Jeff Lieber

Playbook For Amazon

Business EN ↓ 123 episodes

A podcast for sellers looking to grow their sales on Amazon!

Author

Jeff Lieber

Category

Business

Latest episode

Apr 28, 2026

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Episodes

Episode 94: Maximizing Post-Prime Day Success: Tips for Continued Growth and Preparation for Q4 28.07.2023

https://youtu.be/TH5GA3W6cV8 Don’t Miss Out on These Post-Prime Day Secrets Prime Day, the much-awaited annual shopping extravaganza, has come and gone, leaving sellers with a surge of traffic and orders. As an Amazon seller, it’s crucial to capitalize on this momentum and make the most of the influx of customers. In this blog post, we’ll explore essential strategies to leverage...

Episode 93: Unlocking Business Growth: Exploring Funding Options for Amazon Sellers and Leveraging Kick Further’s Unique Marketplace 19.07.2023

https://youtu.be/HfsEOLiqqAE Kick Further: Revolutionizing Inventory Financing Kick Further is a unique funding marketplace that provides capital for businesses to produce inventory that they need to sell at a future date. Many businesses face a cash gap between paying for raw materials or finished goods and receiving the proceeds from sales, especially as they grow. Kick Further offers an invento...

Episode 92: Unlock Your Amazon Potential: Embrace the Power of Amazon’s Tools at Every Stage of Your Journey 29.06.2023

https://youtu.be/_qUSW3xexjo Maximizing Amazon’s Tools for Your Brand Amazon has become a crucial avenue for businesses to reach a wider audience and drive sales. Whether you’re an experienced seller or just starting out, it’s essential to understand and leverage the various tools and features that Amazon offers. Amazon’s Brand Registry provides sellers with a range of tool...

Episode 91: How Accrueme’s Unique Financing Model Can Help Amazon Sellers Save Money and Grow Their Businesses 20.06.2023

https://youtu.be/O4-zI0lxkx4 Accrueme: Exclusively Providing Amazon Sellers with Interest-Free Financing How Accrueme’s interest-free financing differ from traditional financing options for Amazon sellers Don Henning, the founder of Accrueme , a company that provides financing for Amazon sellers, was interviewed on the Amazon Playbook Podcast . Accrueme offers a unique financing model that d...

Episode 90: How to Use Amazon’s Subscribe and Save Coupon Clippings to Attract New Customers and Boost Sales 23.05.2023

https://youtu.be/6eO9zqsheHc Amazon Introduces Subscribe & Save Coupons New feature lets customers save money on eligible products Amazon’s introduction of subscribe and save coupons is a major update for subscribe and save brands, aiming to boost subscriptions and customer lifetime value. These coupons are accessible through the coupon dashboard under the advertising tab. Users can cust...

Episode 89: Best Practices for Amazon Sellers on Prime Day 2023 08.05.2023

https://youtu.be/yePMrRklx4Q Mastering Prime Day 2023: Unlocking Winning Strategies for Sellers Unlock the Secrets to Boosting Sales, Optimizing Campaigns, and Dominating Prime Day with Expert Guidance Get ahead of the competition and maximize your sales during Prime Day by implementing winning strategies discussed in the April 2023 roundtable. Optimize your listings, update images and pricing, an...

Episode 88: The Do’s and Don’ts of Selling on Amazon: Tips and Best Practices from a Legal Expert 27.04.2023

https://youtu.be/Jv6KG1gux-c Amazon Suspension Specialist Leo Vaisburg Shares Essential Tips for Avoiding Legal Issues on the Platform Learn how to stay compliant with Amazon’s policies, provide excellent customer service, and establish a reputable brand with insights from Leo, an expert in preventing Amazon suspensions. Leo, a specialist in Amazon suspensions ( Amazon Suspension Lawyer ), a...

Episode 87: Unleashing the Power of PR: How Amazon Sellers Can Build Brand Equity and Boost Sales with Strategic Public Relations 24.04.2023

https://youtu.be/GI3NrPI0p_Q Maximizing Sales on Amazon: How PR Can Help Businesses Launch Products and Drive Promotions PR can serve as a valuable tool for Amazon businesses looking to launch new products and drive sales through promotions. By carefully timing press releases and securing media coverage, PR can generate excitement and increase the visibility of new products, creating a sense of ur...

Episode 86: Maintaining Brand Reputation: Effective Strategies for Retailers to Thrive Alongside Amazon 24.03.2023

https://youtu.be/4ukl3MfWELM Maintaining Consistent Pricing, Content, and Controlling Third-Party Access Key to Success in the Current Retail Landscape Johan, an expert in retail, suggests several strategies for physical stores to coexist with Amazon. One of the critical strategies is maintaining consistent pricing across all channels to avoid damaging the brand’s reputation. Retailers must...

Episode 85: Amazon’s Brand-Creator Marketplace to Expand Your Reach with Amazon Creators 23.03.2023

https://youtu.be/LvFy1_pZzyM Introducing Creator Connections: Amazon’s Brand-Creator Marketplace for Increased Reach Amazon recently launched Creator Connections, a brand creator marketplace that connects sellers with Amazon creators to increase their brand reach. This marketplace allows sellers to connect with Amazon affiliates without having to search for them organically or pay for third-...

Episode 84: Boost Your Online Business with Buy with Prime: Amazon’s Expertise, Your Success! 16.03.2023

https://youtu.be/9YA5ynH-zpk Maximize Your Sales Potential with Buy with Prime Seamlessly Integrate Amazon Prime into Your Website for Easy Purchases and Hassle-Free Returns! Have you ever visited a website to purchase a product only to be discouraged by a lengthy checkout process? Well, Amazon’s “Buy with Prime” feature aims to change that. This feature allows website owners to...

Episode 83: WNOA October 2022 02.11.2022

https://youtu.be/Puz-y8FK0Fg Manage Your Customer Engagement Efficiently Through Brand Followers Recent Customers High Spend Customers Repeat Customers Requirements: Sent 10 or more customer engagement campaigns with at least 1000 total emails sent over the last 10 campaigns Average opt out to click rate less than 1% over the last 10 customer engagement campaigns

Episode 82: WNOA September 2022 14.09.2022

https://youtu.be/GcD9v13-J_c For the Prime Fall Event we would recommend the following promotions: Lightning Deals and 7-Day Deals Should have been submitted a month ago, need to monitor what date and time you are given  Coupon Clippings Should have been submitted last week  Prime Exclusive Discounts Can we be submitted two weeks prior to the event Additional Exposure: Customer Engagemen...

Episode 81: August 2022 What’s New on Amazon 16.08.2022

https://www.youtube.com/watch?v=Ga9GB9u1YJE Everything You Need To Know About Amazon Post In this week’s episode, Krista Rinehart, one of Turnkey’s Client Managers, talks about the basic hacks to growing brand awareness and sales through Amazon posts. Why should you use Amazon Posts? Amazon posts provides an excellent platform for sellers to not only promote their products, but to also...

Episode 80: What’s New on Amazon July 2022 with Jenna 26.07.2022

https://www.youtube.com/watch?v=6lzC5d491E8 Now that Prime Day has passed it is important to do the following: Make sure you are requesting a review on the influx of orders For those of you that have a Review Funnel make sure we are set up to ask for the review but also get continuous follow ups Start implementing regular promotions again: – Coupon Clippings – Lightning Deals – 7 Day Deals Impleme...

Episode 79: Market Updates for Preparing Your Amazon Brand for Sale 21.07.2022

https://www.youtube.com/watch?v=vitxQo5gcPw What expert says about the state of the market The economy, Amazon, and the market for selling your business is crazy right now! Listen to Jeff Lieber and the team from the FBA Broker give a full market update in our latest podcast episode of the Playbook For Amazon podcast filled with tips on what you can do to maximize your opportunity this year! There...

Episode 78: Amazon Product Selection & International Expansion of Zonguru 18.07.2022

https://youtu.be/cNXP8N1dV3Q Trying to figure out how to do product research? When it comes to analyzing ecommerce markets, there’s one thing that matters the most. It’s a product/market fit. Don’t get too caught up on specific products, it’s the product research niche that you need to key in on for your winning product. You don’t want to spend money and time on a product that no one or very...

Episode 77: What’s New on Amazon June 2022 with Jenna 06.06.2022

New Brand Analytics search dashboards are now available There are two new Brand Analytics search dashboards, Search Catalog Performance and Search Query Performance. These two new dashboards give you new views into your customers’ shopping funnels and the top queries relevant to your brand. The Search Catalog Performance dashboard provides a comprehensive product view of key shopping metrics such...

Episode 76: What’s New on Amazon May 2022 with Jenna 16.05.2022

Supply Chain Issues are on the rise for those selling physical products. This can lead to tons of issues including being sold out on Amazon for long periods of time. For those of you in that situation, you are able to take Amazon Pre Orders, here is how you do it: Create an FBM listing for your product (if you do not already have one) You will then edit the listing to go to the back end  And...

Episode 75: What’s New on Amazon April 2022 with Jenna 22.04.2022

Amazon Prime Day is the retailer’s biggest traffic event of the summer, essentially Christmas in July. If you’re looking for inspiration on how to make the most of Prime Day 2022, check out our April Roundtable!  Prime Dates to Know April 29th- All Lightning Deals must be scheduled  June 10th- All Coupon Clippings must be scheduled To schedule a coupon clipping please use the placeholder date...

Episode 72: What’s New on Amazon February 2022 with Jenna 15.02.2022

Amazon Prime Day is the retailer’s biggest traffic event of the summer, essentially Christmas in July. If you’re looking for inspiration on how to make the most of Prime Day 2022, check out our March Roundtable!

Episode 71: How to get more Amazon reviews without violating TOS with Eva Hart 03.02.2022

In this episode with Eva Hart of Jungle Scout, let’s talk more about the ins and outs of Amazon reviews and ratings and what are the latest ecommerce tools from Jungle Scout that you can use to your advantage.

Episode 69: What’s New on Amazon January 2022 with Jenna 11.01.2022

Branding is not just important for celebrities or big corporations. Small businesses also need to understand how to brand themselves. But where do entrepreneurs and small business owners go for tips on branding if they’ve never thought about it before? Note the same packaging is displayed in the background the same way, and the product lighting and reflection is done the same way across all produc...

Episode 68: What’s New on Amazon December 2021 with Jenna 08.12.2021

Are you ready for the Amazon Q4 rush? Don’t miss out on the lucrative holiday season by waiting until the last minute. Take the time to do it now. Fortunately, we’ve got some great tips to help you get started!

Episode 67: What’s New on Amazon November 2021 with Jenna 29.11.2021

Are you ready for the Amazon Q4 rush? Don’t miss out on the lucrative holiday season by waiting until the last minute. Take the time to do it now. Fortunately, we’ve got some great tips to help you get started!

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