Planner Life Podcast | A Podcast For Wedding Planners

Hey planners! Dreaming about scaling your wedding planning business? It can be difficult to even consider this option when it's just you doing all of the things but in this episode, we talked to someone who's done just that. Valarie Falvey is the founder of Kirkbrides, a wedding planning and design company based out of Ohio. She shares what she did to start scaling her team and how she's grown it...

Hey planners! We have a very special guest on the show who is actually both a real planner and a real expert in the wedding industry. In this episode, you'll hear about Lea Stafford of Lea Stafford Events and Ethos West Collective. Lea started her journey in the wedding industry after working for a luxury catering company. She shares her journey of starting a business, what her experience has been...

Hey planners! One thing that can set you apart in your business is adopting the mentality of "never stop learning". In this episode, we talk about the importance when it comes to continuous learning, keeping your brain sharp, staying relevant and challenging yourself in new and exciting ways.    What's in this episode: Why all planners need the mindset of "never stop learning" Tips for entry-level...

Hey planners! Have you ever considered the thought that one day you might want to sell your business? Lisa Anhaiser is the founder of LBL Event Rentals, a wedding event rental company based out of Houston, TX. She shared her experience with being a part of Goldman Sachs's small business program, what she learned and all of her biggest takeaways.    What's in this episode:   Lisa's experience in th...

Hey planners! Does this year have you feeling like you're learning to plan all over again? Don't worry, you're not alone! There have been so many changes during the pandemic with vendors, pricing, who works where and it can all be pretty overwhelming. In this episode, we're discussing what you can do to make sure you're in the know of what's going on in the industry in your market.    What's in th...

Hey planners! Are you looking for some inspiration to amp up your marketing efforts in 2021? Look no further as we brought on a marketing expert, fellow podcaster and co-owner of wedding venue, Vista View Events, Kinsey Roberts. In this episode, Kinsey explores some of the best marketing tips for spreading the word about your wedding business.    What's in this episode: What brought her from marke...

Hey planners! If you're anything like us then the beginning of the year is when you typically have a freakout moment about needing to book some weddings! After a short moment, we collectively pull it together and remember the advice we've gotten from sales expert, Cindy Novotny. Cindy has been branded the radical mentor by thousands of executives around the world. In this episode, she dives into t...

Hey planners! Do you ever struggle with your mindset? We've all been there and getting out of that isn't always the easiest. That's why in this episode we had on Andrea Freeman. Andrea is a mindful business coach and peak performance planner along with a wedding planner! She's worn many hats in her life and knows herself what it's like to run a wedding planning business. In this episode we talk ab...

Hey planners! Happy new year. Can you believe we made it through 2020? It was an unexpected and crazy year. In this episode, we're chatting about some of the reflections we had over the year and the first season of the Planner Life Podcast. You'll hear our highs, lows and some of the biggest challenges we faced in 2020. We also take a look forward at what's to come in 2021 in our business, podcast...

Hey planners! I am excited to share this conversation with Candice Sanders, one of the most respected and sought-after wedding planners in Orange County, CA. We constantly get asked the question, "What can I do to get experience in the wedding industry?" Well, Candice will share her journey of how she did just that along with her journey from her corporate wedding and events career to starting her...

Hey planners! In the spirit of giving this holiday season, we wanted to shed some light on one of our favorite companies, One Hope Wines, a company that brings Napa Valley to your doorstep. I came across One Hope Wines when LVL was in its infant stages and I was so impressed not only with their commitment to high-quality wines but their commitment to the amazing causes they support. That's why I h...

Hey planners! We have quite the episode lined up for you with two of the best wedding photographers in the business, Joel Serrato and Jose Villa. In this episode, you'll get a behind the scenes look at how these two started working together and their experience of shooting high profile celebrity weddings. These two have so much valuable insight into the industry and I just loved how they each shar...

Hey planners! Today I am talking to Arizona based wedding planner, Jennifer Thye. Jenni started her career in the wedding industry after needing a change from her job as a teacher. In this episode, we talk about how she fell into wedding planning and some of the mindset shifts she had to make when starting out. She shares some big takeaways on setting your prices and knowing your numbers. Jennifer...

Hey planners! If you've been looking for a little inspiration for building your business then you're in for a treat! This episode is jam-packed with great advice from florist and educator for creative entrepreneurs, Janelle Thomson. Janelle dives into how she got her start in the wedding industry and how she started Lavenders Floral after someone took a chance on her and gave her a big opportunity...

Hey planners! Today I have brought on award-winning boutique wedding planner, Margaux Fraise of Harmony Creative Studios. Margaux is based in Los Angeles and has a really interesting story of overcoming a huge challenge. A few years into her business, she was diagnosed with stage four breast cancer. She tells us about what it was like going through this and the biggest lessons she learned while na...

Hey planners! It seems like anyone and everyone is becoming a wedding planner by just launching an Instagram and getting started. But building a successful wedding planning business isn't that easy. Do you want to be profitable? Do you want this to be a sustainable business? Do you want this to be your full-time career? If so, you really want to go back to the fundamentals of having things in plac...

Hey planners! Today we have a special episode for you where we took a deep dive into what our workshop was like this year. We just recently wrapped up our 10th in-person workshop and in this episode, we shared our takeaways and chatted about the roles that we have for the event, how we pivoted it during COVID and what students learn at our workshops. You'll hear the feedback we've gotten from plan...

Hey planners! Have you been dreaming about breaking into the destination wedding market? You're in luck! Today we had a conversation about what it's really like to be a destination wedding planner. We had a discussion about Linsday's experience starting out as a destination wedding planner and she shared a lot of great tips for getting started in a new area. We discussed the first steps you should...

Hey planners! Are you using social media as a part of your marketing strategy? If not, you might want to consider it as it's a great tool for getting in front of your ideal client. This is one of the topics we touched on today with Jana Williams. Jana is an international lifestyle photographer and in this episode, she talks about how she leverages Pinterest and other social media tools to reach po...

Hey planners! Today you'll be hearing from Kimberly Rhodes of Hitched Events. Kimberly got into the marketing and event management industry early on in her career. After having her own wedding, she had the idea of becoming a wedding planner. In this episode, we talk about the first steps to take as a wedding planner (you may be surprised but it isn't necessarily finding your first client!) She tal...

Hey planners! As many of you likely know, in the wedding industry there are so many nuances to the words "wedding coordinator" and "wedding planner". Having these terms clearly defined will help your wedding planning business run much more smoothly as clients will know exactly what to expect. In this episode, we talked about different terms such as "day of coordinator", "month of coordinator", "we...

Hey planners! As you embark on your journey of growing your wedding planning business you'll definitely want to think about protecting yourself from a legal standpoint. That's why we brought on Annette Stepanian of Your Legal BFF. Annette helps to simplify a lot of the legal aspects of your business in a way that makes it way less intimidating and easier to understand. In this episode, she shares...

Hey planners! Today on the show I am so excited to introduce you to a dear friend and someone we absolutely look up to in the wedding industry, Brooke Keegan. Brooke decided to get into the wedding industry after attending a wedding and seeing firsthand some of the things that went wrong that day. In this episode, she shares how working in different avenues of the wedding industry has helped her t...

Hey planners! We've said it before and we'll say it again... Competition is healthy and can benefit your wedding planning business. We're big believers in the notion of community over competition so we decided to dedicate today's real talk episode to this topic. We discuss our views on community over competition and how to find joy in cheerleading other planners. We explore how to cultivate a comm...

Hey planners! I am so excited to have on today's guest, Hannah Campbell-Anderson of Day of Gal. Hannah got into the wedding planning business after being a bridesmaid over 9 times and experiencing over 40 weddings for friends and family! In this episode, Hannah shares how she got into the wedding industry and why she chose to focus on partial coordination services. Hannah gives insight into how sh...