Printavo PrintHustlers Podcast

Thread Monster ( https://www.instagram.com/threadmonster ) has over 17k followers on Instagram. He says it helps with social proof and selling bigger jobs. This is because the company looks more legit and established. Listen to how Josh acquired these followers and how you can too! Try Printavo: https://www.printavo.com

We previously discussed the starter phase of a screen-print shop ( https://www.youtube.com/watch?v=T1IVa8Zczkw ). Going from 0-250k in sales is a huge accomplishment. You're probably still printing or handling sales while your partner prints. This is where it's time to turn into a true business owner, not a screen-printer. It's a shift in mentality for many but a necessary one to create a growing,...

Training is undervalued. We just don't spend enough time on it. How many times have you hired someone and thought "I don't have enough time to train them". Think about this, "what if you train them and they leave, but what if you don't and they stay?". This quote from Justin Moore at Barrel Maker Printing which is an eye-opening look into how important training it. Each team member is a reflection...

Many of us are former graphic designers and printers who grew into owning a screen-printing business. It's important we learn how to be a true business owner and what that entails. Richard Greaves divulges tips that he's seen to avoid on business management practices. Try Printavo: https://www.printavo.com

Facebook Groups have been a growing source of knowledge for many shop owners. We have ours ( https://www.facebook.com/groups/198143447258744/ ) and Josh Keane started Screen Print Pros ( https://www.facebook.com/groups/630656227066301/ ). Josh talks about how he started it and what the benefits are. Try Printavo: https://www.printavo.com

Try Printavo - https://www.printavo.com Campus Ink grew 150% in a year. They were using paper invoices and an unknown workflow. Steven bought into the business ready to take things into overdrive. The shop didn't have an understanding of how long it took to complete a job. Quoting, approvals, collecting payment, and shipping was slow in their business. Steven's main goal was to increase turnaround...

Try Printavo - https://www.printavo.com #PrinthustlersConf2018 was a success! Don't miss out on our early bird special for next year's conference! Buy tickets here: https://www.eventbrite.com/e/printhustlers-conf-2019-tickets-48353024197 There were lots of amazing speakers that spoke on a variety of topics including branding, Facebook marketing, the culture of your shop, and even following your dr...

Try Printavo - https://www.printavo.com Hiring is difficult. Finding the right people, training them and having them stay for the long haul is not easy. Justin from @barrelmakerprinting talks about how he hires. Justin dives into hiring on the back-office and front-office to balance on the workload. He generally posts on Craiglist to find talent but actually looks for people who don't have printin...

Try Printavo - https://www.printavo.com Getting Facebook Ads to work can be difficult. But they're crucial for driving targeted marketing campaigns. The reason is, you can segment your market very specifically while spending less than AdWords on similar ads. @rocketshirts has Facebook Ads figured out. Here are some tips they give us: Spend $20/day for 1 week. The longer your ad runs, the more Face...

Try Printavo: https://www.printavo.com Are you valuing your time? As your print shop become more mature, it's important to value time. When we all got started, time was plentiful and capital wasn't. As revenue increases, time becomes more valuable. What are you spending this time on? If you presses aren't running, it's becoming more expensive to print your jobs. Any time spend in pre and post-prod...

Try Printavo: https://www.printavo.com Should I build or buy shop management software? We get the question a lot actually. Many shop owners with technical backgrounds are capable of building something completely customer so why not? I'm going to answer this question unbiasedly for you. This question comes down to focus. As a shop owner, you only have so many hours in a day. Every minute of your da...

Try Printavo: https://www.printavo.com Justin Moore describes how he got his first 60,000 Shirt Order and how important big print jobs are to expand your screen-printing shop. We'll dive into: -How important it is to have a professional website -Word of Mouth will help your print shop succeed -How to Get Referrals -Facebook Ads Subscribe to our podcast: https://itunes.apple.com/us/podcast/printavo...

Try Printavo: https://www.printavo.com Small Print Shops have the advantage to truly meet every single person in the town that could be a potential customer. Retargeting advertising on your website is a must! Here are some tips on how a screen printing business can grow in a small town or large city. We'll dive into: Tools for Retargeting like Adroll.com and Perfect Audience.com Holding Events reg...

Try Printavo - https://www.printavo.com One of the first things potential customers look at is your reviews on Yelp, Google, etc. Shelby Craig, Founder of Rocket Shirts who generated $80,000 From $3,600 In T-shirt Sales Using Facebook Ads cracked the code to get great reviews for your screen-print shop. Subscribe to our podcast: https://itunes.apple.com/us/podcast/printavo-presents-printhustlers-p...

Try Printavo: https://www.printavo.com Customer care & support is a term many companies use. But many companies don't truly own up to the term. Missed emails, calls and poor empathy is all too prevalent in our industry. I've taken tips from shops that are top-notch customer support experts and tactics from how we handle support at Printavo to help you! We want you too, to be able to offer amaz...

Try Printavo - https://www.printavo.com - Simple, shop management software. Growing a print shop from the start is tough. This is your HUSTLE phase. Where you're grabbing land (aka "sales") as quickly as you can. Establishing a business process and repetitive marketing/sales funnel is important when achieving $250k in annual sales. In this video, we'll discuss a pathway to getting there. It isn't...

Try Printavo: www.printavo.com Conversations with Onboarding Lead, Adam Cook at Printavo around change management. Adam coaches shops all over the world on getting their team ready to make the Printavo switch. Difficulties around training, getting the team excited and tips when making the transition are brought up. Take a listen! Subscribe to our podcast: itunes.apple.com/us/podcast/print …d121314...

Try Printavo: https://www.printavo.com Marathon Sportswear started in 1980 from a garage. They started with a manual and continued to print while raising a family of 8. Today, they have 10 autos and full-staff of 70 in the Chicagoland area. In this podcast, Matt Marcotte talks with Jim Piko, CEO of Marathon Sportswear, we dive into dealing with problematic customers while balancing company growth....

Running a screen-printing shop is tough. It's time-consuming and requires a lot of energy. Employees, production operations, sales, marketing, and growth can be hard to a balance all at once. Steven Farag from Campus. Ink has managed to take a nice vacation from his shop while operations continue to run. We called him and got tips on how to take a vacation that he used. Try Printavo: https://www.p...

In this episode, Matt Marcotte sits down with Joe Weingart at Madd Science Print Lab to talk about: Going from manual to automatic press Standing out in a crowded marketplace Lessons learned from the years

Caleb Reinhold, Digital Marketing Consultant in Chicago, stopped by to discuss how to help print shops get going on email marketing. Email marketing has proven to be a sure-fire way to generate new sales for your shop. We walk through how to get started and optimizing this flow. We'll also cover: - Attribution of ads - Segmenting emails - Enriching email data - Tools to send emails - Picking subje...

Justin Lawrence, Founder of Oklahoma Shirt Company has an incredible story. Not only did he create a growing, caring, profitable t-shirt subscription service, he also setup an amazing retail front focused on his home state. To top it off, Justin used his drive to push their screen printing business forward and now all three businesses are generating over $6m in sales. Listen to how he got started,...

I chatted with Tyler Dummett, President of Workhorse Products in a unique look behind Workhorse. Tyler went from a High School PE teacher to driving a cutting-edge company. We chatted about what he applied from his teaching days to Workhorse, re-energizing a company, growth through acquiring, consolidation and meeting customer needs. https://www.printavo.com

Everyone says it, you need to be active with Google AdWords, Facebook Ads, Instagram, SEO, PPC and more. Yikes! What does all that even mean? In this podcast episode, we're chatting with Tom Bukevicius of SCUBE Marketing on how a print shop can get started with paid marketing. We'll chat about: - What is PPC and how to act now - Getting started with Google AdWords, Facebook and Instagram Ads - Wha...

Rick Roth of Mirror Image & TheInkKitchen.com stopped by to chat with us! He's been printing since 1977, has an incredible amount of printing experience ( http://theinkkitchen.com/about ) and consults for shops large & small. https://www.printavo.com