Phoebe Asks

I’m here with Tess Reed in Shepherds Bush, West London, the Founder of All Dressed Up.  Tess trained at Leith’s cooking school, then worked as a contracted private chef for The Bondi Kitchen (catering for actors/directors). She worked for The Coconut Collab, as well as Food innovations solutions and Simply Cooked, before founding All Dressed Up in 2024.  In 2025, she won her Great Taste Award. Onl...

I’m sitting in Park Royal, at Bigham’s HQ, the man behind those gourmet, premium meals. Not to be confused with the plastic, fork pricked "ready meals" that get shoved in a microwave and gobbled up in under 60 seconds. Charlie has thoughtfully crafted his recipes to be cooked in a hot oven and enjoyed around a candle lit dining room table. He redefined what eating at home could look like in the 90...

I’m sitting in Gràcia, Barcelona with Amelia Christie Miller, Founder of the BOLD BEAN CO. I wanted to find out how Amelia grew a £7M+ brand in 5 years… from jarred beans. A supermarket aisle, typically associated with war rationing (tinned sweetcorn, Heinz baked beans, spam, tinned tuna) has been redefined and MADE SEXY by the Bold Bean Co. An unprecedented transformation of canned goods! In the...

From her Hackney flat to Virgin Atlantic airlines. 8 years of graft paid off for Florence Cherruault. She built a category-defining drinks brand… while navigating motherhood. Vanity Fair described it as “The Best Bloody Mary Base Known to Man.” All natural. Vegan. And made on a farm in Suffolk. Florence had the idea whilst in New York. She tasted a Pickleback shot (whiskey followed by a pickle bri...

Grimley speaks candidly about the realities of building four hospitality businesses from the ground up, with ZERO SAVINGS OR INVESTMENT.  He didn’t start in a boardroom. He started in the heat of the kitchen. Grimley entered professional kitchens at just 17, training in the UK under celebrated chefs including Jean-Christophe Novelli, Marco Pierre White, and Tony Fleming. Those formative years in L...

Perry Haydn Taylor is a genius. The Founder & Chief Stoker at big fish. big fish® is a 30 year old climate considerate brand design and marketing consultancy that helps innovate and grow brands of the future. Perry has worked across a cornucopia of brands...Biscuiteers, Cornishware, Sofa.com, Pooky lights, Boden, Howdah, Tyrrells, Charlie Bighams, KALLO, Clipper Tea, Gü, Giovanni Rana, Crosta...

Dima is a Ukrainian born founder of the multi-award winning Ukrainian vodka brand, Dima’s Vodka. A vodka that was crafted not only to showcase Ukraine and its beautiful culture and traditions but also to showcase that vodka can be flavourful, sippable as well as smooth, due to Ukraine’s nutrient-rich and fertile black soil, chornozem. A story of resilience in the face of adversity. Hosted on Acast...

Daniel Land: "my theory on brand is, BRAND IS EVERYTHING YOU DO. Every single touch point, everything from the materials that you use, from the copper at the edge of the desk to the avocado green, to every single touch point. The type of glassware that we use, to the uniforms that the staff are wearing, to the music that's playing, to the logo to the line of service to the language that w...

"Crisis is hard...your stomach kind of drops..." The Root Co. started with a general anaesthetic. Will woke up from a leg operation in 2018 and experienced a lightbulb "eureka" moment...he yelped "Ginger Beer needs a serious shake-up". Our SECOND guest is WILL ENGLANDER, Founder of The Root Co, a UK-based ginger beer and ginger shot company known for its use of fresh,...

George Pell, Founder of The Suffolk & Ex Managing Director of L’Esgargot on Greek Street, Soho “I will never stop…don’t let perfection get in the way of progress”  Our debut guest is George Pell, founder of The Suffolk , a boutique hotel and seafood restaurant nestled in the picturesque town of Aldeburgh, East Anglia. George Pell’s name carries weight in London’s hospitality scene. His career...