Politely Pushy with Eric Chemi

Introducing something new in the AI industry is rare after several years of roaring momentum, innovation, thought leadership, and company launches. Yet Sharon Goldman, a renowned AI reporter, is leaning into just that with the launch of the AI newsletter Ground Level AI. Sharon sat down with Eric Chemi to discuss the "why now" behind launching this newsletter and her sharpened focus on t...

At the 27th annual PRWeek Awards, Bospar won Best in Financial Communications for its campaign with fintech platform Smarty, “How Smarty Owned the Tariff Moment.” The campaign prevailed over finalists that included Citi and a major IPO communications campaign, showing how strategic storytelling can help emerging financial technology companies compete with some of the largest global institutions. I...

Behind every "disruptive" and "innovative" product or service is a team of expert communicators who fuel the company's story and break through in a competitive market. Mastery of storytelling is a must-have for survival. In this episode of Politely Pushy, Eric Chemi is joined by former tech journalist and PR expert, Cliff Edwards. Cliff shares anecdotes from his coveted ro...

During the 27th annual PRWeek Awards, Bospar and San Francisco Pride celebrated winning Best in Community Relations for the "Queer Joy is Resistance" campaign. This campaign underscored the nonprofit's 2025 theme and the community's resilience during a complex cultural moment. In this special edition of Politely Pushy, Shaun Leavy and Patience Baldacci interview Executive Direc...

AI has been the main character in every conversation across every layer of business. This year, industry analyst Josh Bersin proposes a shift in AI's role: from an individual productivity tool to a tool for problem assessment. In this episode, Eric Chemi sits down with Josh to discuss the evolution of the $400B corporate learning segment of the HR industry, the relationship between analysts a...

Award season and conference season go hand-in-hand. In the PR world, CES signals the beginning of another exciting event calendar.   Eric Chemi is joined by Bospar's Emily Roberts and Caroline Kamerschen to explain why integrating PR, media relations, and digital marketing efforts ahead of tech industry conferences, such as NVIDIA GTC and RSA, is a critical investment. Promoting new products...

Where do people turn when seeking information, yet are tired of sales-minded responses? Maybe Google, but increasingly, the answer is Reddit. In this episode, Eric Chemi chats with Bospar colleagues Connor Grant and Emma Rafanello to unpack why Reddit has become the most influential–and misunderstood– platform in B2B marketing and PR. Widespread AI-generated content has driven platform users to mo...

We want answers fast. Not just any answers. We want relevant, peer-contributed, and verified answers. What happens if those answers are wrong, primarily when referring to your business and the offerings you provide? In this episode of Politely Pushy, Eric Chemi peels back the curtain on GEO (generative engine optimization). The episode features critical considerations outlined by: Bospar Principal...

"Frequency and authenticity are the two biggest drivers of engagement in today's channels." In this episode of Politely Pushy, Eric Chemi connects with Nathan C Bowser, a product strategist, podcast host of "The Tech Glow Up," and founder of Awesome Future. Interacting with Fortune 1000 companies and interviewing 300+ technology leaders has fine-tuned Nathan's data-me...

2025 was the 10th anniversary of Bospar, the "politely pushy" PR and marketing firm. Throughout the past decade, Bospar defied conventions and delivered winning results for companies across healthcare, finance, tech, and more. Eric Chemi sits down with Bospar Principals Curtis Sparrer, Chris Boehlke, and Tom Carpenter to discuss 10 years of lessons learned and achievements made. Cheers t...

Retail is at an inflection point, and AI is the lever.  In this episode, Eric Chemi chats with Greg Buzek, Chief AI Officer at IHL Services, as he breaks down how leading retailers are moving from pilot projects to sustained AI implementation.

AI adoption isn't happening in isolation. If you've wondered how to turn AI from a buzzword into business value, look no further than AI Realized: a global network of enterprise AI adopters. In this episode of Politely Pushy, Christina Ellwood, organizer of AI Realized Summit, shares how this event connects enterprise executives at the Fortune 2000 level to collaborate, learn, and turn i...

The secret to amassing engagement online, especially on social media, is driving divisiveness. Larry Magid, journalist, technology columnist, and President and CEO of ConnectSafely, shares how strengthening online safety is more critical than ever. Tune into this episode as Eric Chemi and Larry discuss the importance of ConnectSafely's organizational mission.

The era of AI has brought about a drastic shift in online user behavior. It's also ushered in a new consideration for elevating your brand across digital platforms. In this episode of Politely Pushy, Jennifer Devine from Freshwater Creative unpacks the nuances, importance, and implementation of SEO, GEO, and AEO.

Introducing Audit*E, a tool that evaluates company presence and content performance across eight major AI platforms, including Claude, ChatGPT, Gemini, Grok, Meta AI, Mistral, and DeepSeek. In this special episode of Politely Pushy, Bospar Principal Curtis Sparrer and Freshwater Creative Founder Jennifer Devine discuss a critical challenge businesses face today with the influence of AI-powered sea...

Your company's funding announcement is on the horizon. Now what? Seasoned journalist and Bospar Content Director, Tomio Geron, joins Eric Chemi to share best practices for crafting the narrative, including the impact of the funding, and planning your outreach strategy. 

All analysts, by definition, are influencers. But not all influencers are analysts.  Eric Chemi welcomes Jon Arnold of J Arnold & Associates. Jon is an independent research analyst with a rich background in marketing and a diverse range of projects spanning telecommunications, technology, energy, transportation, and other sectors. Tune in as Jon shares how companies and leaders can effectively...

"I'm not here to report the news. That's the past. The job of the analyst is to predict the future by setting up a framework or paradigm that you want to establish with your readers and clients so they can visualize where the market is and where it's headed." After years of working alongside healthcare organizations, former Gartner analyst Seth Feder shares his insights wi...

Next up in the analyst relations series, Eric Chemi introduces Peter Radizeski. Spanning tech and telecoms, Peter has shaped his career from blogging to channel development to consulting. Tune in to hear how Peter has approached helping organizations get from point A to point Z.

From defying conventional PR tactics to crushing KPIs, the Bospar team navigated Intel's RealSense launch with precision, leading to: 2.2 billion reach 4X website traffic increase 90-day LinkedIn goals hit in 12 hours Coverage in CNBC, Reuters, TechCrunch, Fortune, and more! Eric Chemi chats with RealSense's Mike Nielsen and the PR and Social Media experts who crafted the winning strateg...

Under the umbrella of S&P, Rich Karpinski and the 451 Research team are dedicated to delivering real-time analyst insights and consultation for enterprises across IoT, infrastructure, DevOps, and more. In this episode, Bospar's Eric Chemi digs into the art and opportunity of GenAI for market intelligence, the evolution of IoT adoption, and the role of analyst investment.

As part of a comprehensive and proactive PR strategy, analyst relations is an ongoing activity that relies on tight company branding and an experienced team. Eric Chemi takes a deep dive into AR with Bospar experts, Brandy and AJ.

Welcome to AI University! At Bospar, we understand that AI isn’t going anywhere. So instead of resisting, we are embracing AI and leveraging the power it holds to help us do our jobs better. Courtney Merolle and Kyle Ankney, our professors at AI University, join Eric Chemi to talk through how we thoughtfully leverage AI in our day-to-day operations and how we ensure every Bospartan is well-versed...

At Bospar, we’ve been proudly remote before it was trendy, but working from anywhere doesn’t mean escaping the pressures of PR. In this Mental Health Awareness Month episode of Politely Pushy, we get candid about the unique mental health challenges of remote communications professionals. From always-on expectations to navigating digital burnout, we talk about what it takes to support teams, foster...

In this episode, we dive into the world of social media marketing for B2B businesses. With so many platforms to choose from, how do you know which ones will give you the best ROI?  We break down the top social media channels for B2B companies, highlighting their unique benefits, potential drawbacks, and strategies for leveraging each platform to build relationships, generate leads, and increase br...