Seran Glanfield
Pilates Business Podcast
The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses! Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze. From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement. Whether you're dreaming of taking you...
Author
Seran Glanfield
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
Teacher Training for Studio Owners: Build a Stronger Team (and a Stronger Studio) with Jessica Spillane (EYT Pilates Teacher Training) 12.01.2026 31:13
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Jessica Spillane, founder of EYT Pilates Teacher Training and longtime Pilates studio owner, to unpack what it really takes to build a strong, sustainable Pilates business through exceptional teacher training. With decades of experience growing a successful Pilates studio in the New York Tri-State area, Jessica s...
How to Fill Classes Without Discounts: A Smarter Sales Strategy for Boutique Fitness Studios 05.01.2026 20:49
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down one of the biggest misconceptions holding boutique fitness studio owners back: the belief that discounts will fix long-term revenue problems. Spoiler alert — they won’t. Instead, Seran reveals how a clear, intentional sales process can help Pilates studios and boutique fitness businesses fill classes, improve retent...
The Boutique Fitness Boom: What 2025 Revealed — And How Studios Can Win in 2026 29.12.2025 28:20
In this powerful year-in-review episode of The Pilates Business Podcast, host Seran Glanfield breaks down the real story behind the boutique fitness boom of 2025—and what every Pilates, barre, and yoga studio owner must understand heading into 2026. With the global boutique fitness market climbing toward $60B, Seran uncovers the trends, data, and mindset shifts reshaping how consumers choose move...
Stop Surviving January: How Smart Studio Owners Turn the New Year Rush into Predictable Revenue 22.12.2025 32:00
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the mindset shift that helps boutique fitness studio owners transform the chaotic January rush into calm, predictable, profitable growth. Instead of hustling harder, discounting deeper, or adding more to your already full plate, Seran reveals the “January Machine Mindset” — the mental model high-performing studio own...
The Three Client Moments That Matter Most in the Holiday Season 15.12.2025 19:35
The Pilates Business Podcast host Seran Glanfield breaks down The 3 Client Moments That Matter Most in the Holiday Season —the key touchpoints that can make or break a boutique fitness studio’s momentum during December and beyond. As studio schedules shift and client routines derail, Seran reveals how to strategically nurture connection, encourage consistency, and position your studio for a power...
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian) 08.12.2025 29:15
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian) In this episode of The Pilates Business Podcast , host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships. Allis...
Why January Success Starts NOW: The Planning Strategy Every Boutique Fitness Studio Needs 01.12.2025 17:24
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why January is the biggest opportunity month for every boutique fitness studio — and why waiting until after the holidays to plan your campaigns is the fastest way to miss out on revenue, retention, and long-term growth. Seran shares how forward-thinking studio owners inside her Thrive coaching program are preparing...
The $10 vs. $10,000 Hour: The Simple Shift That Grows Your Pilates Business Faster 24.11.2025 26:48
Feeling like your studio runs you instead of the other way around? In this episode of The Pilates Business Podcast , host Seran Glanfield dives into why so many boutique fitness studio owners—especially Pilates, barre, and yoga studio owners—end up working endless hours and what’s truly keeping them stuck. Seran reveals the hidden habits that bury your brilliance under busy work and walks you thro...
Small Studio, Big Profit: What the BFS Pilates Industry Report Reveals About Top-Performing Studios 17.11.2025 35:42
In this episode of The Pilates Business Podcast , host Seran Glanfield sits down with Julian Barnes, CEO and Co-Founder of BFS, to unpack the brand-new BFS Pilates Industry Report—the most comprehensive data set on profitable boutique studios to date. Together, they dive into what truly separates high-performing Pilates studios from the rest, including how smaller spaces, premium pricing, and dedi...
Turn Every Client Into a Raving Fan: The Boutique Fitness Owner’s Guide to Word-of-Mouth Marketing 10.11.2025 22:23
In this episode of The Pilates Business Podcast, host Seran Glanfield shares the secret to turning every client into a raving fan — without spending a dime on ads. If you’ve ever wondered why some studios seem to have a never-ending stream of referrals while others struggle to fill classes, this episode is for you. Seran breaks down the difference between simply teaching classes and crafting exper...
Busy ≠ Profitable: The Hidden Trap That’s Keeping Your Studio Stuck 03.11.2025 20:16
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common — and costly — misconceptions in the boutique fitness world: the idea that busyness equals success . If your Pilates studio looks full but your profits don’t reflect it, this episode will completely change the way you think about growth. Seran unpacks what she calls “The Revenue Illusion” — the...
How the Pilates Journal Is Uniting Studios (and What It Means for Your Pilates Business) with CJ Zarb 27.10.2025 24:40
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder and editor-in-chief of The Pilates Journal — a global platform uniting instructors, educators, and studio owners from all corners of the Pilates world. Together, they dive into how the Pilates Journal is elevating the industry through connection, collaboration, and community. From the la...
Why Random Marketing Won’t Grow Your Pilates Studio (and What to Do Instead) 20.10.2025 20:24
In this episode of The Pilates Business Podcast , host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, emails, and promotions were random acts of marketing — taking your time but not bringing in consistent clients — this conversation is your wake-up call. Seran breaks down...
Your Software is More Than a Scheduling Tool: How to Use It to Boost Conversions & Retention 13.10.2025 22:31
In this episode of The Pilates Business Podcast , host Seran Glanfield reveals how your scheduling software isn’t just an admin tool — it’s actually one of the most powerful parts of your client experience. From first impressions to seamless booking, automation, data tracking, and integration, Seran shows boutique fitness studio owners how to use features they already have at their fingertips to...
What Really Happens When You Switch Booking Apps with Maggie from Arketa 06.10.2025 34:30
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Maggie Calegari, who leads the Studio Owner Success Team at Arketa, to demystify the exact process of switching studio management software. If clunky systems, manual workarounds, and spotty support are slowing your growth, this conversation breaks down how migrations really work—data transfer, timelines, team trai...
Don’t Let Q4 Revenue Slip Through Your Fingers: Here’s What To Do Now 29.09.2025 20:57
In this episode of The Pilates Business Podcast , host Seran Glanfield dives deep into what it really takes to make Q4 your most profitable season yet — without burning out or running constant discounts. If you're a boutique fitness studio owner juggling full classes, holiday chaos, and planning for the new year, this episode is your ultimate guide. You’ll learn how to strategically plan your...
Why Pilates Is Exploding (and How to Make Your Studio Stand Out) with Rachael Lea, CEO of Arketa 22.09.2025 44:27
On this episode of The Pilates Business Podcast , host Seran Glanfield sits down with Rachel Lea, CEO and founder of Arketa, to explore the powerful shifts shaping the boutique fitness industry in 2025 and beyond. From the explosive growth of Pilates studios to the rising demand for personalized client experiences, Seran and Rachel break down what’s driving industry change — and how studio owners...
Stop Being the Bottleneck: How to Build a Studio That Runs Without You 15.09.2025 21:08
On this episode of The Pilates Business Podcast , host Seran Glanfield dives into the systems and structures every boutique fitness business needs to run smoothly — even when you’re not there. If you feel like you are your Pilates studio (answering emails, fixing schedules, handling payroll, and putting out fires), this episode will show you why that approach is unsustainable and what you can do...
Stop Leaving Money on the Table: The Hidden Link Between Pricing and Client Retention 08.09.2025 20:11
💸 Is your pricing secretly driving clients away? In this episode of The Pilates Business Podcast , Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the street is keeping you stuck in hustle mode. Discover how small shifts in your pricing model can: ✔️ Boost client loyalty ✔️ Increase lifetime value (LTV) ✔️ Stabilize...
Cutting Through the AI Chaos: The Secret to a Brand People Trust 31.08.2025 24:51
In this episode of The Pilates Business Podcast , host Seran Glanfield dives into one of the most pressing challenges for boutique fitness studio owners today: building brand trust in an AI-saturated world. With so much “perfect” yet impersonal content flooding social media, your community is craving something real, human, and authentic. Seran shares why trust is now the most valuable currency fo...
Stop Micromanaging: The Leadership Shift That Frees Up 8 Hours a Week 25.08.2025 27:00
On this episode of The Pilates Business Podcast , host Seran Glanfield tackles one of the biggest growth blockers for boutique fitness studio owners — micromanagement. If you find yourself redoing your team’s work, fixing small mistakes, or thinking “it’s faster if I just do it myself,” you might be keeping your Pilates studio stuck and draining your own energy. Seran shares why stepping into true...
Want to Stand Out in a Saturated Market? Start Here 18.08.2025 21:58
Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷♀️ In this episode of The Pilates Business Podcast , host Seran Glanfield uncovers the secret weapon that every boutique fitness studio should be using but most totally overlook - STORYTELLING. Because let’s face it: people don’t...
Marketing on a Budget: Cost-Effective Strategies for Studio Growth 11.08.2025 27:08
In this episode of The Pilates Business Podcast , host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this episode is packed with actionable, low-cost and even no-cost marketing strategies that help boost visibility, attract high-quality leads, and increase revenue—even if you’re...
How to Grow Your Pilates Business Without Burning Out 04.08.2025 21:53
In this heartfelt and eye-opening episode of The Pilates Business Podcast , host Seran Glanfield flips the script on what it truly takes to grow a successful Pilates studio. It's not just about strategy, systems, or marketing—it's about YOU. If you’ve ever felt overwhelmed, depleted, or secretly resentful of the business you love, this episode is your wake-up call. Seran reveals how burn...
Inside the Marketing Playbook Fueling 40+ Top Fitness Studios with Zach Mills from ONBRND 28.07.2025 33:47
Ever wonder how top-performing boutique fitness studios generate consistent leads and convert them with ease? In this episode of The Pilates Business Podcast , host Seran Glanfield is joined by Zach Mills, the marketing mastermind behind OnBrnd, a boutique agency fueling over 40 studios worldwide. With experience scaling YBell Fitness to acquisition and leading marketing at Xponential Fitness, Zac...
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