Filipe Santos

PhraSEOlogy+AI

Dive into the dynamic world of SEO and AI with our groundbreaking podcast, "PhraSEOlogy+AI." Join us as we unravel the secrets of SEO optimization in the age of artificial intelligence, where algorithms and innovation converge to redefine the digital landscape. Unlock the Power of AI in SEO - Where Cutting-Edge Technology Meets Digital Strategy. In a crowded SEO podcast space, "PhraSEOlogy + AI" is your essential guide to mastering the ever-evolving SEO game. We bring you in-depth insights, interviews with industry pioneers, and real-world case studies showcasing how AI-driven strategies revol...

Author

Filipe Santos

Category

Technology

Podcast website

phraseological.us

Latest episode

Oct 1, 2025

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Episodes

How AI Fuels Faster Product-Market Fit for Startups 01.10.2025

Welcome to a brand new episode of The PhraSEOlogy + AI Show! Today, we’re diving deep into the art—and science—of accelerating product-market fit with the power of AI and smarter entrepreneurship. Host Filipe Santos sits down with David Hirschfeld, founder of Techies Inc. and creator of the “Launch First” methodology, whose 30+ years in the software startup world have made him a trusted advisor fo...

Scam Proofing The Future with AI Kitboga | Season2 EP4 - PhraSEOlogy+AI Podcast 22.04.2025

Get ready for an inside look at the world of online scams—and the cutting-edge technology fighting back. In this episode of The PhraSEOlogy + AI Show, host Filipe Santos sits down with legendary scambaiter Kitboga, known for outsmarting scammers using creativity, humor, and now, a powerful AI toolkit. Kitboga shares stories from his nearly eight years of undercover work, discusses the rise in incr...

How AI is Transforming the SEO Landscape with Britney Muller | PhraSEOlogy+AI S2 EP3 26.03.2025

Today, we have the incredible Britney Muller with us, a powerhouse in AI and marketing, who takes us on a journey through the rapidly evolving landscape of AI in digital marketing. As your host, Filipe Santos, I dive deep with Britney into the game-changing ways AI is revolutionizing marketing strategies, from content creation to personalized outreach. Britney shares insights from her extensive ex...

Building AI-Powered Marketing Tools with No Coding Skills with Allie Grace Garnett 27.02.2025

In this episode of the PhraSEOlogy + AI podcast, we dive into AI-powered marketing and decentralized technology with our guest, Allie Grace Garnett. As an experienced professional in web three, AI, blockchain, and finance, Allie shares her unique journey from financial marketing to mastering AI. Despite her initial fear of AI and lack of coding skills, Allie embraced the challenge of integrating A...

Data Storytelling and Visualization Through AI: Key Advice from Chloe Allerton 25.02.2025

Welcome back to Season 2 of The PhraSEOlogy + AI Podcast! In our premiere episode, we're thrilled to have Chloe Christine Allerton join us. Chloe is an accomplished digital marketing and data expert who has lived in over 10 countries and mastered multiple languages. She's a data guru with a strong background in Google Ads, data visualization, and analytics maturity for businesses. In today's episo...

Goodbye 2024, Hello 2025 - Season One in Review 01.01.2025

PhraSEOlogy + AI dives into the highlights of 2024! This video recaps 15 engaging podcast episodes, exploring key moments, insightful discussions, and standout guests. Perfect for catching up or reliving your favorite moments from the show. Tune in for a recap of captivating content on AI from 2024.  CHAPTERS 00:00 Introduction 00:28 Rohan Kulkarni 01:28 John Lawson 02:50 Federico Pascual 03:57 B...

AI Takeover: The Power of Automation and the Future of Work with Helena Liu - PhraSEOlogy+AI EP15 27.12.2024

Welcome to The PhraSEOlogy + AI Show! I'm Filipe Santos, your host. Join us as we delve into AI and automation with expert Helena Liu. With 12+ years in analytics and project management, and 3 years in AI, Helena offers deep insights. This episode tackles universal basic income (UBI) as AI reshapes the workforce. Helena shares the effects of automation, practical AI integration tips for businesses...

AI and Language Insights from a Linguistic Expert with Joao Victor Pessoa Rocha 02.12.2024

In this episode, we drive into the fascinating world of artificial intelligence and its revolutionary impact on language understanding and sociolinguistic trends. Joao Victor Pessoa Rocha is a distinguished linguist and NLP expert specializing in Brazilian Portuguese and the integration of AI in sociolinguistics. Joao shares his extensive experience in corporate and computational linguistics, larg...

The AI-Driven Marketer Revolutionizing Everyday Marketing Skills with Conor Martin 22.11.2024

Welcome to The PhraSEOlogy + AI Show , where we delve into the dynamic intersection of artificial intelligence and digital marketing. In today's episode, titled "The AI-Driven Marketer Revolutionizing Everyday Marketing Skills - PhraSEOlogy EP13," our host, Filipe Santos, sits down with digital nomad and content creator extraordinaire Conor Martin. Conor shares his journey from being an English te...

How AI is Rapidly Changing Search Results as We Know It with Duane Forrester - PhraSEOlogy + AI EP12 21.10.2024

This week on the PhraSEOlogy + AI show, we dive deep into the rapidly evolving world of search with our special guest, Duane Forrester. Together, we explore how artificial intelligence is transforming the way we interact with information, breaking down the fundamental shifts in consumer behavior and search engine dynamics. From the unexpected insights gleaned from platforms like TikTok to the sign...

Optimizing the Future Integrating AI in SEO and Marketing with Lazarina Stoy - Episode 11 11.09.2024

On this episode of The PhraSEOlogy + AI Show, we have a special guest, Lazarina Stoy, a seasoned organic search and machine learning consultant, educator, and founder of ML for SEO. She's here to dive deep into the evolving landscape of SEO and digital marketing, mainly focusing on the integration of AI and machine learning. Lazarina shares her expertise on several crucial topics, from the role of...

Mastering E-E-A-T and AI for Higher SEO Rankings with Jonathan Boshoff - EP10 PhraSEOlogy + AI 05.08.2024

Welcome to the latest episode of The PhraSEOlogy + AI Show! In this episode titled "Mastering E-E-A-T in SEO and AI for Higher Rankings," we are joined by SEO expert Jonathan Boshoff. With over 12 years of experience in the industry and a recent focus on AI tools, Jonathan provides a comprehensive look into the evolving landscape of SEO and the pivotal role of E-E-A-T—Experience, Expertise, Author...

Enhancing Project Management and Marketing through Artificial Intelligence - EP09 with Genesis Aquino 16.07.2024

This time on the "PhraSEOlogy + AI Show," we are thrilled to bring you an in-depth conversation with Genesis Aquino. Genesis, a marketing strategist with an MBA and over six years of experience, dives into the transformative impact of AI on project management and marketing. From risk analysis and time estimation to enhanced productivity for software developers and copywriters, Genesis sheds light...

The Myth of Global Content Adapting for Every Market With Lee Densmer on PhraSEOlogy + AI EP08 19.06.2024

We dive deep into "The Myth of Global Content Adapting for Every Market" with our esteemed guest, Lee Densmer, on this episode of PhraSEOlogy + AI. With 23 years of experience in the translation industry and expertise in global content strategy, Lee will share insights on how businesses can significantly boost their ROI by strategically leveraging global content and AI technology. In this episode,...

Unleashing Entrepreneurial Potential AI Growth Strategies and Resilience - PhraSEOlogy EP07 - S.A Grant 06.06.2024

In today's episode, our host, Filipe Santos, sits down with entrepreneur and digital marketing professional S.A. Grant to delve into the dynamic world of AI and its impact on business and content creation. Together, they tackle pressing concerns such as the potential misuse of AI for deepfakes, the importance of AI fluency, and practical tips for protecting businesses from these risks. S.A. Grant...

SEO is Dead, Long Live SEO! - Winning at SEO in the Age of AI with Ann Smarty - PhraSEOlogy + AI Episode 6 20.05.2024

Welcome to Episode 6 of The PhraSEOlogy + AI Show! In this riveting episode, your host, Filipe Santos, sits down with the prominent digital marketing strategist and SEO expert, Ann Smarty. Together, they navigate the turbulent waters of the AI revolution in SEO, exploring the impact of declining Google traffic on publishers and e-commerce businesses and the shifting strategies required to stay afl...

Customers React - Behaviors and Trends in AI Everything - PhraSEOlogy+AI Ep05 - Eva Dong 07.05.2024

In this episode, our host, Filipe Santos, is joined by Eva Dong, a senior expert manager at McKinsey and an experienced AI marketer. Together, they delve into the world of AI in marketing, discussing its impact on consumer behavior, businesses, and the future of search engine experiences. Eva shares her insights on the rapid advancement of AI and its application in various marketing operations, as...

Revolutionizing Content Creation With AI as a Muse - PhraSEOlogy + AI EP04: Brooks Lockett 22.04.2024

Have you been asking yourself, how am I going to build the right kind of quality and conversion oriented content in an AI transitioning world? Maybe you'll grapple with hype and try to determine what's real and good enough to actually apply to your business. And stick around for this entire interview. You're not going to want to miss a single tip or strategy we uncover.  In this episode, our host,...

PhraSEOlogy+AI Podcast Episode 3: LLMs, SEO Content, and AI in SEO Marketing Strategies (AI-Assisted SEO Rankings) 07.04.2024

Have you ever wondered how all of this AI magic Works? What are LLMs? Are there any caveats I need to be aware of when integrating AI into my workflow? Perhaps you've also wondered how to determine if an LLM or solution won't make the grade. Listen to this episode to get some answers. Dive deep into the future of digital marketing with this must-watch episode for anyone looking to dominate search...

PhraSEOlogy+AI Podcast Episode 2: AI for E-Commerce Domination with John Lawson (ColderIce) 21.03.2024

In this exciting episode, we address and explore pertinent topics of interest to SMBs in e-commerce, which are now facing faster changes in the artificial intelligence age. We chat with the esteemed entrepreneur, advisor, speaker, and author John Lawson to uncover tips and strategies for making AI work for businesses. John Lawson is a tech entrepreneur and innovator in the field of personalized pr...

PhraSEOlogy+AI EP1 - Rohan Kulkarni of TheWordSmith.AI, Unlock Gen-AI Quality Content at Scale 10.03.2024

In PhraSEOlogy + AI, Episode 1, we speak with Rohan Kulkarni, Founder of TheWordsmith.ai, and pick his brain on artificial Intelligence, marketing, and content tools. Watch the entire episode to learn what you can do to be ready to successfully navigate the change in the artificial intelligence age. About Rohan: Prior to starting TheWordsmith, Rohan had been a marketing leader at several startups...

PhraSEOlogy + AI Podcast Trailer 07.03.2024

This is the official PhraSEOlogy + AI podcast trailer. We're bringing bleeding-edge information on AI as an intersection of digital marketing and SEO. Dive deep into the world of SEO and AI with the PhraSEOlogy+AI podcast. Join Filipe Santos and Miguel Santos as they explore how AI bridges the gap between SEO, marketing tools, and digital strategies. The podcast is a treasure trove for entrepreneu...

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