Podcasting Your Brand

In Part 1 of this next series of episodes, The Technical Side of Launching, I'll be diving deeper into the first two parts of my roadmap of 8 steps involved in the technical side of launching your podcast: Equipment and Getting Connected for Remote Recordings. I'm sharing with you details on the equipment you'll need to launch your podcast (the HARDWARE side) and providing suggestions on how you c...

Now that we have fully explored the conceptual side of your launch, we are getting into our next series of episodes: the Technical Side of Launching. And, in this Prelude episode, I'll give you a top-to-bottom run through of the process, so that you have a clear idea of how it all works from start to finish. I'll start with a review of the equipment you need and methods for recording your show and...

In Part 5 of my initial series of episodes, Thoughts Before Launching: The How, I begin with describing the two most common types of show formats. But, we won't stop there! I'll then share with you several other options beyond just those two most popular ones. And, I'll present the possibilities to you by shedding light on which formats work really well as full episodes versus those that lend them...

In Part 4 of my initial series of episodes, Thoughts Before Launching: The When, we'll talk about how often you should plan on releasing your episodes–starting first with one of the most common misconceptions. Then, I'll shed some light on what goes into the craft of podcasting, when it makes sense to increase your frequency, what you need to anticipate and prepare your podcasting process for, and...

In Part 3 of my initial series of episodes, Thoughts Before Launching: The Who, I guide you through taking a close look at your relationships and connections to figure out who can best help you establish your podcast as you're getting off the ground and who can help grow your show over time and how. I'll break down the 5 categories of your ecosystem, helping you think through who belongs to yours,...

In Part 2 of my initial series of episodes, Thoughts Before Launching: The Why, I'm going to take you through one of my very first exercises I do with new clients when developing their shows: My Mirror Exercise. We all should know why we are podcasting; but, did you know there are actually TWO  sides to that very important question? Listen in and let's do this...! Host, Lead Editor, and Executive...

In Part 1 of my initial series of episodes, Thoughts Before Launching: The What, I wanted to start you off with my #1 piece of advice when going into podcasting your brand: do NOT make your show one long sales pitch. In other words, no infomercials, please. Listen in and let's do this...! Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMed...

Producer Jaime hones in the theme of this show, transitioning to Podcasting Your Brand–a show that will provide you with the learning lessons to podcast YOUR brand. And, she starts with some quick, but seriously powerful tips on how to build the foundation of a successful podcast. This sizzle reel of clips are from some of Producer Jaime's various recent guest appearances on shows where she was in...

Today, I'm going to open up the curtain once again on my own entrepreneurial journey and share my recent Key Note Address! The Palm Beach County School District recently asked me to be the key note speaker for their virtual National Entrepreneur's Day event on November 16th. Well, with that key note, I was walking the walk that I talked about in the last episode--that when people see you, STEP UP....

I'm going to share with you my NUMBER ONE branding and business growth strategy that was an absolute gamechanger for me--attending conferences. And, there are different strategies and benefits you can utilize, depending on how you are going to that conference--as an attendee, a speaker, or with a media pass. I've packed this episode with lots of tips to help you find the right conferences to go to...

We are going to swing back to the subjectmatter from two episodes ago and dip into even more of Google's suite of apps and tools. First, I'll start with a deep dive into some of the other Google apps that I love, aside from the big three of Docs, Sheets, and Slides. Then, I'll share some quick mentions of other apps I've found useful--though I use them less often. And, we'll end with other Google...

Last Friday, I had the honor of being invited to appear as a guest for the She Podcasts LIVE 2021 Conference! It's "the largest in-person gathering of women podcasters, audio content creators, story tellers, and more!" Well, in preparing that presentation (which was specific to PODCASTING--breaking down the elements of a media kit, putting together a sizzle reel, for example), I realized I could E...

Already have a Gmail account? Guess what?!? You have a whole suite of powerful extra FREE tools at your fingertips! These free Google tools you likely already have access to really helped me as I was going my business on a bootstrapped budget; and, they can help you, too. With the Google tools in your account, you can bypass the need for Microsoft Office, collaborate with your team in real time, c...

After creating a side hustle in order to make ends meet, the next phase of business growth can be fueled by creating wrap-around services for your CORE business. After all, your ultimate goal is to build up that core business as your full source of income. So, by creating these wrap-around services, you will move your resource for extra income away from the lane that your other side hustle is driv...

I hope y'all enjoyed a Labor Day weekend that was both productive AND restful... If you recall, Episode 20 back in June was a VERY special episode, because I opened up the pages of my then new, beautiful grey, personal business journal and shared my recent entries and the lightbulb reason WHY I wanted to share them with you on this show. And that reason was because I wanted to illustrate in big bo...

As you're building the main portion of your business, you may have to support that effort with ANOTHER side hustle--especially if you have left or are leaving your 9-5 (or are open to other 9-5 options). You can typically create a side hustle for your side hustle in two different ways: 1) side work or 2) side products. Side work involves banking on your other marketable skills; whereas side produc...

One thing we are guaranteed to never get back is our time. When you begin to outsource, as discussed on the last episode, you definitely get some of your time back, for sure. But, if you're anything like me, you are very prone to still saying yes to too many things and filling up your time. While working on building that mental muscle of giving yourself permission to not say yes to EVERYTHING, we...

As we move forward now beyond my initial twenty tips recap, let's start to think BIG!! As you build your business, you are going to reach successes that cause you to have the great problem of too many clients to handle yourself. In fact, if your business model is anything like mine, then profitability RELIES on it being able to scale with other people helping greatly contribute to the work. SO, I...

Welcome to a special episode of Business in the Bedroom! The show has now reached 21 episodes. That's right... This show is old enough to legally imbibe, lol!! In celebration, we are taking a look at the best tips from the first twenty episodes. I asked my Production Assistant over at the Florida Podcast Network, Amber, to use her journalistic skills and choose the highlights from each episode, in...

This is a VERY special episode, because it is really going to illustrate in big bold letters the heart song that happens when you work toward making your living from your life's passion. I'm opening up the pages of my personal business journal and sharing my notes from the last week and the lightbulb moment that made me realize I REALLY need to share these notes with you. Then, after that, I'm goi...

How do you capitalize on getting your brand out there using networking's secret sauce while also keeping your side hustle hidden behind a veil and protect yourself at your current job? Well, I'll first discuss electronic security and how being aware of your surroundings on- and offline can help save your current paycheck. Then, I'll turn more specifically to social media and share just why my Face...

Networking is key to overall business growth in SO many ways--from helping you navigate your industry's pitfalls through finding new clients and team members, and more. I'll first illustrate its superpower by comparing networking to a story I've often shared with clients and in my Dreamers Become Doers rooms on Clubhouse--a story you're probably already familiar with. But, this superpower comparis...

Building your business into having a great team can make SUCH a difference in propelling your brand to new heights. But, as a solopreneur, how do you get there?? Well, before we discuss the FINANCES of that growth, let's start on this episode with first laying the groundwork and focusing on your business' processes. We will look at those pieces of your business that make the most sense to scale--b...

Have you ever experienced a week where the AMAZING highs and wins you've scored in your business were as big in scale as the lows and losses that railroaded your PERSONAL life immediately thereafter? That was my week. And, I had to figure out how--through all the devastating news and circumstances--to still show up for my clients, my team, and also myself. It was a forced masterclass in balance I...

What DOES go into a contract to CYA? Though I'm not a lawyer, I've had to deal with contracts a LOT. So, I'm going to give you a super linear breakdown of my own contracts from top to bottom. I'll start off with all the identifiers I include to make it crystal clear which business entities (including my own) are involved. Then, I'll circle back to those proposals and scopes of work that we've cove...