Podcasting for Business

In this episode we’re talking about how to batch episodes for your podcast, but in truth, this process will also help you with any content that you produce for your business for example YouTube and blogs.   You’ll learn a six-step process to help you to batch six episodes in just a day and a half, from having the idea for the episode, all the way through to having it fully edited and complete.   T...

In this episode we answer the question, is it ok to take a break from your podcast?   I get asked about quite often when people are thinking about starting a podcast so we're going to look at that in a little bit more detail.    In short, the answer is yeah, of course it's okay to take a break from your podcast! But there are some pointers that we need to bear in mind first.    Here are the highli...

In this week’s episode I’m talking about the four main reasons that people tell me are the reasons they’ve not started their podcast yet.   They are:   Cost Confidence Consistency Creativity   We’ll explore how each of these show up.   Here are the highlights from this episode:   {1:15} The cost of your podcast {4:50} How to overpass the lack of confidence {6:13} The importance of consistency {9:0...

What’s one of the most often asked questions do you think I get asked when it comes to starting your podcast?    Can I create a podcast if I have an accent?   Seriously, that’s the question...it’s hard to believe but people think it and I certainly did when I first got started.    The issue is that it stops people getting started, so in this episode we’re talking about starting your podcast when y...

In this episode I’m talking about something that really gets under my skin! People starting a podcast without having a strategy for it. The majority of people who give up on their podcast are those that don’t plan in advance what their podcast is for and how they want it to help them grow their business. I share my advice for having a clear plan before all the fun stuff like deciding which mic to...

In this episode we dive into a number of questions that I get asked regularly about launching your podcast. We're looking at five questions today that I get asked on a regular basis. There are lots more but let's focus on these 5.   {0:38} How many episodes should I launch with? {1:36} How long should my podcast episodes be? {3:17} What's the best time and day to release podcast episodes? {4:49} H...

I've had a lot of questions in the last week about the best way to start your podcast, and mainly about how you can use your podcast as a way to amplify your voice, amplify the voice of others, and also to build your business. In this episode I’m talking through three ways for you to start a podcast that will help you grow your business, be a valuable asset, have more impact in the lives of your l...

The episode I was going to release this week didn’t feel right to me so I’ve recorded this new short episode to speak to the situation we’re seeing in the world right now. The biggest reason I help people to start podcasts is so they can have more impact and have a voice. We all have seen the horrific act of violence resulting in the murder of George Floyd when a police officer kneeled on his neck...

This is one of the biggest reasons that people delay in actually getting their podcast started. It holds them up because they get stuck. Your podcast title is important and it needs to do a few things for you in just a few seconds glance from a listener. In this episode I’m taking you through some top tips to choose the very best title for your podcast.   Here are the episode highlights:   {1:46}...

We all know that video is king and it’s also another way to grow your podcast audience too. BUT, don’t fall into the trap of just putting your entire episode up on youtube with no video and a blank background. I mean, how engaging is that really? In this episode we’re talking about ways to use Youtube effectively to grow your audience.   Here are the episode highlights:   {1:27} Using video not ju...

I had a lot of fun running competitions for both of my podcast launches. They definitely had a part to play in my podcast ranking top on Apple Podcasts too!  In this episode I’m talking you through how you can run your own competition for your launch and at any time during your podcast for that matter!   Here are the highlights from this episode:   {1:09} Why run a competition in your podcast {2:0...

There are so many ways to increase your podcast downloads and in this episode we’re talking about 8 of them.  Now friends, I don’t want you to just listen to this episode and nod along.  My challenge to you is to pick out 2 or 3 of your favourites and when you’ve finished listening, go action them!  Promise you will? Ok, you can listen to the episode now!   Here are the highlights for this episode...

In this episode we’re looking at your podcast host and why I don’t think you should use Anchor. FM as your host.  We get a little controversial but it’s all to help you! The truth is that Anchor. FM is free and it’s very easy for a new podcaster to think that’s a good thing but in this short episode we’ll explore that in more detail as well as the other reasons to choose a paid podcast host.  This...

In this this episode, the first in season two, we’re talking all about the mistakes I see some podcasters make when they’re promoting their new episodes online. We’re in the middle of a global pandemic and right now more and more people are listening to podcasts. They’re thriving actually! This episode is for you if you already have a podcast but it’s equally for those who haven't started their po...

In this episode we're looking at launching and the things to have in place for a successful and fun podcast launch! Steal my Launch Team Tools HERE Join the Podcasting for Business Community HERE

In this episode we’re talking about one of the biggest reasons that people don’t start their shows. Imposter Syndrome Have you ever had that feeling that you’re going to be found out? Or that you’re not good enough or qualified enough or experienced enough to do something in your life or business? But in reality, you're more than qualified and more than enough and you might even have a tonne of ex...

In this episode we're unpacking the question I get asked most often. How do I make money from a podcast? We explore 6 different ways to monetise your show including: Advertising & Sponsorship Selling a service or product Selling someone else’s service or product Merchandise Patreon Events Join my exclusive new training '6 Must Do's to Start Your Podcast Strong' HERE

In this episode 11 different experts in their fields share their best pieces of advice for you if your starting or scaling your business to set up in the best way for the new year and decade! Join my FREE 5 day Plan Your Podcast Experience starting 9th-15th January HERE if you're looking to start your podcast this year too! Here is a summary of the advice from the entrepreneurs in this episode: KC...

In this episode I’m with the brilliant Ruth Kudzi from the Path to Success podcast. Ruth was in my group programme ‘Start Your Podcast in 6 Weeks’ earlier this year with her VA and absolutely smashed her launch! Ruth is so humble but she did sooo well and went straight into the Apple Podcast charts in week one!    Here are the highlights from the episode:   {3:18} Ruth’s reason for starting the po...

In this episode I’m with the fabulous Sam Comerford from Germination Creation Coaching talking about her podcast Play, Learn & Grow.   Here are the highlights from the episode:   {1:16} What the podcast is about and who it’s for {2:50} How Sam wanted to be a Radio DJ and how this led her to podcasting {5:04} The best thing about podcasting for Sam {7:02} The most frustrating part of podcasting for...

In this week's episode I share with you the 7 reasons you need a podcast for your business. Download the Start Your Podcast Checklist HERE

In this episode I’m talking with my student, Elaine Haligan from the Parent Practice Podcast. Alongside her business partner Melissa, Elaine runs the Parent Practice, an organisation enabling parents to bring out the best in their children. Since launching their podcast 8 weeks ago, Elaine and Melissa hit the Top 10 in Apple Podcasts for Parenting shows and continue to rank in the charts for Paren...

If you’re going to have an interview based podcast or at least some interviews then you’re gonna want to have a process for having guests come on your show. At the beginning of starting your show and even more when it grows you’ll be inundated with people wanting to be on your podcast. So getting this process down from the start will help you no end. Plus, if you have a VA or a team it will massiv...

One of the biggest reasons that people tell me they haven't quite yet started their own podcast is time. So I'm sure you can all relate. People think that it's going to be just another thing that they have to do in their already busy week. You've got your blog to write, you've got your emails to send out, you've got to go live in your group and on your page, you’ve got client calls to make, AND al...

In this episode we're talking about 5 different formats for your podcast and the benefits and drawbacks of each so you can decide which is right for you. For full show notes go to the podcast page  Get your free workbook to accompany this episode HERE