: Get your free custom merch quote in 30 minutes 👉 Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products In this new episode of Promotions Playbook, Pascal breaks down: ◼️ Why most steel bottles underperform in real‑world use ◼️ The key differences between aluminium, double‑wall steel and PVC designs ◼️ How size, shape and purpose determine who e...

#036 - 10 Years In Promotional Products…Here's What They Don't Want You to Know 07.01.2026

Get your free custom merch quote in 30 minutes 👉 https://promopunks.com.au/collections/all-10-000-products 🔗 TAKE ACTION: Browse 10,000+ branded products: https://promopunks.com.au/collections/all-10-000-products Four dirty secrets the promo industry doesn't want you to know. ◼️ Hidden fees suppliers conveniently forget to mention ◼️ Quality bait-and-switch: what you order vs. what arrives ◼️ Mi...

#035 - We Tried the Top 5 Viral TikTok Merch Hacks 02.01.2026

In this new episode of Promotions Playbook, Pascal react to viral TikTok merch hacks and reveal what happens when businesses cut corners on quality. From leftover concert merch that flopped, to companies wasting budgets on cheap swag, to why nobody wants to wear a “company shirt” unless it feels authentic, they break down the real lessons behind the hype. Join thousands of marketers and business o...

#034 - How to Convince Your Boss to Invest in Merch 23.12.2025

In this episode of Promotions Playbook, Pascal break down why your boss is wrong about merch. They reveal how welcome kits boost retention, client gifts drive loyalty, branded items create free visibility, and smart merch lines generate revenue. You’ll see why a $30 water bottle outperforms a $1,000 Facebook ad, and why ignoring merch is a competitive disadvantage. This is a practical playbook for...

#033 - We Designed a Merch Line for a Real Business in 10 Minutes 17.12.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products Most businesses think merch is expensive, slow, and complicated....

#032 - The Genius Behind Qantas Merch (And How to Steal It) 10.12.2025

In this episode of Promotions Playbook, the host break down the genius behind Qantas’ merch strategy and why it’s one of the most sophisticated brand plays in Australia. They unpack how Qantas turned a century of heritage into a competitive advantage, why their sold-out limited drops spark viral buying frenzies, and how manufactured scarcity has created a thriving secondary market for everything f...

#031 - What To Actually Get Your Employees For Christmas 03.12.2025

In this episode of Promotions Playbook, Pascal react to real-world examples of brands winning big with eco-friendly, high-impact corporate gifts. They break down how Sephora, Kohl’s, and Poppy use pop-up experiences and personalised merch to win over Gen Z, and what you can steal from those tactics for your own brand. Then they react to Lauren’s breakdown of the top 5 eco-friendly corporate produc...

#030 - What Your Employees ACTUALLY Want for Christmas 26.11.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In today’s episode of Promotions Playbook, Pascal break down why...

#029 - Steal This Swag Strategy For Your Ecommerce Store! 19.11.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promo Punks, host Pascal explores strategic wa...

#028- 5 Swag Trends You Need To Know In 2026! 12.11.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Punks, host Pascal explore the upco...

#027 - How To Choose The Best Corporate Swag For Your Team! 05.11.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promo Punks, hosts Will delve into the importa...

#026 - Reacting To Brand Merch Strategies! 29.10.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, Pascal discusses the sign...

#025 - How I Would Create A Merch Campaign For Your Gym 💪👕 22.10.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, host Pascal dives into ho...

#024 - How To Make Company Swag That Doesn't Suck 🔥✨ 15.10.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, hosts Will Campbell and P...

#023 - STEAL From Disney’s Swag Strategy! 🏰 📚 08.10.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, hosts Will and Pascal exp...

#022 - You Did What?! Viral TikToker Reacts To Your Merch Strategies! 😱 🎥 01.10.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promo Punks, host Pascal explores the crucial...

#021 - Viral TikToker Responds To Your Comments (With Examples)?! 👀 🎤 24.09.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, hosts Will and Pascal dis...

#020 - Here’s How We’d Pitch a Merch Campaign for Your Business! 😎 🔺 17.09.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, host Will and Pascal dive...

#019 - Custom Merch Secrets Only TOP BRANDS Know! 📝 🔥 10.09.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, hosts Will Campbell and P...

#018 - Stop Giving Promotional Products Nobody Wants! 🎁 ❌ 03.09.2025

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-products In this episode of Promotions Playbook, hosts Will and Pascal dis...

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