Private Practice Survival Guide

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss why social media can often become a financial drain for private practices if not strategically managed. We explore common pitfalls, such as focusing too heavily on vanity metrics, failing to track conversions, and spending resources on platforms that don’t align with business goals. The episode also provides tips...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how private practices can use social media strategically to strengthen their brand, engage their community, and attract new clients. We explore the most common mistakes practices make on social media—such as inconsistent posting, ignoring engagement, or using the wrong platforms—and how to avoid them. The episode...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss three key employee benefits that can significantly improve retention, morale, and productivity in private practices. We break down the value of offering continuing education programs, flexible spending accounts, and cash-out paid time off policies—benefits that employees love and that also provide financial advant...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to craft a competitive and cost-effective employee benefits package that attracts top talent while maintaining your practice’s financial health. We explore creative, “outside-the-box” benefits that employees value—such as flexible spending accounts, wellness programs, and continuing education incentives—withou...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the key performance indicators (KPIs) that private practice owners should track when evaluating Total People Expense (TPE). We explain how to analyze fixed vs. variable costs, calculate expense-to-revenue ratios, and measure employee productivity to ensure your staffing costs align with overall business goals. The...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to calculate and manage your Total People Expense (TPE) to ensure your private practice remains financially healthy and operationally efficient. We break down all the components that make up TPE—including wages, benefits, taxes, software costs, and compliance-related expenses—and how these costs directly impac...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the single most impactful strategy for successfully negotiating higher insurance reimbursement rates—making a strong, data-driven ROI case. We break down how to quantify your value to insurance companies by tracking revenue generation, cost savings, and clinical outcomes. The episode also explores how to present y...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss proven strategies for negotiating better insurance contracts and securing higher reimbursement rates for your private practice. We break down why insurance rates often remain stagnant, how to use data and analytics to strengthen your negotiation case, and ways to present your value proposition to payers effectivel...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to provide constructive feedback in a way that promotes growth, strengthens relationships, and enhances team performance. We explore feedback frameworks like the “sandwich method” and emphasize the importance of being specific, timely, and solutions-focused. The episode also highlights how creating a feedback...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how private practice owners can navigate difficult conversations with staff, clients, and stakeholders while maintaining professionalism and emotional intelligence. We break down conflict resolution strategies, explore the importance of listening and empathy, and offer frameworks for handling high-stress situation...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the power of storytelling in building an emotional connection with your audience and turning your brand into a memorable experience. We explore the essential components of a compelling brand story and how to use it across marketing channels to increase engagement and client loyalty. The episode highlights how auth...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to build a purpose-driven brand that resonates with your ideal clients and reflects your practice’s core values. We break down the key elements of brand identity—including mission, vision, values, and messaging—and how they shape client perception and loyalty. The episode covers how to align your brand with yo...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the challenges private practice owners face when dealing with toxic employees and how fear of legal action or workplace disruption often leads to inaction. We explore how toxic behaviors can negatively impact morale, productivity, and staff retention, as well as strategies for identifying and addressing these issu...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to develop a structured employee improvement and compliance framework that supports performance growth and minimizes legal risks. We explore essential components such as clear feedback channels, targeted training programs, and goal-setting strategies that drive accountability and employee development. The epis...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how private practice owners can accurately assess their total financial benefit from the business—not just their salary. We explore how to calculate net profit, factor in perks and discretionary expenses, and account for non-recurring costs to get a comprehensive view of the owner’s true earnings. This knowledge i...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to effectively analyze your Profit & Loss (P&L) statement to gain a clearer understanding of your private practice’s financial health. We guide you through breaking down expenses, identifying revenue streams, and understanding key ratios that impact profitability. The episode also explains the differen...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the most common mistakes private practice owners make when delegating tasks and how to avoid them. We break down issues like unclear instructions, micromanagement, lack of accountability, and poor follow-up, all of which can derail productivity and lead to frustration. You’ll learn how to set clear expectations, p...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the importance of mastering delegation in private practice management to maximize efficiency and leadership capacity. We explore the key steps in identifying tasks that can be delegated, assessing the skills of your team, and structuring responsibilities for optimal outcomes. The episode highlights how strategic d...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search results. The episode also highlights tools and techn...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to craft a comprehensive digital marketing strategy that maximizes your online visibility and attracts more patients. We evaluate the pros and cons of SEO, social media optimization, and local search marketing to help you determine which strategies align best with your practice’s growth goals. The episode also...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the most common mistakes private practices make when implementing and maintaining their employee handbooks. We highlight why failing to update the handbook regularly, neglecting to collect employee signatures, and lacking clear disciplinary policies can lead to compliance issues and internal confusion. This episod...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the distinct roles of an employee handbook versus detailed policies and procedures, and why both are essential for private practice compliance and consistency. We explore how the employee handbook serves as a foundational document outlining rights, responsibilities, and company values, while policies and procedure...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that accrual-basis analysis provides. Understanding...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bottom line. Topics include analyzing cash flow vs...

Send us Fan Mail In this episode of the Private Practice Survival Guide , we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your team members to grow their careers without feelin...