Profit by Design

If you’ve been a business owner for any length of time, you will relate to today’s topic. We have all had those times when crisis strikes, like a severe illness in your family or team, a key team member quitting unexpectedly or even a global pandemic. We are usually moving along and making progress when these things happen, and we shift into survival mode, putting our heads down to do what we must...

Profit Designers, we have reached the 100,000 downloads milestone that we’ve been talking about for a few weeks. Thank you to each and every listener! Because of this milestone and our commitment to being a gift from our gifts, we have the Tap the Potential Strategic Planner ready for you to download today. Use this link to get your FREE copy right now!   Do you ever feel like your business is tak...

As I mentioned in Episode 231, we are approaching 100,000 downloads for the Profit by Design podcast. That’s a huge, exciting milestone! The key for me has been consistency and the ironclad commitment I made to put out an episode every week. In trying to keep the content relevant and timely, today’s show is about getting started with key performance indicators (KPIs), which is a topic that many bu...

As we approach the huge milestone of 100,000 downloads of the podcast, we thought it would be a great time to celebrate. Join us for this special episode!   I’m joined today by our Lead Strategist at Tap the Potential, Melissa Swire. With “Being a Gift from Your Gifts” as one of our core values, Melissa embodies that in her work and life. She’s been working on a special project that I want her to...

Many of the questions we hear at Tap the Potential center around the topic of coaching. “Is coaching worth the investment? Do I really NEED a coach? How in the world can I afford it?” Maybe it’s time to ask better questions! The real question to ask yourself is if you will benefit from coaching, and we are discussing this further in today’s show. Let’s talk about how you can invest in yourself whi...

At Tap the Potential , we are known for getting spectacular results for our clients, producing more than a 3:1 return on investment in our Better Business Better Life coaching program. How do we deliver those results? Today’s show takes a closer look at one key component of our strategy. Join us to learn more! Hiring A-players, putting them in the right seats, and having them do the right work wil...

In the last couple of weeks, I’ve had many conversations with business owners who are tired, rundown, and pretty frazzled. Does it sound like I’m describing you? We had a break from work over the holidays, but now we are back to the grind and facing the constant challenges of entrepreneurship. I want to help you be better in 2023, and it all comes down to your mindset and the actions you take rega...

Welcome to our first episode of 2023! My plan is for this year to be different and better in every way, and I wish the same for you! We are starting with an episode that’s packed with wisdom and practical tips to help us BE BETTER. I’m joined today by Dr. Jennie Byrne, author of a new book that will be helpful to entrepreneurs and business owners. In Work Smart: Use Your Brain and Behavior to Mast...

Happy New Year! Here we are in 2023, ready to take on the challenges that come with a new year. We want your business to be profitable this year, and it won’t happen by accident. You have to take crucial steps for yourself and your team members to design profitability in 2023. Think about what’s possible, what thriving means for you and your team, and what your vision is for your business. Let’s t...

Continuing our annual Strategic Planning Series, today’s episode, Part 3, is about designing your compelling business vision to support your life. If you haven’t listened to the first two sessions, find those on our website , and download your Strategic Planning Workbook here. Get a pulse on where you are in your business by taking our free Better Business Better Life Assessment . This will be mos...

Today’s show continues with Part 2 of our Strategic Planning Series, an annual tradition normally reserved for our Tap the Potential clients. We are thrilled to gift it to you, our podcast listeners. Visit www.tapthepotential.com/plan to download the workbook that accompanies this series.  As entrepreneurs, we often fail to take the time and create the space for reflection on the past and designin...

Today’s show kicks off our Strategic Planning Series. This series is normally reserved for our clients at Tap the Potential , but for the next four weeks, this series is our gift to you, our podcast listeners. This end-of-the-year time is appropriate for reflection, which is something most entrepreneurs don’t take time to do. Reflection helps us determine what IS working that we need more of, alon...

Do you want more engagement from your team members? Getting to work from their strengths is the #1 driver for employee engagement. How do you, the business owner, know if your team members are working from their strengths? That’s what today’s show is all about! Join me for a closer look! There is one simple practice that can dramatically improve communication and help you hold team members account...

Each person matters! Team members play a significant role in making and keeping a company profitable. To be profitable, a company has to make more than it spends, and the team members who find ways to take care of our exceptional clients increase sales, save money, and add significant value to our services. A profitable company is a healthy company that becomes a pillar of the local economy, and s...

As Thanksgiving is upon us, I’m filled with gratitude for our Tap the Potential team. They bring their best every day to serve our clients, and they are committed to our mission to help entrepreneurs take their lives back. Our team is impressive, for sure! I’m also grateful for our clients over the years; every single business owner has helped me learn so much on this journey of 17+ years. For tod...

What are you doing NOW to set yourself up for success in 2023? Imagine yourself one year from now in the same place, facing the same struggles and feelings of burnout. Wouldn’t that feel awful? I want to help make sure that does NOT happen to you. I want to show you strategies and steps you can take right now to set yourself up to be a thriving entrepreneur in 2023! It’s time to take an honest loo...

Overcomplicating things is a common problem for business owners. We get in our own heads when we consider ways to grow our businesses in our attempts to bring in more revenue. In today’s episode, I want to explore a path to profitable growth that allows you to simplify, and anytime we reduce complexity, we free up time and a lot of mental space. Thinking about growing profitably is important as we...

How does a four-week vacation sound? Does it sound impossible and far out of reach for you? The reality is that it can be achieved with a few small, but consistent steps forward in your business. Two of my key team members are joining me for today’s episode to discuss why a four-week vacation has huge significance for the business owner AND their team members. Let’s take a closer look! I am joined...

What kinds of experiences are your clients and customers having as they interact with your business? This is an important aspect of our business that we need to explore constantly. It’s easy to get caught up with the work and our team members, and we cannot overlook the experience that we are providing for our customers. Let’s do a deep dive into this topic together! What goes into creating a top-...

At Tap the Potential , we celebrate EVERY win, big or small. Being in business is tough, so it’s important to maintain a positive, success-oriented mindset at every turn. As entrepreneurs, it’s an everyday occurrence to have problems and challenges before us that we need to solve. Do you want to focus on your problems or your successes? What we focus on, grows. THAT is why we focus on each win! Le...

Business owners are built to react, but sometimes we need to find ways to keep our emotions in check. Meditation is one practice that can help on multiple levels because we learn to slow down and do nothing. Having a business owner’s mindset to stay busy and on-the-go all the time does not serve us well. My guest today shares how business owners can use meditation to improve their sleep, lives, an...

How would you describe your business culture right now? Is it working to attract the right A-players who are a good fit for your team?  It is a truly uncomfortable feeling when you have invested the time and energy into hiring someone and later realize that their core values don’t match up with the core values of your business. You have the opportunity to claim your immutable laws, make those the...

Joining Dr. Sabrina today is Ean Price Murphy, the newest business owner being featured in our Great Place to Work Spotlight. Ean is the founder of Moxie Bookkeeping, where they teach successful entrepreneurs a dead simple cash management system that works with their natural habits so they don’t have to learn accounting to become permanently profitable. They allow business owners to focus on impac...

Welcome to today’s episode! Dr. Sabrina is joined today by Christeen Era, who has been on the podcast several times, most recently to celebrate the launch of her book, Profit First for Lawn Care and Landscape Businesses . She has a knack for attacking problems head-on, and she goes a step further by creating tools and resources and putting systems in place to solve those problems in the future. In...

The irony of being a business owner is that sometimes we look happy and successful on the outside while we are maxed out and struggling to keep up with the demands. As the business grows, we have to become good leaders and grow our business or face burnout as we have to do more and more to keep everything going. How about you? Are you a business owner who feels overwhelmed, frustrated, and incompe...