PR After Hours with Alex Greenwood

In this episode of PR After Hours, host Alex Greenwood and guest Tom Mulligan, managing director of Sandler by Coffman , a nationally recognized sales training expert. discuss the importance of mid-year strategy checkups, focusing on revenue forecasting, team dynamics, and the significance of tracking performance. They explore the challenges of setting realistic goals, the necessity of account por...

In this snarky (yet sincere) solo episode, Alex takes aim at two of the most well-meaning yet mildly maddening phrases circulating in our daily lives: “Welcome in” and “Perfect.” From awkward customer service greetings to the linguistic inflation of superlatives, it’s a light-hearted exploration of how our words shape expectations—and what we might be losing in the pursuit of flawless interaction....

What happens when a country treats trade wars like a game of poker, but forgets to learn the rules? In this episode of PR After Hours , we’re unpacking the chaotic world of game theory, tariffs, and the high-stakes decisions that rocked global economies. From impulsive moves to missed opportunities, we’ll explore how a lack of strategy turned a global chess match into a game of chance. Spoiler: So...

Alex Greenwood discusses the transformative impact of artificial intelligence (AI) on marketing . He emphasizes how AI is already integrated into marketing strategies, enhancing creativity and efficiency. He covers core AI technologies such as machine learning, natural language processing, and predictive analytics, and explores their practical applications in creating personalized customer experie...

Alex Greenwood discusses the intersection of public relations and artificial intelligence with Chris Caggiano , senior editor at Intelligent Relations . They explore the current landscape of AI in PR, the importance of human oversight in AI-generated content, and the challenges of managing client expectations. Chris shares insights on the development of their AI tool, Preston , and the need for PR...

Alex explores the pervasive use of logical fallacies in public relations and communication. He discusses how these fallacies manipulate public opinion and shape narratives, emphasizing the importance of clear thinking in a world filled with misinformation. The episode outlines twelve common logical fallacies, providing insights on how to recognize and combat them. Ultimately, it encourages listene...

Tom Mulligan of Sandler Training returns and discusses how to effectively sell during uncertain times. Tom shares strategies for building trust and reputation, as well as the need for salespeople to adapt their approaches in response to changing market conditions. The conversation highlights the significance of viewing uncertainty as an opportunity for growth and development in sales. Takeaways Un...

In this episode, Alex Greenwood critiques the current state of corporate inspiration and thought leadership, highlighting the performative nature of authenticity and the pitfalls of hustle culture. He argues for a return to genuine creativity and meaningful work, emphasizing the need for real doers rather than influencers. He challenges listeners to rethink success and authenticity in the workplac...

Barbra Streisand tried to suppress a photo of her house. The result? 420,000 downloads and a PR debacle so notorious it now bears her name: The Streisand Effect. But that’s just one of the strange, counterintuitive rules shaping modern crisis communications. What do cobras, hot mics and medieval castles have to do with your reputation strategy? More than you think.* The Cobra Effect and the danger...

Alex Greenwood shares a personal story about his experience traveling in an electric vehicle (EV) during winter conditions. He reflects on the challenges faced, including range anxiety, charging infrastructure issues, and the impact of cold weather on battery performance. Through his journey from Kansas City to Oklahoma City, he highlights the importance of planning and the need for improvements i...

In this episode of PR After Hours , Alex takes a deep dive into the findings of a recent survey by Resume. Org , which polled 765 hiring managers to evaluate the performance of Generation Z job applicants. The results are eye-opening, revealing several key areas where Gen Z candidates are struggling in the hiring process. From unprepared interviews to low-quality resumes and a lack of professional...

Life moves fast. Too fast. Between work demands, endless news cycles, and the constant pull of technology, stress feels unavoidable. But what if the real issue isn’t stress itself , but our ability to handle it? In this episode, Alex breaks down key lessons from Unstressable by Mo Gawdat and Alice Law, sharing insights on: ✅ How to limit, learn, and listen to stress so it doesn’t control you✅ Wh...

Alex Greenwood shares essential financial lessons aimed at teenagers, emphasizing the importance of financial literacy and the mindset needed for lifelong financial well-being. He discusses the basics of money management, the significance of understanding compound interest, and the habits that can lead to wealth building. Additionally, he offers advice for parents on how to instill good financial...

In the wake of American Airlines' tragic incident near Reagan National , their swift, transparent, and empathetic response became a textbook example of effective crisis management. In this brief episode, Alex breaks down what they got right—and what every organization can learn from their approach. Learn more about how leading with empathy and speed can shape the narrative in times of crisis. CONN...

Ever had a colleague who suddenly becomes helpless when it’s time to pull their weight? That’s weaponized incompetence —the workplace version of “Oops, I don’t know how to do that” conveniently leaving someone else to pick up the slack. In this episode, we’ll unpack how this strategic laziness erodes teams, why it’s not just harmless cluelessness, and how to spot (and stop) it before you become th...

Saying yes to everything is a fast track to burnout, resentment, and an overstuffed calendar of obligations that don’t serve you. The real power move? Saying no. No isn’t about shutting doors—it’s about opening the right ones. It protects your time, energy, and mental clarity. It helps you focus on what actually matters—whether it’s writing a book, training for a half marathon, or simply preservin...

Alex shares what's happening with the show and what you can expect next. Thanks for listening. Links Mentioned: ⁠Alex on Substack⁠ ⁠Alex on Medium⁠ ⁠Alex on LinkedIn⁠ ⁠Alex's Author Website⁠ "Magic Escape Room" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

In this episode, we explore the profound gift of being truly present during the holiday season. Discover how to prioritize connection, mindfulness, and meaningful moments over the hustle and bustle of giving and getting presents. Happy holidays! 🎄📖 Drop a buck in the tip jar ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Send us a Voice Message!⁠⁠ ⁠⁠⁠...

In this episode, Alex discusses the importance of curating the information we consume to enhance our mental well-being. He reflects on his personal journey of shifting from politically charged content to more enriching inputs like music and literature, emphasizing how these choices can lead to a more intentional and fulfilling life. By adopting a stoic approach, he highlights the power of focusing...

In this episode, we tackle the hidden productivity killer that’s lurking in your calendar: meetings. While essential for collaboration and alignment, too many unproductive meetings can drain your time and energy faster than you can say "Zoom fatigue." Research shows the average worker loses nearly a full workweek each month to ineffective meetings, and that constant video calls can lead to burnout...

Listen in for a few words about what's up with this show--as interpreted by the Deep Dive podcast news team. They really like to hear themselves talk, don't they? Or, you can read this statement: We are now in Season 10 of PR After Hours, and as our loyal listeners know, this season has seen a shift in our format. We've had fewer guest interviews than in the past due to host and producer Alex Gree...

In this episode, we tackle a pressing issue in the world of public relations: the pitfalls of a "play not to lose" mentality in crisis communications. While it may feel safer to adopt a defensive stance during crises, this approach can lead to eroded trust and damaged reputations. Join us as we explore the importance of playing to win, discussing how brands can recalibrate their crisis management...

In this conversation, the hosts of the Deep Dive podcast talk about Alex Greenwood's exploration of life observations, 56 Observations and Free Advice About Life for No Good Reason that reflect on the human experience, family dynamics, modern challenges, and the balance between passion and practicality. Through humor and relatable anecdotes, the discussion delves into the complexities of relations...

In this episode, guest hosts Hadley and Leslie discuss Alex Greenwood's take on the recent NPD data breach, emphasizing the importance of being proactive in protecting personal information. They outline the actionable steps Alex shared, such as freezing credit and using multi-factor authentication, while also highlighting the risks of phishing scams. Listen in! Read Alex 's work on Substack. --- ⁠...

Today, we’re diving into the fascinating world of human behavior and business dynamics with none other than Tom Mulligan from Sandler Training —a national powerhouse in the art of sales and behavioral analysis. Tom is an expert on the DiSC model , a game-changing tool that breaks down human behavior into four core personality types. But we won’t stop there! We’ll also be exploring other transforma...