Adam Wakeling

Products of Music

Music EN ↓ 36 episodes

Get the full story on what makes a great music technology product, with 1-1 conversations from leading voices and founders. Hosted by Adam Wakeling, Product Manager. 

Author

Adam Wakeling

Category

Music

Podcast website

www.productsofmusic.com

Latest episode

Jul 10, 2026

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Episodes

The Secret Behind Empress Effects' Legendary Sounds 10.07.2026

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Steve Bragg, founder of Empress Effects, about his founder story, approach to product development, the secrets behind the pristine sounds of Empress pedals, thoughts about the state of the market and much more. Chapters: 00:00...

From Cornford to Victory Amps: Martin Kidd's Story 09.06.2026

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Martin Kidd, Chief Designer and Co-Founder of Victory Amplification. We discuss his founder journey, perspective on Cornford Amps ceasing trading, the birth of Victory Amps and his approach to product development. We also have...

How Old Blood Noise Endeavors is Evolving to Survive 05.05.2026

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Brady Smith, co-founder of Old Blood Noise Endeavors (OBNE), about his career and founder journey, the approach to product development at Old Blood, as well as how he is reshaping business processes and operations to survive t...

How Neural DSP Became a Leader in Digital Modeling 03.03.2026

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Francisco Cresp, co-founder and CPO at Neural DSP, about his founder journey, how the company approaches product development and inside stories from one of the leading names in digital modeling for guitar and other instruments...

Analog Man: The Last Years of a Pedal Legend (and What Comes Next) 03.02.2026

In this episode, host Adam Wakeling speaks with Analog Mike Piera, founder of Analog.man, about his approach to product development, the infamous waitlist for the King of Tone, the state of the guitar and pedal market and what the future looks like for the company. To learn more, visit: https://www.analogman.com/ Many thanks to this episode's sponsor Chase Bliss. Check out Chase Bliss effects...

How Abasi Concepts is Redefining Guitar Design (CEO Tosin Abasi & COO Ivan Chopik) 09.12.2025

In this episode, host Adam Wakeling speaks with Tosin Abasi (CEO and Founder of Abasi Concepts), as well as Ivan Chopik (Founder of Guitar Messenger and COO of Abasi Concepts) about their journeys; the state of the guitar and pedal market; and their approach to product development and innovation. To learn more about Abasi Concepts, visit: https://abasiconcepts.com/ Many thanks to this episode&apos...

How EarthQuaker Devices Changed the World of Effects Pedals (Jamie Stillman, Founder) 14.11.2025

Welcome to Products of Music, where you will hear inside stories and expert insights on product innovation in music technology. In this episode: In this episode host Adam Wakeling speaks with Jamie Stillman, Founder of EarthQuaker Devices about the impact of tariffs on small US businesses; why Jamie is not concerned about the current generation of digital modelers like the Quad Cortex and Helix, a...

The Chase Bliss Way: Emotion, Design and the Future of Pedals (Joel Korte, Founder) 14.10.2025

Welcome to Products of Music, where you will hear inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Joel Korte, founder of Chase Bliss, about his founder journey, the 'chase bliss way' of product development, as well as his successes, failures and market insights. Watch on YouTube: https://www.youtube.com/watch?v...

The Future of Guitar Amps Looks a Lot Like the Past (Dave Friedman, Friedman Amplification) 11.09.2025

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode, host Adam Wakeling speaks with Dave Friedman, founder of Friedman Amplification, about his approach to product development at the company; the analog versus digital debate; and what the future of boutique amps looks like. View on YouTube: https://www.youtub...

Adapt or Fade: How Wampler Pedals is Navigating the Digital Storm 14.08.2025

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Brian Wampler, Founder of Wampler Pedals. From the humble beginnings of modding pedals in his garage to producing some of the most sought-after boutique pedals in the industry, Brian Wampler’s journey is one of passion, innovat...

How Universal Audio Designs the Gear Trusted by the Pros 19.06.2025

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Rodrigo J. Ibieta, Director of Product Management, Hardware Products, at Universal Audio. What to expect: 🟠 Product strategy insights for developing music hardware 🟠 Inside stories from Fender and Universal Audio 🟠 Tips on...

How Rob Chapman turned his guitar passion into a business 05.04.2025

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Rob Chapman, Founder of Chapman Guitars. Rob is an English musician, YouTube content creator, and the founder and co-owner of Chapman Guitars. He is is known for his popular instructional YouTube channel with over 725,000 subsc...

How Daniel Steinhardt solved a problem guitarists didn't even know they had 22.03.2025

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Daniel Steinhardt, Founder of GigRig, about his 20-year journey founding the company and building it to be one of the market leaders in the guitar pedal accessory market. GigRig: https://shop.thegigrig.com/ That Pedal Show: ht...

How Tommy Stalknecht launched Single, the direct-to-fan platform for Shopify 26.01.2025

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Tommy Stalknecht, co-founder and CEO of Single, the direct-to-fan platform for Shopify. Since its inception in 2018, Single has transformed the way artists engage with their audiences by empowering them to sell music, merch, vi...

7 Steps to Become an AI PM | Aakash Gupta of Product Growth 30.10.2024

Aakash Gupta writes the Product Growth newsletter for over 140,000 subscribers and hosts the Product Growth podcast, where he helps product managers, product leaders and aspiring product managers. In today's episode: Aakash's journey to newsletter success The 7 steps to follow to become an AI Product Manager Aakash's tips on growing your network and audience — Aakash's contact...

It Depends. The Art of Product Decision Making | Phil Hornby (Product Coach) 10.09.2024

Phil Hornby is a passionate product leadership coach. Helping product leaders to think clearly, make strong decisions, and take powerful action that drives high-impact outcomes.  In today's episode: The 'how' and 'who' of product decision making Key principles in product decision making — Phils's contact info: • LinkedIn: https://uk.linkedin.com/in/philhornby • Talkin...

Seven superpowers of great product managers | Amy Mitchell, Principal PM at Dell Technologies 15.08.2024

Amy Mitchell is Principal Product Manager at Dell Technologies and author of Product Management IRL newsletter on substack. In today's episode: The seven superpowers of great product managers (that they don't say on job descriptions) Tactics to grow these superpowers — Amy's contact info: • LinkedIn: https://www.linkedin.com/in/amycmitchell • Substack: https://amycmitchell.substack....

Improve your communication skills with visual mapping | Christoph Steinlehner, Product Coach 25.07.2024

Christoph Steinlehner is a Product Management coach who helps product managers and leaders that are feeling stuck in their work caught and struggling to facilitate between different perspectives in a business. In today's episode: The challenges of effective business-product communication How visual mapping can help improve communication The MAPPER method walkthough — Christoph's contact...

Using AI to uncover product data insights | Mo Hallaba, CEO of Datawisp 08.07.2024

Mo Hallaba is CEO of datawisp.io , an AI-based analytics tool to help non-technical teams understand their product and users better. He was previously working in financial services and the e-sports industry.  In today's episode: The challenges of data-informed decision making How AI can help solve some of these challenges The limitations of AI — Mo and Datawisp's contact info: • Twitter/...

A Brief History of Digital Publishing and Future Tech & Tactics (Jonny Kaldor, CEO of Pugpig) 11.06.2024

Jonny Kaldor is CEO and Founder of Pugpig, a web and app developer for publishers. He was previously CTO at News UK. In today's episode: • A brief history of digital publishing • The current state of the digital publishing market • Successful tactics and tech that publishers should employ — Jonny's and PugPig's contact info: • LinkedIn: https://www.linkedin.com/in/jkaldor • Website:...

A New Path for Product Leaders Tired of the Corporate Grind | Henry Latham (Founder, Break Free) 18.04.2024

Henry Latham is Founder of Break Free. He is a 2x bootstrapper and has coached over 280+ people through his Prod MBA. In today's episode: • Henry's product journey • A deep dive into his manifesto for senior product people tired of the corporate grind. • How to launch a micro-business — Henry's contact info: • LinkedIn: https://www.linkedin.com/in/henrylatham/ — Where to find the ho...

Building Personalised Product Experiences | Varun Ghatge (Head of Product, BBC) 15.03.2024

Varun Ghatge is Head of Product at the BBC, with a focus on cross-product personalisation and recommendation for all BBC brands. In today's episode: • Varun's journey into Product • Key elements of building personalised product experiences • The challenges in implementing recommendation features — Varun's contact info: • LinkedIn: https://www.linkedin.com/in/varun-ghatge/ — Where to...

How to find Product Market Fit | Dan Olsen (Author, The Lean Product Playbook) 18.02.2024

Dan Olsen is the author of the Amazon Bestseller 'The Lean Product Playbook', and host of the Lean Product Meetup. He is also a Product Management Trainer and Speaker, helping executives build great products and strong product teams In today's episode: • Dan's journey into Product • A step-by-step guide to find Product Market Fit  • What new tools are helping with Product Manag...

AI and the State of Product Management | Carlos Gonzalez de Villaumbrosia (Founder & CEO, Product School) 01.02.2024

Carlos Gonzalez de Villaumbrosia is Founder and CEO of Product School, and an entrepreneur with over 15 years of experience building global companies and digital products. He founded Product School in 2014, which is the global leader in product training with a community of over two million members. All of its instructors are real-world Product Leaders working at top Silicon Valley companies includ...

How to become Evidence-Guided | Itamar Gilad (Author, ex-Google, ex-Microsoft) 13.11.2023

Itamar Gilad is author of Evidence-Guided, which outlines a new product development meta framework called GIST. Itamar is also a speaker and a coach, previously working at Microsoft and Google. During his time at the latter, he came up with the idea for the tabbed inbox, which is now a core feature of the email product. In today's episode: • The risk of opinion-based development (Google +) •...

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