Podknows Business Network

Carrying On The Conversation about using lazy marketing with Al Tepper (Low on data? Listen to a lower quality version here) Carrying on the conversation is important, especially when it comes to trench leadership. In this bonus episode, Wendy Harris and producer Neal Veglio chat about the most recent episode of "Making Conversations Count" with Al Tepper . They break it down and discuss some of t...

Using lazy marketing to skyrocket your business We're Making Conversations about lazy marketing Count!   " What happens if you could have a strategy created by you internally? Well then, there's no bias, there's no risk is there, because it's your strategy, not been built by anyone with a vested interest..." Al Tepper, Making Conversations Count (February 2022)   You're a small business or company...

Carrying On The Conversation about trench leadership with Simon Kardynal (Low on data? Listen to a lower quality version here) Carrying on the conversation is important, especially when it comes to trench leadership. In this bonus episode, Wendy Harris and producer Neal Veglio chat about the most recent episode of "Making Conversations Count" with Simon Kardynal . They break it down and discuss so...

Trench leadership and how the modern internet connected age has changed how we talk to our troops! We're Making Conversations about being in the trenches Count! "Just because you handled something one way with a particular person, one time, doesn't mean that it's going to work the next time .." Simon Kardynal, Making Conversations Count (February 2022)   In the latest episode of "Making Conversati...

Using Linkedin and the rest of your digital toolbox the RIGHT way! We're Making Conversations about your digital toolbox Count! "The truth is some platforms are gonna work better for you than others ..." Lorraine Ball, Making Conversations Count (February 2022) Are you running your digital toolkit effectively?  Do you even know what that is? When you're working with clients, and building relations...

Using sales hypnosis and helping customers feel good when going through your sales process We're Making Conversations about sales hypnosis Count! "(As a sales person) you've got to be over and above, more helpful, more encouraging, more for the customer, more for the client, than anyone else they get to meet in their life ..." Gary Outrageous, Making Conversations Count (January 2022) As a highly...

Change your funnel into a bucket to increase sales conversions and boost your business every day! We're Making Conversations about buckets Count! "The journey is much more about the buyer now, than it is about the brand owner..." Barnaby Wynter, Making Conversations Count (January 2022) This episode is all about using buckets for sales conversions – what they are, how to measure them and how to in...

Menopause for men AND women as well as how it impacts both? We're Making Conversations about menopause in the workplace Count! "The younger generations coming through will be more open to hearing and talking about this . They'll be better educated than we are..." Bev Thorogood, Making Conversations Count (January 2022) This episode of "Making Conversations Count" is creating awareness of menopause...

What's in a name? Diversity and inclusion to avoid workplace bias. We're Making Conversations about inclusion Count!   "If you are making a judgment just based on my name, then that's a problem more about you than me. That's not my issue or my burden to carry. ...." Sope Agbelusi, Making Conversations Count (January 2022) We're Making Conversations about inclusion Count! "If you are making a judgm...

Are you using your social media as an effective networking and marketing tool? We're Making Conversations about savvy socials Count! "They're almost not using it right then (social media) if they feel they need to take a break. Something's not aligned ...." Get Savvy Club, Making Conversations Count (December 2021) How are you doing with your social media? Are you generating new business or at lea...

A powerful conversation between an award-winning podcaster and a number one podcaster! We're Making Conversations about honesty Count! "Actually I don't think I could do this if I was any younger. I wouldn't have the experience, I wouldn't have the perspective, I wouldn't have the confidence to be as vulnerable with the conversations that I am . ....." Georgie Vestey, Making Conversations Count (D...

How one woman found the secrets to business success while mountaineering on Everest! We're Making Conversations about mountaineering Count! " Winners never quit is a terrible maxim. You should absolutely quit in all sorts of situations. ....." Cathy O'Dowd, Making Conversations Count (December 2021) (Hard of hearing? You can 'read' the episode here . Strapped for data? You can hear a lower-bandwid...

Been Googling "best online courses websites"? Stop! You don't need one. Course marketing expert says there's an easier way! We're Making Conversations about online courses Count! "A lot of the people again, they watched too much of this 'business porn' and they just think courses are the best thing ever and it's the next thing and I want to make one......" Tom Libelt, Making Conversations Count (D...

The ingredients for a successful business using a chocolate base   We're Making Conversations about young entrepreneurs Count! With Louis Barnett. "There are two categories of people that are involved in sustainability: those that really care or those that want to be seen to care....." Louis Barnett, Making Conversations Count (December 2021) (Strapped for data? You can hear a lower-bandwidth vers...

"You can't make money from podcasting" they say. "If anything, it will cost you money" they cry. You can make money from your podcast, if you know what you're doing, and you're willing to play the game wisely, and with long term goals in mind. Podcasting is certainly not a get-rich-quick scheme.  Even the most successful podcasts were years in the making before they started to turn over some serio...

Are you planning on just posting your podcast episodes once they're recorded? Uh oh. You'll find that might not work. There's a lot more to it when trying to get listeners to your brand's podcast. Thankfully, this episode is all about how to do it the correct way. During this episode you'll discover: Why it's important to figure out your title. The importance of starting with the best equipment po...

Marie Rowe is a highly rated travel agent and travel podcaster, and she's already been getting huge recognition, with fewer than ten episodes under her belt. Listen to her story, and let it serve as inspiration for your own dive into the medium. Find Marie's show on her page   This episode's surprising podcast is a real, genuine True Crime format show. Mentioned in this episode: Chapters This podc...

Once you're ready to publish your content to the world, you'll be needing to secure a deal with a podcast hosting provider.  There are many to choose from, and I won't tell you who you must use. But I can definitely help you with avoiding the podcast hosting provider that you absolutely must not! Surprising podcast is from Lead Pages - and it's the Lead Generation podcast. Mentioned in this episod...

So if you've been listening to the previous episodes, you've probably felt ready to record your first episode. So, if that's you, let me help you get your podcast out there, finding its audience, but the correct way, not the quick and dodgy way. We talk about (usually) Indian based 'podcast promoters', and catch an actual podcast promoter in a lie. His name has been spared to protect the guilty. T...

I've saved this one. That's because its really important, and I don't just drop my knowledge bombs right up front, you know. If you want your podcast to work for your business, you need to first figure out this one thing - your 'why'. Without it, you may as well talk to yourself. This episode's 'surprising podcast' is from Britney Gardiner .   Mentioned in this episode: Chapters This podcast uses...

Once you've recorded your voice into your computer, that's when the real work starts - editing. But what IS editing? It seems it varies according to who's doing the show. Some think it's just about removing excessive ummms, but as you'll hear in this episode, editing is about so much more. The surprising podcast: https://marierowetravel.blog/marie-rowe-travel-show-podcast/ Mentioned in this episod...

If you're thinking of starting a podcast, you've probably decided on the guest of the week format. But not everyone is a natural born interviewer. Follow my advice in this episode to give yourself a fighting chance of avoiding producing episodes as bad as the other 99% of podcasts out there.  The surprising podcast:  https://www.johnhancock.com/financial-advice/podcast.html Mentioned in this episo...

Music within the podcasting space creates something of a dilemma for most creators. On one hand you're not allowed to use any licensed (popular) work. On the flip side of the coin, podcasts that don't have any themes or music tend to sound a little dull and 'generic'.  In this episode I'll be explaining to you why it's important to really pitch your place in your space, by really using your identi...

You may not realise it, but what your voice sounds like on your podcast can make a MASSIVE difference to your chances of success. In this episode I'll be talking you through the different options available to you when it comes to voice recording. Make sure you listen to this, to ensure you don't make a very common mistake that most new podcasters make before they figure out what they're doing. Tha...