Profitable Creatives Podcast

I didn't quit my high-paying software engineering job at Apple to make LESS money in my photography business. I quit because I saw that building my own creative business meant there would be no salary ceiling. I'd be in control of how much I make—not some VP deciding my worth based on years of experience. You deserve to be a WEALTHY creative. In this episode, I'm breaking down: Why...

In this episode, I’m sharing one of my favorite long-term marketing strategies: using education to attract and convert clients. I’m not talking about teaching others how to do what you do (like I do with brand photographers)—I mean teaching your ideal clients something valuable that naturally leads them to book your services. I’ll walk you through real examples from my own business, like how my co...

In this episode, we’re diving into an essential topic for the start of the year: goal setting. Or my preferred term: goal auditing! Join the Goal Audit Workshop: https://www.emilykim.co/goalauditworkshop New Year’s resolutions are often ambitious, but are they truly your goals, or are they borrowed from the people and media around you? Join me as I share my personal journey of learning to audit go...

Today I'm not talking about niching, I'm talking about specificity and how it's one of the two main strategies to making sales in your service-based business. So those strategies are: 1) being specific 2) building a personal brand Both play important parts in your marketing, but I'm sharing a recent experience from my own business of how specificity led to faster AND easier sal...

Sign up for The Premium Pivot waitlist: https://www.emilykim.co/pivot-waitlist   In this episode of the Profitable Creatives Podcast, I'm sharing how I elevated my brand photography services from a $600 photography-only session to a $4,000 comprehensive brand experience.  We're talking about how to make this an easy YES for your clients so that you become the no-brainer choice of brand p...

Let's chat about the #1 reason creative business owners undercharge and learn a simple, proven pricing formula to boost your profitability. Perfect for photographers, copywriters, designers, and freelancers looking to optimize their pricing strategy. Chapters: 00:00:20 - Root cause of undercharging in creative industries 00:01:00 - Pricing formula for service-based businesses 02:40 - Calculat...

Get ready for a no-BS breakdown of the most important legal and tax tips for creative entrepreneurs with Braden Drake, a California licensed attorney and tax professional. In this episode, Braden and I (Emily Kim) discuss these top 5 legal + tax tips to get your creative business legally legit: Keeping Taxes Simple – With basic bookkeeping and quarterly tax payments, Braden outlines how to avoid c...

In this episode, I'm diving into this frequently asked question: how long does it actually take to build a successful creative business? I'm breaking down the misconceptions around overnight success and sharing my personal journey to profitability. Here's what we're covering: What "success" really means in business - and why it's different for everyone The averag...

Is attending networking events and conferences the key to growing your creative business? In this episode, I'm chatting about why I prioritize in-person connections and share my recent experience as a keynote speaker. Join me as I explore: How I choose the right networking events for my business Strategies I use for making meaningful connections at conferences Balancing networking with my ene...

Is growing a team or starting an agency the only way to scale your creative business? In this episode, let's debunk common myths about "scaling" your freelance business. I'm also sharing my personal journey of inadvertently building (and then stepping back from) an agency-style photography business. Join me as I reveal: The unexpected challenges I faced when trying to scale Why...

I'm pulling back the curtain on my journey from starting my brand photography business as a side hustle to becoming a full-time six-figure photographer. I'm giving you a transparent look at alll my numbers: my income, expenses, and profit over the years. Episode Highlights: My business progression from 2018 to 2022 A detailed breakdown of my revenue streams and expenses Why knowing your...

I went from being a corporate software engineer to a full-time brand photographer. In this first ever episode (!!!) of the Profitable Creatives Podcast, I'm sharing a little bit about my journey, what you can expect from this podcast, and two lessons that have really propelled me to where I am today. This podcast is for you if you are a creative service provider: photographers, copywriters, d...

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