White Rabbit Group
Pixel Perfect Podcast
Welcome to The Pixel Perfect Podcast, presented by White Rabbit Group. Join us for engaging discussions with leading creatives and entrepreneurs. We delve into their experiences in design and business, offering you meaningful insights and advice.
Author
White Rabbit Group
Category
Podcast website
Latest episode
Jun 22, 2026
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Episodes
From the C-Suite to Heatstroke: Ross Clugston’s Bold Exit from Big Agency Life to Creative Freedom 05.06.2025 44:02
In this episode, Ross Clugston, former C-level exec at Design Bridge and Partners, gets real about building lean, purpose-driven agencies that cut the fluff and focus on what matters: bold ideas, strong relationships, and meaningful work. Ross shares honest takes on why saying “no” is key to creative growth, how staying small keeps client problem-solving tight and collaborative, and why a little c...
Charting Her Own Path: Belle Frank’s 40-Year Journey in the Agency World 28.04.2025 1:01:14
Belle Frank, former Chief Strategy Officer at VML, reflects on her unconventional career in advertising, emphasizing the importance of following personal interests. Starting as a foreign language major with dreams of educational television, she stumbled into advertising research. Over her 40-year career, she embraced new challenges, prioritizing team dynamics over prestige or financial gain. She a...
Quick, Nimble and AI-Powered: The Future of Boutique Agencies with Dust LeBlanc 25.03.2025 1:40:33
In this podcast episode, creative director Dust LeBlanc of Locomotive discusses the evolving landscape of digital agencies, highlighting how AI tools have helped streamline strategy development and content creation. He shares insights on why smaller, agile agencies are becoming the future, as they can pivot quickly and collaborate efficiently. Dust also walks us through Locomotive's rapid website...
Profitability Unpacked: Transforming Agency Success with Marcel Petitpas 21.01.2025 35:22
In this episode of the Pixel Perfect Podcast , Adam Weil interviews Marcel Petitpas, CEO and co-founder of Parakeeto, about agency profitability. Marcel shares his journey from running a small agency in 2015-2016 with low margins in real estate virtual tours to founding Parakeeto to help agencies improve profitability. He explains that many agencies struggle due to outdated views treating profi...
Mastering Lead Gen: Insights on Growth and Strategy with Karl Sakas 19.11.2024 48:20
This time, Adam chats with Karl Sakas, an executive coach who’s worked with hundreds of agencies worldwide to help them grow without the stress. Karl shares straightforward tips on lead generation, using AI effectively, and making events actually work for your agency. Whether you’re scaling up or just looking for ways to run things smoother, there’s a ton of practical advice in this episode.
Beyond the Pitch: Scaling Your Agency with Jason Swenk 31.01.2024 31:05
Join Adam as he sits down with Jason Swank, who turned his digital agency into a $30 million success. Jason opens up about the ups and downs of agency life, from starting out by accident to mastering the art of growth. He'll share actionable strategies for scaling your business effectively, the importance of building a solid team, and some surprising lessons from his pilot training.
Beyond Design: Building a Team and Culture for Success with Bill Kenney - Founder of Focus Lab 08.12.2023 58:23
Join Adam Weil as he chats with Bill Kenney, CEO of Focus Lab, about the real-world magic of branding. They touch on everything from starting out in Georgia to nailing big-name clients, building a team that clicks, and how AI is shaking up the design scene. Bill brings a down-to-earth take on why branding isn't just business—it's personal.
Designing Impact: Shaping an Agency Model to Empower Startups, with Guillaume Hamon - Founder of REJOUICE 27.11.2023 1:05:01
Join Adam and Guillaume Hamon, CEO of REJOUICE, in an engaging conversation about changing the design industry. Hear about Guillaume's transition from finance to leading design efforts and how he's helped startups like Rivian and Oura Ring set industry standards. Explore REJOUICE's focus on quality, global talent, and a unique profit-sharing model.
The Body and Soul Process: Unraveling the DNA of Brands, with Andy Boyden and Jerry Youngblutt 14.07.2023 42:31
Join the dynamic duo, Andy Boyden and Jerry Youngblutt, as they unveil their secret to success: the powerful "body and soul process." From their competitive art school days to revolutionizing the industry with their ROI-focused mindset, Andy and Jerry's journey is filled with triumphs, surprises, and game-changing insights.
The Path to Personal Branding: Embracing Self-Learning, Life Lessons, and Authenticity, with Sun Yi - Founder of Night Owls 15.06.2023 55:49
Sun Yi discusses his exploration of personal branding and the shortcomings of conventional education. He highlights the power of self-learning and shares invaluable life lessons learned from his enemies. Sun Yi discusses the importance of self-awareness, motivation, and culture. He also tackles the misconception that selling oneself is solely a communication issue.
The Secret to Thriving in the Creative Industry: Purpose, with Stanley Hainsworth - Founder & CEO of Tether 25.01.2023 1:03:09
Stanley walked us through his experience in the corporate world and the motivations that led him to found Tether. During the episode, he discussed the role of creatives in creating emotional connections between consumers and brands, the importance of purpose in every project, and his thoughts on why acting is the best preparation for what creatives do.
Designers' Guide to Effective Marketing: the Crucial Role of Visual Strategy, with Amy Balliet - Senior Fellow of Visual of Material 20.01.2023 40:32
Amy walks us through her journey of founding Killer Visual Strategies. Discover the experiences and insights that propelled her to create a guide for visual communication. Throughout the episode, Amy emphasizes the crucial role of effective communication strategies for marketers and designers, and highlights the power of custom illustration in standing out in a crowded market.
The Importance of Making the Invisible Visible, with Dava Guthmiller - Founder & Chief Creative Officer of Noise 13 20.01.2023 51:32
Dava walks us through her current projects and imparts her wisdom on the importance of a founder understanding all aspects of their business. She delves into the process of adapting to the virtual working world and emphasizes the crucial role of strategy in the design industry. Discover the path that led to the creation of In/Visible Ventures, a company dedicated to making the invisible visible.”
Branding: a Path to Change the Name of the Craft, with Steve Barretto - Founder & Principal of Barretto-Co. 20.01.2023 30:04
Steve walks us through the journey of the inspiration behind his mission to redefine the term 'brand' due to its historical significance. Throughout the episode, Steve recounts his journey as an underdog and how he landed a job at Apple. He also emphasizes the importance of authenticity and staying true to oneself in the competitive design industry.
How to Create Our Definition of Success, with Rob Leonard - Managing Director of Tactile 20.01.2023 31:27
Rob walks us through his professional journey and the valuable lessons that have shaped his definition of success. Throughout the episode, Rob emphasizes the importance of recognizing and celebrating small victories to motivate sales teams. He also offers his unique perspectives on his new role at Tactile, where he combines his expertise in technical sales with the creative elements of product des...
Motivation of a Serial Entrepreneur to Build a Company With a Culture Focused on Authenticity and Loving What You Do!, with Greg Bellinger - CEO of White Rabbit Group 20.01.2023 48:00
Greg walks us through his entrepreneurial journey and the creation of White Rabbit Group. Hear about his passion for creating digital web products for the world and the importance of building a company culture that prioritizes the well-being of employees first. Learn about his vision for the future of the company and the opportunities that lie ahead.
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