PRmoment
PRmoment Podcast
The PRmoment Podcast is a series of life story style interviews with some of the leading lights of UK PR.
Where to listen?
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Episodes
Julietta Dexter, Founder, The Communications Store discusses the impact of COVID-19 on the fashion, beauty and lifestyle businesses and the impact of culture on business 17.04.2020 35:36
Today on the PRmoment podcast were chatting with Julietta Dexter who is Founder and CEO of The Communications Store. Julietta has recently launched the book ‘ Good Company: How to Build a Business without Losing Your Values ’ which talks about Julietta’s personal story of lessons learned in the workplace and how to navigate a successful career while holding onto one’s personal beliefs and values....
Iain Anderson, Executive Chairman at Cicero/AMO on the PRmoment podcast 02.04.2020 28:47
Welcome to the latest podcast with Iain Anderson, Executive Chairman at Cicero/AMO. We’ve put our life stories podcasts on pause as they just don’t feel appropriate at the moment - so today Iain and I are going to be talking about Covid 19: The media, the politics, and the communications. Here is a summary of what Iain and I talk about: [00:02:12] Iain tells us how he's finding it as a busine...
Rachel Bell and David Fraser discuss the impact of Covid-19 on the UK's PR agency market 31.03.2020 32:41
We discuss how different sectors are affected, what the impact of the government’s furloughing scheme will be on the PR business, how the government’s business interruption loans can work, and the impact of Covid-19 on employees and clients to date. Here’s a summary of what we discussed: I’m conscious we have international listeners, to confirm the government schemes we’re talking about in this sh...
Jo Carr, co-founder, and chief client officer at Hope&Glory, on the PRmoment podcast 10.03.2020 49:18
This week on the PRmoment podcast, we've got Jo Carr, co-founder, and chief client officer at Hope&Glory. Hope&Glory was co-founded by Jo Carr and James Gordon-MacIntosh in 2011. It now has a fee income of circa £8.5 million, employs about 80 people and grew by 25% in 2019. [00:01:26] How Jo originally wanted to be a journalist or work in advertising. [00:03:33] How Jo was or...
Will Sturgeon, head of content and thought leadership at PwC, on the PRmoment podcast 02.03.2020 32:47
It’s a bit of an owned-media special this week! In the latest show, we talk to Will Sturgeon, head of content and thought leadership at PwC. Will talks us through PwC’s content strategy and explains why he believes the opportunity for owned-media content, distributed via a business’s experts, has never been greater. In the UK, PwC has 22,000 employees and 900 partners and operates across mu...
Can a virtual agency scale? Tamara Littleton, CEO and founder of The Social Element, tells us how she’s built a 300-people, £9m virtual consultancy business 25.02.2020 38:53
This week on the PRmoment podcast, we’re taking another change of tack – we’re talking about virtual agencies with Tamara Littleton, CEO and founder of The Social Element. There are plenty of virtual agencies around, but not that many have managed to scale to the size of The Social Element. It’s a 300-people (100 staff, 200 freelancers), £9m virtual consultancy business operating internationall...
Louise Turner, head of Edelman Intelligence UK & Ireland, on UK findings of the Edelman Trust Barometer 2020 18.02.2020 30:09
This week on the PRmoment podcast, I’m interviewing Louise Turner, head of Edelman Intelligence UK & Ireland. Louise talks to us about Edelman’s annual Trust Barometer research for the UK in a global context. [00:02:23] How trust in the institutions that govern our society collapsed during the 2008 financial crash and has never recovered. [00:02:42] How the Edelman Trust Barometer measures t...
Rachel Pendered, managing director of Media Zoo, on The PRmoment podcast 11.02.2020 44:53
This week on the PRmoment podcast, I’m interviewing Rachel Pendered, managing director of Media Zoo. Media Zoo has a fee income of circa £13m and approximately 130 employees. It’s an independent PR firm in London. It was co-founded by Rachel and Mark Killick in 2003. Before she co-founded Media Zoo, Rachel worked for the BBC and Channel 4 as a TV producer. Here’s a summary of what Rachel and I dis...
Mitch Kaye, co-founder and CEO of The Academy, on the PRmoment podcast 04.02.2020 51:14
This week on the PRmoment Podcast I’m interviewing Mitch Kaye, co-founder and CEO of The Academy. The Academy has a fee income of approximately £4.3m, it’s an independent PR firm in London. It has 50 employees and was co-founded by Mitch Kaye and Dan Glover in 2014. Mitch previously founded Mischief which he sold to Engine within five years of its launch in 2006. The Academy describes itself as a...
Greg Jones, managing director of Mischief, on the PRmoment podcast 27.01.2020 35:37
This week on the PRmoment podcast I’m interviewing Greg Jones, managing director of Mischief. Mischief has a fee income of approximately £5m and employs 55 people. It’s part of the Engine Group. Mischief’s sister PR agency within Engine is the corporate shop MHP. Greg’s a rare example in PR of a creative director who has got the top job. He started his career at Shine, before stints at Slice (Engi...
Gerry Hopkinson, owner and CEO of Unity, on The PRmoment podcast 20.01.2020 46:56
This week on the PRmoment podcast, I’m interviewing Gerry Hopkinson, owner and CEO of Unity. Unity is a £2.7m fee income consumer PR consultancy based in London. Clients include the likes of Axa, Vue, Freesat and AEG. Unity’s fee income has grown by 30% in the last 12 months. Gerry is a Canadian who came to the UK aged 24. His early career was spent at PR agencies QBO and Band and Brown. He also h...
Kate Hartley, the author of Communicate in a Crisis, on the PRmoment Podcast 07.01.2020 34:18
Welcome to the second in a new mini-series of PRmoment podcasts where we interview the authors of books relevant to those who work in PR and communications. In the last year or so there have been a number of books launched by people I really respect in PR. Frankly, I don’t have time to read them all so, partly for selfish reasons, I thought I’d interview them on this show. Today I’m interviewing K...
Justin Westcott, chief operating officer UK and Ireland of Edelman, on the PRmoment podcast 03.01.2020 46:44
On the PRmoment podcast this week we’ve got one of PR’s nice guys Justin Westcott. He’s currently got two jobs – not only is he chief operating officer of Edelman UK and Ireland, he’s also Edelman’s head of technology, EMEA. Justin started his PR career at Microsoft, before moving to August One and Inferno Communications. He joined Edelman in 2006. Edelman has a fee income of circa $890 million do...
Petra Masinova, global director, reputation intelligence at Kantar, on the PRmoment podcast 12.12.2019 43:36
This week we’re changing tack again with the second of our mini series of podcasts looking at the use of data, technology and insight in communications. On the show is Petra Masinova, global director, reputation intelligence at Kantar. Petra has worked in senior in-house roles – so she understands what senior communicators want and need from their communications. She has also had big agency experi...
Rachel Bell, author of Start-Ups, Pivots and Pop-Ups on the PRmoment podcast 05.12.2019 40:48
Welcome to the first in a new mini-series of PRmoment podcasts were we interview the authors of books relevant to PR and communications people. In the last year or so there have been a number of books launched by people I really respect in PR – frankly, I don’t have time to read them all so, partly for selfish reasons I thought I’d interview them on this show. First up is someone who is returning...
Inside the pitch process – we talk to Rebecca Wagstaffe from 3 Monkeys Zeno and Lenovo’s Charlotte West on the PRmoment podcast 03.12.2019 49:40
This week on the PRmoment podcast, we’re taking another change of tack – we’re talking about the pitching process and on the show we’ve got a PR buyer and a PR seller. On the buy side we’ve got Lenovo’s executive director, global corporate communications Charlotte West and on the sell side we’ve got 3 Monkey Zeno’s business development director Rebecca Wagstaffe. Here’s a summary of what Rebecca,...
Steph Macleod, director at Kaizo, on the PRmoment podcast 26.11.2019 54:22
Kaizo is an independent PR firm specialising in two areas – B2B technology PR and health and wellness. It has a fee income of about £3m and employs 30 people. Steph and Rhodri Harries bought the business in 2011 and it’s an interesting story because fairly swiftly after that they lost three of their biggest clients. The firm is now thriving again and clients include the likes of Avast, Pure...
Case study: Why Samsung Quick Drive campaign won the Integrated Communications Campaign of the Year at the 2019 PRmoment Awards 21.11.2019 27:18
This week, in the latest PRmoment Podcast, we’ve got a change of format. In anticipation of the PRmoment Awards 2020 I thought it would be interesting to hear from some of the winners from the PRmoment Awards 2019. So today I’m talking to Pete Mountstevens, CCO & Managing Partner at Taylor Herring, about its 'Spin Cycle: the launch of Samsung Quick Drive' campaign that won the In...
Marshall Manson, partner at Brunswick, on the PRmoment podcast 19.11.2019 51:27
This week, in the latest of our life stories podcasts, I’m interviewing Marshall Manson. Marshall has been London based for the last 11 years. He worked at Edelman London as its digital director from 2008 to 2013, then he joined Ogilvy, from 2013 to 2018, latterly as the last UK CEO of Ogilvy Public Relations. Marshall joined Brunswick as a partner in April last year. Brunswick employs 1,...
A discussion about mental health in PR, with James Endersby and Jane Fordham on the PRmoment podcast 15.11.2019 42:24
This week, on the PRmoment podcast, we’re talking about mental health in PR. On the show we’ve got James Endersby, chief executive of Opinium, and Jane Fordham, who spent 20 years working in PR agencies before launching her eponymous consultancy in 2018 specialising in people, culture and diversity. Opinium has recently published a Mental Health and Wellbeing report in conjunction with the PRCA. O...
Asad Dhunna, founder of The Unmistakables, on the PRmoment Podcast 12.11.2019 40:28
This week, in the latest of our life stories series, I’m interviewing Asad Dhunna, founder of The Unmistakables, on the PRmoment Podcast. Asad started his career at IncrediBull (now Text 100), before moving to Weber Shandwick and via a stint in-house at FleishmanHillard Fishburn. Asad set up the Unmistakables in Aug 2018. Alongside running his own agency until recently he was also director of com...
Jennifer Mowat, managing director at Babel, on the PRmoment podcast 06.11.2019 42:11
This week, in the latest of our life stories podcasts, I’m interviewing Jennifer Mowat, managing director at Babel. Jennifer went to university at Cambridge. Her first job in PR was at Mantra (now Speed) before moving to Chameleon and Brands2Life as a director. She joined Babel as managing director in February this year. Babel is an independent tech PR firm with a revenue of circa £2m. It employs...
David Benigson, CEO of Signal AI, on the PRmoment podcast 28.10.2019 32:24
This week we’re changing tack – we’re challenging our listeners out there to engage your brains! Technology means we’re on the cusp of data and insight playing a much bigger role in the planning, activation and measurement of communications. Alongside this development, a number of new (and established firms) have invested in the technology to more accurately and more swiftly understand the numbers...
An update from the global ICCO PR Summit: Hear from Francis Ingham, Barbara Bates and new president of ICCO Nitin Mantri 16.10.2019 14:58
Here's a special PRmoment podcast from the ICCO Global Summit in Lisbon featuring interviews with ICCO CEO Francis Ingham, global CEO of Hotwire Barbara Bates, and new president of ICCO and group CEO Avian WE in India Nitin Mantri. On the podcast we cover global public relations trends, whether PR has an ethics problem and focus on Nitin's plans for his two-year stint as ICCO president....
Alex Northcott, co-founder of Gorkana and founder of Roxhill Media, on the PRmoment podcast 16.10.2019 34:58
This week, in the latest of our life stories podcast, I’m interviewing Alex Northcott, co-founder of Gorkana and founder of Roxhill Media. Alex has packed quite a bit into his career. He was originally in the British Army as an officer in the Gurkhas. His first job when he left the British Army was in PR at JP Morgan. He then worked for Morgan Stanley before cofounding Gorkana in 2004 alongside Mi...
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