PodSpot - The UK HubSpot Podcast

In this episode of PodSpot, Jon Pittham is joined by Sarah McDevitt, Senior Director of Partner Strategy, Operations & Capabilities at HubSpot, for a discussion about the growing importance of relationship intelligence in the age of AI. Sarah shares the thinking behind her new book and explains why awareness, presence, accountability, connection and human differentiation will become defining s...

In this episode of PodSpot, Jon Pittham is joined by Fae Gilfillan, Senior Product Manager at HubSpot, to explore how organisations can turn GDPR and data privacy into a genuine commercial advantage. Together, they unpack the growing relationship between customer trust, compliant data management and modern growth strategies across regulated industries. The discussion covers practical approaches to...

Jon Pittham speaks with Grace James, Director at Candid Comms, about how professional services firms can get more commercial value from PR. They touch on the importance of defining clear objectives, involving the right people internally, and using CRM data to better understand how PR activity influences pipeline. The episode also explores how measurement is evolving, why relevance matters more tha...

In episode #64 of PodSpot, Jon Pittham is joined by Hank Lander, Group Product Manager at HubSpot, to discuss sensitive data management and AI governance in regulated industries. The episode explores how HubSpot defines and categorises sensitive data, how firms can configure controls within the platform, and what enhanced auditing and visibility look like in practice. The discussion also covers in...

In episode #63 of PodSpot, Jon Pittham and Joe Fulton explore what it really takes to run a HubSpot website at scale. They discuss why many growing organisations find their websites becoming slower and harder to manage, even as their business, internal stakeholders and service lines expand. Joe explains how governance, design systems, and clear content structures help teams move faster without los...

HubSpot’s new UI extensions are opening a world of possibilities for CRM customisation and in the latest episode of PodSpot, host Jon Pittham sits down with Jaime Boardman, Karman Digital’s Integrations Lead, to explore what that really means for businesses using HubSpot. If you’ve ever wished you could view everything you need in one place within HubSpot (without jumping between tabs, objects, or...

In episode 61 of PodSpot, Jon Pittham unpacks the biggest announcements from HubSpot’s INBOUND25 conference. From the launch of Data Hub and AI-powered assistants to the rise of hybrid human-AI teams, Jon explains how HubSpot is evolving into a smart CRM that actively drives business growth. Discover how new tools like Breeze Assistants, Data Studio, and Marketing Studio are changing the way firms...

In episode 60 of PodSpot, Jon Pittham and Maxime Lauricella explore the transformative potential of HubSpot in business development. They discuss how personalised outreach can replace generic messaging, enhancing engagement and conversion rates. Maxime explains how data and automation, particularly through HubSpot, streamline workflows and improve CRM effectiveness. The conversation highlights AI'...

In this episode 59 of PodSpot, we sit down with Ed Turner, Website Manager at Allica Bank, to explore how HubSpot CMS is driving smarter, faster digital growth. Ed shares how Allica Bank built a standout digital experience for established businesses often overlooked by traditional lenders and increased conversions by 30–40% in the process. From A/B testing to stakeholder alignment, Ed unpacks the...

In this episode of Podspot, Jon Pittham hosts Jade Faulconbridge, founder of Attributed Marketing, to explore the transformative potential of Revenue Operations (RevOps) in professional services. Jade shares her expertise in aligning sales, marketing and client services to streamline revenue generation. The discussion covers the integration of data, technology and processes to create cohesive team...

In this insightful episode of PodSpot, Jon Pittham welcomes Ryan Hall, founder of Friday Solved, to discuss the transformative impact of RevOps and SalesOps on modern sales strategies. With over 23 years of experience, Ryan shares his journey from aggressive sales tactics to a more relationship-focused approach. The conversation delves into the role of HubSpot in building scalable sales systems, h...

In this technical deep dive, Jon Pittham is joined by HubSpot experts Jon Dean and Jaime Boardman to explore some of the most impactful HubSpot updates of 2024. This episode focuses on advanced tools like React, APIs, and webhooks, highlighting how these updates enhance customisation, speed, and overall functionality for businesses. The discussion also touches on wishlist features for 2025, with p...

HubSpot’s relentless innovation in 2024 has brought a wave of beta features reshaping the CRM, sales, and marketing landscape for businesses. In episode 55 of PodSpot, Director, Jon Pittham sits down with some of  Karman Digital’s HubSpot experts Ryan Clark  (Head of HubSpot Services) and Samantha Mumby-Harrison (CRM Specialist) to explore the year’s standout updates on HubSpot in part one of a tw...

Migrating data into a new CRM is often more complex than anticipated. In episode 54 of PodSpot, Jon Pittham sits down with John Bohnert, a CRM Migration Specialist at HubSpot, to demystify the process. From scoping your project to ensuring data integrity, John provides a wealth of insights for businesses looking to make the move. John explains that every migration comes with its own set of challen...

In episode 53 of PodSpot, host Jon Pittham is joined by Joe Fulton, Senior UX designer at Karma Digital, to explore the intricacies of Conversion Rate Optimisation (CRO) within the HubSpot ecosystem.   Joe emphasises how leveraging HubSpot's tools can significantly improve user engagement and conversion rates. The conversation highlights the importance of data-driven decision-making and how unders...

On this episode of PodSpot, we’re unpacking the future of sales and marketing with the latest AI updates from HubSpot's Inbound 2024! Join Jon Pittham, Founder/Managing Director and Ryan Clark, Head of HubSpot Services at Karma Digital, to dissect how Breeze AI and Breeze Intelligence are transforming the landscape.  These cutting-edge tools are designed to shoulder the burden of administrative ta...

In this episode of PodSpot, Jon Dean, HubSpot Development Team Manager and Chris Brown, Senior Developer here at Karman Digital discuss the benefits of using HubSpot for website management. They highlight HubSpot’s built-in security and maintenance, which allow businesses to focus on content creation without worrying about technical issues. The platform’s scalability, marketer-friendly interface,...

In this episode of PodSpot, host Jon Pittham is joined by HubSpot Senior Product Marketing Manager, Gabe Wahhab to discuss HubSpot's latest innovation, the Content Hub. They explore the challenges marketers face today, the transformative role AI plays in content marketing and how HubSpot's Content Hub is designed to streamline and enhance content creation.  Gabe shares insights on new features lik...

In this episode of PodSpot, Jon Pittham, director and founder of HubSpot consultancy agency, Karman Digital, speaks with industry expert and consultant, Nick Goring about the evolutionary journey of both Karman Digital and HubSpot over the past five years.  They discuss the shift from HubSpot being perceived primarily as a marketing tool to becoming an all-encompassing business platform. Nick high...

Content Design is a relatively new term in the realm of content marketing, gaining traction over the last 3 to 5 years. But what exactly is Content Design and how can businesses maximise the results of their content marketing efforts?   On this episode of PodSpot, Ian Townshend is joined by Karman Digital’s previous Content Designer, Jamie Beech, to discuss how businesses can harness the power of...

One year on from the launch of ChatGPT, we learn exactly how HubSpot are harnessing the revolutionary technology.  Expect to hear Julia and her team's favourite AI tools for marketing efficiency, the real results of using AI in marketing efforts and updates already making a difference for users.   

Answer: HubSpot In the latest episode of SpotLight, a show that dives deep into the archives of PodSpot, we hear from two business leaders, Alice De Courcy, Chief Marketing Officer at Cognism, and James Leavesley, former Chief Revenue Officer at TradeKart. Taken from episodes 5 and 44, we'll be hearing about the practical realities of optimising and customising HubSpot, through the lens of enterpr...

In this special episode, Karman Digital's Elysha Shave and Phil Thomas answer their team's most frequently asked questions. From workflow efficiency and data migration right through to the importance of organisation and communication, sit back and enjoy as the pair weave through topics.

In the latest episode of SpotLight, a show that dives deep into the archives of PodSpot, we look back and answer the question: how a successful  campaign be ensured? We'll be hearing from Managing Director at Karman Digital, Jon Pittham, Head of Digital, Matt Wood and Claire Rowling, as we define a campaign and find out what a successful planning stage looks like. We'll also learn about the power...

In episode 45 of PodSpot, the UK's only HubSpot themed podcast, Karman Digital's HubSpot team seize the microphones from Ian Townshend and discuss the importance of a smooth HubSpot implementation phase. Listen and learn about the importance of strong communication, the necessity of a 'discovery phase' and the number one factor that determines a successful implementation project.