podNECE

The 14th episode of the 2nd season of podNECE presents a study that investigates consumer acceptance of insect-based food in the European market through a pioneering mix of traditional surveys and neuroscience techniques . Researchers measured the physiological responses of participants consuming a protein bar, utilizing electroencephalography (EEG) and electrocardiography (ECG) to capture noncons...

The 13th episode of the 2nd season of podNECE presents a study that investigates how digital influencers in Portugal communicate sustainability on Instagram and how these messages are perceived by Generation Z . The research utilizes a dual-method approach, combining a multimodal video analysis of 200 Reels with focus group discussions involving young consumers. Findings indicate a clear divide be...

The 12th episode of the 2nd season of podNECE presents a study that investigates how professional accounting organizations (PAOs) in Portugal shape the competencies of practitioners by influencing both the supply and demand of the labor market. Through a qualitative analysis of three major bodies— OCC, OROC, and APOTEC —the authors examine how these institutions perceive emerging shifts like digit...

The 11th episode of the 2nd season of podNECE presents a study that provides a systematic literature review and bibliometric analysis of research surrounding Regional Smart Specialisation Strategies (RIS3) , particularly within the European Union. By examining 68 key publications, the authors identify a strategic shift toward place-based innovation policies that leverage local knowledge to foster...

The 10th episode of the 2nd season of podNECE presents a study that investigates how Vietnamese manufacturing firms utilize open innovation to enhance their economic and environmental performance . By integrating the Natural Resource-Based View and Dynamic Capabilities Theory , the study identifies proactive environmental strategy as a more dominant driver than entrepreneurial orientation for fost...

The 9th episode of the 2nd season of podNECE presents a study that investigates how digital maturity , social and environmental practices , and external collaboration influence innovation within both social economy enterprises (SEE) and conventional firms (NSEE) . By analyzing European survey data, the authors demonstrate that while both types of organizations benefit from these drivers, their eff...

The 8th episode of the 2nd season of podNECE presents a study that introduces a specialized decision-support model designed to help small and medium-sized enterprises (SMEs) successfully navigate digital transformation . By integrating cognitive mapping with the Best–Worst Method (BWM) , the authors identify and prioritize 173 criteria that influence how technology adoption impacts firm performanc...