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Power Up
The power electronics market has become a hotbed of innovation. Power ICs based on gallium nitride and silicon carbide are enabling new frontiers in electronic system performance in industrial automation, renewable energy, smart grids, the Internet of things, and other markets. PowerUP podcasts will connect with the world’s leading power electronics experts to explain how the technology is evolving, and what those changes means for every aspect of the industry.
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Episodes
Understanding the Quickly Evolving AI Data Center Architecture 30.06.2026 28:50
Data centers are undergoing major disruptions with AI hardware proliferation as new processor technology is released and power consumption at the xPU increases dramatically. The conventional power distribution architecture needs to be modified to manage this increase. This discussion explores the intense power demand in these data centers, the higher-voltage DC bus required to meet the challenge,...
The Materials That Make Power Electronics Work 15.05.2026 17:40
Power electronics is driving major shifts like EV powertrains, AI data centers, and industrial electrification—but module performance and reliability also hinge on “behind-the-scenes” materials. Critical elements like die attach, encapsulants, and thermal interface materials can determine whether a power module withstands years of thermal cycling, high current, and harsh operating conditions. On P...
Making AI Physical and Real 20.03.2026 22:59
In the new AI world, reality, usefulness and human characteristics blend causing real technology challenges – especially in robots. They’ve become perceptive. They think. Robots act and engage with humans and the real world around them using predictive intelligence. With the aging population, labor shortages, and increasing labor costs, these traits are becoming increasingly useful as we search to...
Addressing Energy Efficiency with HVAC Modernization 25.02.2026 23:36
HVAC systems are notoriously power hungry, contribution to a major portion of household electricity expenses. Modernizing these systems with wireless connectivity to enable smart remote monitoring and control is key to reducing energy usage. Furthermore, smart HVAC units can be integrated with both local energy grids to reduce energy costs and the broader smart home wireless ecosystem to encourage...
Renesas GaN: Mature Portfolio to Support Multi-Market and Applications 20.01.2026 25:47
In today's podcast we will discuss how Renesas' GaN offering supports the requirements of different power applications, across sectors such as AI Infrastructure, Solar OBC and DC/DC in Electric vehicles. The power conversion within each of these sectors is shifting towards more power dense, efficient, modular, and intelligent power architectures, with trends toward high-voltage buses, bidirectiona...
The Shift from 12V to 48V in Automotive 17.10.2025 21:45
Today’s discussion is on one of the most important transformations happening in the automotive industry: the shift from traditional 12-volt electrical systems to modern 48-volt architectures. For decades, 12V has been the backbone of vehicle electronics, but with the rise of electrification, ADAS, infotainment, and software-defined cars, the industry is moving toward more powerful and efficient so...
Inside Robotics Power: Safety, Batteries, and Market Growth 22.09.2025 24:04
Robotics is moving quickly — from drones that deliver packages to humanoids and cobots designed to work safely alongside people. The design of systems is getting more complicated because each type of robot has its own needs for power, safety, and efficiency. We talk to Hirohisa Hori, Senior Manager, Power System Marketing at Renesas Electronics about how these problems are being solved. We look at...
Next-Gen Power Architectures in Solar Power: GaN and Bidirectionality enable Single-Stage topologies in Microinverters 29.07.2025 30:33
As electrification expands across sectors like solar energy, electric vehicles, and smart grids, the focus is shifting toward architectures that are more efficient, more compact, and more intelligent. Trends like fewer conversion stages, higher voltage buses, and bidirectional energy flow are reshaping the design landscape. In this conversation, we speak with Marco Ruggeri, Senior Manager of the P...
Powering the AI Datacenter: Renesas on the Age of GaN 21.05.2025 23:11
The demand for greater efficiency, density, and reliability in power delivery is driving semiconductor innovation as artificial intelligence reshapes data centers. Renesas Electronics is leveraging its expertise and expanding GaN portfolio to adapt to these changes. In this podcast, Pietro Scalia, Senior Director of Power System Marketing and Architecture at Renesas, discusses the move to AI-optim...
Digital Power & Smart Control: The Role of MCUs in Robotics & Server Power Supplies 15.04.2025 31:10
Welcome to today’s podcast, where we explore the dynamic world of Industrial MCUs with Marijana Vukicevic, Marketing Director for Industrial MCU at Infineon. Today’s episode is brought to you by our sponsor, Infineon. Today, it’s a pleasure to have a special guest, Marijana Vukicevic, joining us to discuss the evolving role of microcontrollers (MCUs) in high-performance motor control and power con...
Driving Innovation in EV Batteries 17.02.2025 22:01
In today’s episode of PowerUp, we’re joined by Donald Wright, VP of engineering at Unico, a provider of advanced testing solutions for EV propulsion systems. With extensive experience in EV battery development, testing, and certification, Wright shares insights into the evolving landscape of the EV battery industry. We explore topics such as battery-swapping solutions, the role of testing in batte...
Efficiency and Performance in Modern Power Design 31.01.2025 16:07
Today, we are focusing on a key challenge in modern power design: delivering higher efficiency, reduced EMI, and advanced thermal management while minimizing size and complexity. Our speaker is Anton Winkler, a systems engineer and power modules technologist at Texas Instruments , who drives the development of new processes and technologies for power modules. During this podcast, we will discuss T...
Diamond: The Future of Power Electronics and Quantum Technology 08.01.2025 15:16
Diamond is emerging as a game-changer in power electronics and quantum technology thanks to its exceptional properties like high thermal conductivity, breakdown voltage and drift velocity. In this episode, Adam Khan, CEO of Diamond Quanta, discusses the company's innovative co-doping approach that enhances charge transport and mobility in diamond . Khan also highlights significant cost reductions...
Energy-Efficient Innovations: Silicon Photonics and SiC 04.12.2024 23:12
In today's PowerUp episode, we discuss silicon photonics and silicon carbide innovations with Christophe Maleville, CTO and senior executive VP of innovation at Soitec. Discover how these advancements enhance EV efficiency, reduce environmental impact and integrate cutting-edge optical functions with electronic circuits for high-speed data communications. With a Ph. D. in microelectronics from Gre...
Energy-Efficient Innovations: Silicon Photonics and SiC 04.12.2024 23:12
In today's PowerUp episode, we discuss silicon photonics and silicon carbide innovations with Christophe Maleville, CTO and senior executive VP of innovation at Soitec. Discover how these advancements enhance EV efficiency, reduce environmental impact and integrate cutting-edge optical functions with electronic circuits for high-speed data communications. With a Ph. D. in microelectronics from Gre...
Unlocking Semiconductor Efficiency with MST Technology 27.11.2024 21:05
Today, we are exploring Mears Silicon Technology (MST), Atomera’s innovative solution for improving the performance and efficiency of silicon-based devices. MST has the potential to transform power electronics, telecommunications and advanced computing by enhancing mobility, reducing leakage and boosting reliability—all while being compatible with existing manufacturing techniques. Our guest is Sh...
Powering the Future: Innovations in GenAI Power Delivery 24.10.2024 17:58
In our latest episode of PowerUP, we had the pleasure of speaking with Maury Wood, VP of strategic marketing at Vicor. We delve into the cutting-edge solutions that are helping to mitigate the enormous energy demands of generative AI (GenAI). Maury shares insights into the staggering power requirements of large language models and the limitations of traditional power supply architectures.
Chip-on-Cell Technology for Sustainable EV Batteries 22.09.2024 15:45
In this episode of PowerUP, Joseph Notaro, VP of global sales and marketing at Dukosi, talks about the company’s chip-on-cell technology as a solution for battery-cell monitoring.
Future-Proofing Semiconductor Talent: Strategies and Insights 04.09.2024 25:28
In this episode of PowerUp, Jason Dubin, VP of Executive Search at SBT, discusses the semiconductor industry's evolving landscape, emphasizing power management integrated circuits (PMICs), wide-bandgap semiconductors and the critical need for specialized talent.
Meeting the Power Demands of Tomorrow: Renesas’s Role in AI and Data Center Infrastructure 26.06.2024 24:58
In this episode, we welcome Ivo Marocco, Vice President at Renesas, who leads the global Business Development, Systems, and Solution Marketing team for the Power Business Unit. We delve into Renesas's strategic growth and technological advancements, highlighting their expansion from automotive microcontrollers to power products. The discussion covers organizational restructuring, investments in si...
Current Sensor Integration Challenges in WBG Power Converters 20.05.2024 17:15
Integrating precise current sensing into wide-bandgap (WBG) power converters faces challenges due to space constraints, high sensing speeds and electromagnetic interference (EMI). In this podcast with Ali Parsa Sirat and Babak Parkhideh, from the Photovoltaic Integration Lab at UNC Charlotte, we explore the limitations and new methods to enhance sensor performance in WBG converters.
Power Electronics for Net-Zero Emissions 03.05.2024 16:52
In this podcast with Tim McDonald, senior consulting advisor for Infineon Technologies’ CoolGaN program, we delve into power electronics and their critical role in achieving net-zero emissions.
PowerUp: Wide Bandgap Technological Advancements 26.04.2024 29:59
In this podcast, Nexperia’s Sebastian Fahlbusch, manager of the Power Product Application Competence Center, and Dilder Chowdhury, director of strategic marketing for power GaN technology, explore advancements in wide-bandgap technologies. They discuss the advantages of SiC MOSFETs and the benefits of GaN in industrial applications, as well as the main features of CCPAK packaging. They also mentio...
Advancements in Wide-Bandgap Power Devices: GaN vs. SiC 15.03.2024 24:01
In this episode, top semiconductor companies at APEC 2024 delve into the world of wide-bandgap power devices.
GaN for Motor Control and LiDAR Applications 13.02.2024 30:19
Gallium nitride (GaN) technology is revolutionizing diverse applications, from LiDAR systems to motor control. LiDAR employs pulsed lasers for precise distance measurement, generating detailed 3D images. In this episode of PowerUP featuring Alex Lidow, CEO of EPC , we delve into an examination of the revolutionary implications of GaN technology across a range of applications, with a specific focus...
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