PR After Hours with Alex Greenwood

Joel Freund signed up for Linkedin when he was asked to join a startup technology company and found that it opened up many doors for him. He started helping others with Linkedin and eventually opened his own company, Fluex Media , which has scaled past seven figures. He believes that authenticity is key on Linkedin and encourages people to share their stories to create relationships and trust. He...

Should you listen to or appear on PR After Hours? Let's see what guest Joel Freund of Fluex Media has to say... Listen to our entire library of episodes and more on the show website: ⁠⁠PRAfterHours.com⁠⁠ . Get Alex's book, THE PODCAST OPTION--NOW IN PAPERBACK: ⁠https://amzn.to/3gOCYLj⁠

They say talk is cheap—but podcasting is currently a billion-dollar business. Alex is joined by veteran broadcaster Joe Pardavila , who has produced over ten thousand hours of audio content over the course of his career in podcasting and terrestrial radio. Pardavila reveals how you can create the kind of conversations that draw both audiences and applause.  Pardavila was a radio personality a...

In this bonus episode, Alex recounts the banking runaround he received while attempting to open an account with Chase. Don't forget, if you are listening on Spotify, to vote in the poll. You can also send in a voice message: https://anchor.fm/alex-greenwood1/message . Get Alex's book, THE PODCAST OPTION--NOW IN PAPERBACK: https://amzn.to/3gOCYLj Listen to our entire library of episodes and more on...

Dan Cumberland is on a mission to help bootstrapped entrepreneurs avoid burnout. Having hit the bottom before, he's passionate about helping entrepreneurs get the insights they need to recalibrate their work/life balance, so they have the energy and motivation to keep going. In this candid discussion, Dan and Alex talk about their own burnout experiences and ways to course correct to run their res...

Rob Ashton is a writer, entrepreneur, and a former research scientist and editor, who’s had a lifelong fascination with how the things we read and write influence what we think and do. He’s been investigating the brain science of reading and writing for more than six years, giving him a unique insight into why so much of our written communication fails. He says writing is ‘the invisible medium, hi...

Alex thinks he really understands SEO--but he doesn't! Today's guest, Brandon Leibowitz, schools Alex on the proper use strategy of SEO and shares why it is not just a science, but also a bit of an art. Leibowitz has run and operated SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn conve...

Tony Kitchens is a speaker, author, and entrepreneur who has experienced highs and lows in both his personal life and his business. He believes that everyone can change their perspective on fear, pain, and current circumstances and use them as fuel to create an amazing life. Tony is the author of a book entitled “ The Gift of Pain. ”  The companies Tony founded have generated more than $100 m...

Rob Dubin gives back by teaching courses in employee happiness which increase engagement, reduce resignations and combat quiet quitting. Rob combines lessons learned while sailing around the world with the science of human happiness to deliver sound strategies you can implement immediately to better relate to your teams and become happier. Listen in as Rob and Alex discuss: Employee Engagement and...

WELCOME TO EPISODE 200! Today we talk about whether your company is ready for PR in 2023 with Lauren Grassetti, a Senior Vice President at BAM , a full-service marketing and communications agency that believes stories move the world. In our chat, we also discuss managing client expectations, signs you may need to break up with a client, and new moms transitioning back into the workforce. Listen in...

Listen in for a chat with Alison Ver Halen, who tells us why content marketing is important for your business. Alison majored in English and Psychology without realizing she was getting the perfect degree for content marketing. It wasn't until someone asked her to write blog posts for his law firm that she realized she could make a living doing what she loves. Allison and Alex even chat a little a...

Season 7 starts with Dick Grove, CEO and founder of INK Inc. Public Relations, which bills itself as “PR without the BS.”  In 1997, the Kansas City-based Grove launched INK, notable for being one of the first to utilize a remote PR team (CNN profiled him at the time) and a unique “Pay for Performance” client model – both of which continue today. Over his 50+ year career, Dick has managed busi...

Alex wraps up another great year for PR After Hours. Listen in, and we'll be back in late January 2023! Need a super easy website & store builder? Try Strikingly!  Get Alex's book, THE PODCAST OPTION: https://amzn.to/3gOCYLj Listen to our entire library of episodes and more on the show website: PRAfterHours.com . Drop a buck in the tip jar here. Announcer: Mary McKenna . PR After Hours Th...

Copywriter-turned-brand equity developer and digital agency co-founder Maria Popova 's marketing career started 10 years ago as a side hustle from a student dorm room after accidentally landing her first gig. Today, Maria is a noted branding expert based in Rotterdam. She and her team help overachievers create generational wealth with profitable branding strategies. Join us for a fun conversation...

A communications audit is crucial to your communications and overall business strategy. Not convinced? Alex shares the why and how of the audit. Learn more at AlexGPR.com . Contact Alex: Alex(at)AlexGPR.com.   Need a super easy website & store builder? Try Strikingly!  Get Alex's book, THE PODCAST OPTION: https://amzn.to/3gOCYLj Listen to our entire library of episodes and more on th...

Alex introduces us to longtime friend and colleague Bob Schiers, President and founder of RAS Associates , a Philadelphia-area public relations agency celebrating 35 years of service, and CEO and co-founder of Unified Strategies Public Relations Network .  Bob shares many insights into his career, including  How he got started in PR, and where he honed his skills before starting his agen...

Hannah Acosta is the passionate and purposeful leader of the Social Media Department at Ugly Mug Marketing . Over the past four years, Hannah has grown her department by over 340% and launched more than 4,000 social media campaigns. She has worked alongside hundreds of small business owners and entrepreneurs as they navigate the ever-changing digital marketing landscape. Her key focus is helping b...

We're excited to welcome back to the show one of the masters of the public relations profession...you might even call Marc Whitt the "Johnny Appleseed" of PR, spreading the word about ethical practice and more. As greater demands and expectations are placed on those who practice public relations, PR veteran and author Marc Whitt contends that we should advance ourselves to the ultimate level of pr...

Today Alex learns the value of working with a conversion copywriter as guest Jo Harris shares some helpful expertise, including: How to optimize your website messaging to convert more leads  How to scale your revenue through copywriting  3 funnel strategies that scale revenue without paid ads  Harris is a co-owner of honeyDIGITAL agency . She writes research-driven sales copy for B2...

Brenda Poor is the marketing and communications director of Global Care Force , a nonprofit that connects volunteers with partners serving people in need. Before this, she spent three decades working behind the scenes in television newsrooms in Kansas City. In today's discussion, Poor shares tips on how to get your story covered in TV news, ageism in the workplace, being a single mother, and her j...

Employers want to retain and develop good employees. Employees want to move up in their careers and increase job satisfaction. To attain both is a win-win. That's where UMKC TalentLink comes in.   Join us today in the Virtual Lounge as we welcome Jake Akehurst, executive director of UMKC TalentLink, and Pete Dulin, marketing coordinator for the program. UMKC TalentLink is dedicated to providi...

Josh Greene is the CEO of The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line. On today's show, Josh tells us why some businesses shouldn't spend money on SEO, ways to im...

Kate McKay, Breakthrough Catalyst, is a speaker, coach, media expert, fitness and wellness buff, and mom. Despite the tragic loss of her son Will in 2017, Kate is proof that we are capable of overcoming life's most significant challenges. Kate is committed to inspiring others to live a breakthrough life. McKay, CEO of Siena Strategy Partners, is a Certified High Performance Success Coach & Bus...

Alex Moses is a serial entrepreneur on a mission to help digital marketing agencies grow. Listen in for a rousing discussion of ways he helps make things happen for his clients--the key word being "help." Learn more about Alex and follow him on LinkedIn: https://www.linkedin.com/in/alex-moses-/ .  *** Nominate PR After Hours for Best Business Podcast here. *** AFFORDABLE CONTENT CREATION Take...

Think Pinterest isn't practical as a public relations tool? Think again! Today we learn all about ways to use Pinterest as a secret weapon in developing SEO and increasing media relations success with our guest, Lindsay Shearer. She is the CEO of Pins 4 Profit + BrandRanx Media + Bankable Digital Agency.  Lindsay’s team focus is on running large volume of Pinterest Ads + Organic & mixed w...