Dr. Sabrina Starling

Profit by Design

Business EN ↓ 431 episodes

You work hard in your business. On the Profit by Design Podcast, we ask the BIG question:What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.

Be sure to visit the podcast's website and support the creator: www.tapthepotential.com

Author

Dr. Sabrina Starling

Category

Business

Podcast website

www.tapthepotential.com

Latest episode

Oct 29, 2026

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Episodes

30: The Battles We Fight Start Between Our Ears 04.04.2019

Did you know that your mindset is a critical issue? And that it affects your business in several key areas? In today's episode, Dr. Sabrina and Mike have an interesting conversation with Tom Reber, the host of The Contractor Fight Podcast . They talk about mindset and the impact that it has on the pricing of services, the sales process, the way we deal with the hiring process, and how we deal with...

29: Recruiting the Perfect A-Player for Your Small Business with Erin Longmoon 28.03.2019

Have you ever worked in a toxic work environment? If so, you're going to love today's guest, Erin Longmoon, of Zephyr Recruiting. Erin is on a mission to eradicate toxic workplaces. She is doing this by placing A-Players in small businesses through her unique recruiting strategies. Listen in to today's episode, to hear her conversation with Dr. Sabrina and Mike. In her previous company, Erin worke...

28: It’s Bold and It’s True! Tax Accountant takes 4 Week Vacation in the Height of Tax Season with John Briggs 21.03.2019

Would you like to take a 4 Week Vacation™? John Briggs, owner of Incite Tax Works took the 4 Week Vacation™ challenge. In today's episode, he will share with us how he got there and what he has been through. He and Dr. Sabrina have an interesting discussion around mindset, sharing the mindset issues that they grappled with as they prepared to go on their 4 Week Vacations. The suspense was high in...

27: Tapping the Potential of Strengths in Your Small Business with Darren Virassammy 14.03.2019

Are you clear about where your strengths lie? In today's episode, we're sharing our interview with Darren Virassammy, the Co-Founder and Chief Operating Officer of 34 Strong. Darren blew Dr. Sabrina away with his talk at ProfitCON last Fall, about working and living from our strengths. Darren has been bringing StrengthsFinder into organizations to help team members to gain clarity about where thei...

26: Connecting to Learn 07.03.2019

What does connected to learning mean to you? For Mike and Dr. Sabrina, it's been valuable to discover new things on this podcast, and to learn, grow, and evolve through the experience. Last week's episode got their wheels turning.  Entrepreneurship can be a lonely, isolated endeavor. We entrepreneurs sometimes feel nobody really knows or understands what we're going through. So when we hear entrep...

BONUS: Dr. Sabrina interviewed by Tom Antion on Screw the Commute Podcast 04.03.2019

Just back from a 4 Week Vacation, Dr. Sabrina Starling wants to inspire you to tap your potential. She runs her business only 25 hours per week, that's most weeks, and she's a single mom and author. On this interview, Tom asks Dr. Sabrina some outrageous questions, which gets her reflecting on her early days as an entrepreneur, and lessons she has learned from the school of hard knocks. Dr. Sabrin...

25: Stop Playing Small with Christeen Era 28.02.2019

Are you an entrepreneur and need help getting yourself and company out of the weeds? Today our guest shares the tools and systems that she uses. A woman on the go, Christeen Era is constantly improving her business. Her reach extends far beyond her business due to her dedication in helping other entrepreneurs improve their businesses as well.  Christeen Era, the owner of Core Accounting Services,...

24: From Weeders to Leaders – Tapping into Your Team’s Greatness with Jeff McManus 21.02.2019

How do you tap into your team’s greatness? Creating a great workplace culture is a struggle for many of us and it’s one Jeff McManus knows all too well. Author of the book Growing Weeders Into Leaders, at the age of 37, Jeff was hired by the University of Mississippi as the director of the newly formed landscape services department. At the time, Jeff one of the most junior directors on campus, and...

23: Overcoming Resistance to Change 14.02.2019

Do you get all fired up after discovering a new system for your business only to find that you lack the confidence to implement the necessary changes? After listening to the previous podcast, with Vicky Suiter from The Profit Bleed , Mike was triggered with some familiar, yet uncomfortable feelings. In today's episode, Mike and Dr. Sabrina explore what to do to prevent feelings of failure and resi...

22: Stop the Profit Bleed with Vicki Suiter 07.02.2019

Do you know if you have a profitable business? You may think you do, and only find out at the end of the year that you’re barely breaking even. Today’s guest emphasizes that we need to build profit into our budgeting and we need to go beyond breaking even.    Vicki Suiter is the author of the new book, The Profit Bleed. As an author, business consultant and coach Vicki has been proving for 25 year...

21: Designing for Profit in 2019 31.01.2019

Mike is back with us on the show again! For Mike and Dr. Sabrina, success in business, in your personal life, and with your goals, is all about small wins. So in today's episode, Mike and Dr. Sabrina are talking about getting unstuck and creating big wins with small steps. They are also talking about planning for profit for 2019. Mike shares a roadmap to plan for profit and explain how to build it...

20: Street Smart Entrepreneurial Strategies with Tom Antion 24.01.2019

On today's Profit by Design, you're going to get some great ideas that are really going to get your wheels turning. Dr. Sabrina will be talking to Tom Antion, an internet multi-millionaire who has never had a job. He has been a professional speaker and entertainer since 1988. Tom has a really outrageous hiring method that takes guts to implement. Dr. Sabrina verifies, however, that it's a good met...

19: Become a Savvy Consumer of Business Coaching Services 17.01.2019

How do you select a business coach? This is a great question for all business owners! It is not an easy task but there are best practices and things to look out for in choosing the right coach. Once you find the right coach, it’s important to understand what they will do for your business.  Back from a 4-week vacation, our host Dr. Sabrina joins us today to discuss what you absolutely need to be a...

18: Ask Dr. Sabrina: Help! I Need a Process for Hiring 10.01.2019

Today Dr. Sabrina is answering a question from Heidi Adams, one of our listeners in rural Wyoming. Heidi’s business has been growing faster than she expected and she needs a process for hiring.   Heidi is not alone! In fact, most small business owners typically don't have a system for hiring. So when it's time to hire someone, you write a quick job description, think of some interview questions an...

17: Hire Better with Psychological Assessments Dr. Christine Allen 03.01.2019

The guest on today's episode of the Profit by Design is Dr. Christine Allen, a Workplace Psychologist and Executive Coach. Dr. Chris and Dr. Sabrina discuss what small business owners need to know about using psychological assessments effectively in the hiring process. When used properly, psychological assessments dramatically increase chances of hiring right. Yet, there are pitfalls that come up...

16: Why Your Business NEEDS you to Take a 4 Week Vacation 27.12.2018

Dr. Sabrina is getting ready to leave for her 4 Week Vacation! She's been preparing since early March, and systemizing her business to run without her for the next four weeks. This means that her it will have to go through a complete business cycle without her being around. In today's episode, Dr. Sabrina shares the things she learned while getting her business ready for her to confidently take he...

15: Making Sustainably Profitable LIFESTYLE Decisions with Nathan Shields 20.12.2018

The guest on today's episode of the Profit by Design Podcast is Nathan Shields, the host of the Physical Therapy Owners Club podcast. Nathan has made some really interesting choices when it comes to both lifestyle and business. And he is with us on the show today to share his experience about making the kind of lifestyle choices that are sustainably profitable. We tackle some really juicy topics w...

14: Getting Out of Your Own Way in Business with Steven Bousquet 13.12.2018

Steven Bousquet joins Dr. Sabrina on today's episode of Profit by Design Podcast after returning, very relaxed, from a 4 Week Vacation vacation. (He made the 4 Week Vacation Pledge at the last retreat held at Dr. Sabrina's home, The Entrepreneur's Retreat Centre .) And the truth of it is that this wasn't even his first 4 Week Vacation. He's had many of them before! So, as you can see, Steven is do...

13: How to Write a Simple, One Page Business Plan with Dave Sullivan 06.12.2018

Are you a business owner that would like to retire one day and be able to pass off an excelling company? Then today’s show is just for you! Creating a one-page business plan that any business can use to get their company in order. Dave Sullivan has his own podcast “The Roofer show”, where he helps teach others to grow their business, make more money and have more free time.   In 1979, Dave graduat...

12: What it REALLY takes to be a ‘Great Place to Work’ 29.11.2018

Wouldn’t it be nice to be a part of a working team that feels like family? On today’s Profit by Design Podcast , Dr. Sabrina speaks with Chuck Parmely and Scott Mason of Overhead Door Co. of Riverton / Lander. For Chuck and Scott, it’s not only about having employees feel like family - they are also creating a great place to work.   According to Gallup, 87% of employees are unengaged or actively d...

11: Marketing Isn’t Just for Getting Customers, It’s Important for Employee Recruitment Too 22.11.2018

Attracting the best employees requires some ninja strategies in today’s tight labor market. On today’s Profit by Design Podcast, Mike Ciavolino joins Dr. Sabrina and Mike to discuss how to use marketing strategy to recruit . At Shore Creative Group, Mike and his team help their clients developing a unique Employer Brand while implementing the latest tools and techniques in recruitment marketing. A...

10: Learn the Language of Your Ideal Clients 15.11.2018

On today’s Profit by Design Podcast , our guest is Jeffrey Shaw, author of the book Lingo. In order for a business to attract more and more ideal clients and customers, we have to understand the lingo of the ideal clients, which is what Jeffrey shares on today’s episode.    Having been one of the most sought-after portrait photographers in the U.S. for more than three decades, Jeffrey Shaw, a.k.a....

09: Stop Pushing Paper and Start Prioritizing People with Rhamy Alejeal 08.11.2018

On today’s Profit by Design , Dr. Sabrina has a conversation with Rhamy Alejeal. Rhamy opens our eyes to the subtle micro-transactions that create friction between a business and its team members. You work hard to bring on A-Players. Now find out how to keep them.  Rhamy and his wife, Elizabeth, are the owners of Poplar Financial, a provider of integrated, automated HR processes. Rhamy and his tea...

08: Live, Lead and Work On Purpose with Dr. Ken Keis 01.11.2018

On today’s Profit by Design , Dr. Sabrina and Mike speak with Dr. Ken Keis. Not only is he an author, speaker, podcast host, and coach,  but he is also the President and CEO of Consulting Resource Group International (CRG). Some of his latest books include: Why Aren't You More Like Me? , Deliberate Leadership , and The Quest For Purpose.  Ken’s experience covers all areas of development—career, bu...

07: The Emotional Side of Managing Employees with Mike and Dr. Sabrina 25.10.2018

Are you waging emotional battles that may be blocking you from managing your employees properly? The whole “people side” of running a business can be baffling, especially if emotions cloud what you should be asking of your team members, or are preventing you from coaching their behaviors that need to change for the good of your business. Mike and Dr. Sabrina share their personal experiences of man...

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