Brian J. Gallagher, PT.

Physical Therapy Private Practice: Secrets of the Top 10%

Business EN ↓ 413 episodes

Welcome to our award-winning physical therapy podcast for private practice owners who want to set themselves up for success and join the industry's top 10%. Whether your business is just starting up or you're looking to grow as a business leader and stay on top of industry trends, this weekly podcast hosted by Brian Gallagher, PT and Founder of MEG Business, features actionable insights and tips from physical therapy experts who share the marketing, operations, personnel and clinical secrets that not only improve your practice, but also your life as an entrepreneur!

Author

Brian J. Gallagher, PT.

Category

Business

Podcast website

www.megbusiness.com

Latest episode

Apr 8, 2026

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Episodes

Ep.161: How to Increase Your Revenue with Standard Operating Procedures 28.04.2021

I know we did an episode on this topic recently, but we have more to say! This is especially relevant for all of our existing clinics out there. Don't be the therapist who just "happens" to be a practice owner. Establish a viable and expanding practice that adheres to your policies. Episode at a glance:  Wear your CEO hat - know when to outsource   Nurture your employees, referrals, and patients  ...

Ep.160: How to Find Your Place in Your Therapy Market 21.04.2021

Do you know how to evaluate the perfect market to open in? Or how to have an advantage in said market? There is actually a successful approach you can have with this - dive in for actionable steps on how to stay focused and intentional with where you open your physical therapy private practice.  Episode at a glance:  Calculate your cost per visit - majority are between $45-$55 a visit   Do not tal...

Ep.159: Relevant Solutions to Common Private Practice Problems 14.04.2021

Bright ideas without applicable tools won't get you anywhere. Confront what you don't know and learn what areas of your business you should be focusing on. Remember, in the areas where people lack certainty, many will choose to do nothing. Don't do nothing - grab the steering wheel of your future!  Episode at a glance:  Do NOT do your own Credentialing   Be willing to experience anything   Stop ru...

Ep.158: Tips & Tools for Better Practice Recruiting, Hiring and Retention 07.04.2021

Where do you find dedicated, loyal and accountable employees? Let's discuss step by step the recruiting, hiring and retention process to learn how to attract the best team players to your thriving private practice company culture. Episode at a glance:  For recruiting use APTA website lists, Indeed.com, Facebook Ads, Word-of-mouth, staff referral programs   Don't be desperate   Let your staff have...

Ep.157: Let's Talk About Private Practice SOP's (Standard Operating Procedures) 31.03.2021

This is well understood in the business world. When you decided to go into private practice, did you realize you were actually switching careers? Let's beef up the skills you need to grow and SOP's to finally bring your ideal scene to fruition.  Episode at a glance:  Don't run your practice with popular vote   Don't be a martyr/victim   Survey your staff and patients   How "healthy" is your physic...

Ep.156: Simple Truths of Being in Private Practice 24.03.2021

Let's get down to the honest truth of what it takes to succeed as a practice owner. PT School could only get you so far to teach you how to be a great staff therapist. Now let's dive in and fill in the blanks of how to thrive in private practice management. You have the ability to choose your own future!  Episode at a glance:  Set daily targets   Be honest with yourself   Don't settle through life...

Ep.155: Mobile Physical Therapy: Real Application 17.03.2021

Should you jump into Mobile PT? The short answer: if it's right for you and where you are! There's no one way to do things. Tune in to learn the truths and realities about doing Mobile PT, and how to succeed with it.  Episode at a glance:  Incorporate cash-based   Learn how to keep your therapists above 85% efficiency   Don't use Mobile PT as a distraction from private practice ownership   Establi...

Ep. 154: How To Effectively Manage As Clinical Director 10.03.2021

This is one we've wanted to cover for a while. Tune in for a conversation on soft skills, personnel management, and how to be an effective middle manager. There's no need for you to guess - tune in for an action plan on how to successfully manage as a clinical director.  Episode at a glance:  Establish your Policies & Procedures, Compliance program, and Standard Operating Procedures (SOP's)   Clar...

Ep.153: Should Owners Think of Their Practice Like McDonald's? 03.03.2021

Meet Steve Rapposelli, PT! An experienced physical therapy practice owner, learn his story, how his journey crossed with MEG, and the leadership mindset. Remember: cash-based services equal success in private practice! Find out how you can find a need and fill it in your practice to actually give patients what they want. Episode at a glance:  You need cash services to differentiate yourself and ad...

Ep.152: Therapy Insurance Contracts: Getting In, Getting Paid, and Negotiating 24.02.2021

Get ready to take notes. Brian delves into the meat and potatoes of how to get into an insurance contract, how to renegotiate your contract, and how to build relationships and communicate with insurance companies so that you have what you need to provide the best care to your patients.  Episode at a glance:  You have to consider the Hybrid Model (20% of your revenue through cash-based services)  ...

Ep.151: How to Manage Personnel for the Ideal Company Culture Interview with Dr. Larry Benz 17.02.2021

Talk about PTs helping PTs! This week we are honored to interview Dr. Larry Benz, CEO of Confluent Health for a riveting discussion on employee management and communication best practices. Learn how to nurture the ideal company culture for the entire team in your clinic.  Episode at a glance: Be creative in your forms of communication    Repeat your message for duplication    Ask them to respond w...

Ep.150: The Gap Between New Grad and Physical Therapy Owner 10.02.2021

What does it take to have a patient-centered practice model that affords you the horsepower to be viable, and growing? After speaking to a group of DPT students, Brian was inspired to discuss how to give an abundance of care and how to Startup your dream practice. Tune in to discover how to stand out in private practice! Episode at glance: Identify the right "why" to your problems   Get down to yo...

Ep.149: FAQ for Startups and Existing Practices 03.02.2021

We're doing something a little different this week. In this episode, Brian rattles through the top questions that he gets from Existing owners and owners looking to Startup - giving specific, actionable advice for owners at every level. Tune in to get some of your burning questions answered!  Episode at a glance:   Q&A for Existing clinics Q&A for Startup clinics Check out our  NEW Packages & Pric...

Ep.148: Everything You Need to Know About the Hybrid Practice Model 27.01.2021

Welcome back! Today Brian breaks down everything you need to know about your two options for today's Hybrid Model. Tune in to understand the specifics and to eradicate any confusion or gray areas so you can evolve your structure into this incredible new model. Have more questions? Don't hesitate to reach out! Episode at a glance: The Hybrid Model can be set up in multiple ways:   Out-of-network (t...

Ep.147: How To Be the Ideal Private Practice Owner 20.01.2021

In this episode, we talk about how to look forward and make the changes that you need to make in private practice. You don't have to go back to living the life you were living pre-pandemic. What do you want most for 2021? Brian has his answers… do you have yours?  Episode at a glance: Embrace technology & advanced practice models   Get paid FAIRLY for what you do   Write up your Ideal Scene & Curr...

Ep.146: Want a Successful Private Practice? Here Are 5 Best Practices 13.01.2021

Today, Brian is talking to both his existing and startup owners in private practice in this episode. Remember, "MEG" stands for Management Expansion Group. There's a whole new set of rules for running a business that you need to be aware of, and Poor mindset = Poor attitude. Tune in to get trained and learn Brian's secrets for growth, development and expansion.  Episode at a glance: Get your train...

Ep.145: 10 Worst Mistakes a Practice Owner Can Make 06.01.2021

Welcome to 2021! In this episode, we start the year strong and honest by addressing the worst mistakes that Brian has both seen and made himself in private practice. Let's get out of the way those mistakes that create the biggest barriers to running your physical therapy private practice. Let's talk about what you can do to avoid them!  Episode at a glance: Mistake #1: Not doing thorough planning ...

Ep.144: Habits to Keep and Ones You Need to Break 23.12.2020

This week, we identify the habits that top CEOs & practice owners have in common, along with the habits that it's time you break. What is it that you wish you could change? Tune in to learn how to be a better leader and executive today than you were yesterday. Episode at a glance: Your mindset drives your actions   You need to be able to part with money   You need purpose, metrics and statistics  ...

Ep.143: PT Owners Top Billing & Collections Problems 16.12.2020

This week, we invite our very own senior personnel from our Credentialing and Billing divisions in MEG! Katie McGinnis and Ali Ferrara share the top reasons why PT owners reach out for help in their respective departments, and what solutions they offer. Tune in to learn the ideal approach to your Billing and Credentialing!  Episode at a glance:   Top reasons owners come to us for Billing:   Owners...

Ep.142: Can Billing Changes Help Make Up for 2020? 09.12.2020

We start this week's podcast with gratitude - thank you for joining us on our podcast every week! On today's episode, Brian reminds his audience that now is truly the time to reassess what is going on in your practice. Let's create on the future by diving into a crucial division of your company, your Billing! You'll be amazed how much can change once you get your Billing in order… tune in to find...

Ep.141: Healthy Ways to Diversify Your Clinic's Cash-Based Services 02.12.2020

We had the incredible opportunity to interview a friend and colleague, Claire Stowell, PT on her brilliant approach to diversifying services in the physical therapy clinic. Tune in to find out more about this accessible, field-proven and empowering cash-based program that will help your patients and those around you experience a healthier body, mind and finances.  Episode at a glance:   Think diff...

Ep.140: Tips & Best Practices for Winning the Talent War 25.11.2020

Today Brian talks about how to win the "talent war" in the world of employment and personnel. Let's cut through the noise and get right down to the successful actions. What are the top 10% of practice owners doing right NOW to attract the absolute best personnel? Tune in for a fresh view of the best staff recruiting and retention strategies as we enter 2021.    Episode at a glance:   Your employee...

Ep.139: Three Business Models to Consider When Starting a PT Practice 18.11.2020

Today we discuss the various ways to go about opening your Startup in PT private practice. It can be frustrating working for someone else, especially if you have a natural leader/entrepreneur mindset. Although there is a lot you should know before opening a Startup, not knowing is never an excuse for not doing. If you're ready to take some initiative, tune in to learn your Mobile PT, Cash-Based an...

Ep.138: Understanding the Compliance Behind Internal & External Marketing 11.11.2020

Today we kill multiple birds with one stone, so to speak. It's time to confront what you might have been ignoring to emerge into 2021 poised for success - without making the same mistakes. It's time to think ahead and learn what strategies you can employ for greater success with your Internal and External Marketing, while remaining Compliant! Episode at a glance:   Beware the Marketing referral pr...

Ep.137: Compliance Week Talk with Expert Daniel Hirsch, DPT 04.11.2020

We once again welcome Compliance Expert and DPT, Daniel Hirsch, to the podcast to discuss the necessity of having a Compliance Program in your practice. Here's the secret: NO division of your practice is safe from violation in Compliance (and the penalties are steep!). Therefore, you must take responsibility by getting educated on how to stay compliant - be proactive and prepared.  Episode at a gl...

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