Natasha O'Banion
Pet Era Podcast
Nostalgia from a Pet Provider! Petpreneur Natasha and honored guests, open a time capsule of wisdom and insights for navigating the pet industry. From startup struggles to seven-figure teams, join dog walkers, pet sitters, trainers, breeders, groomers, scoopers, and everyone in between. We're talking big moves and major plays in the Pet Era. *Disclaimer: The Pet Era Podcast offers advanced strategies for scaling pet businesses. Content is aimed at experienced professionals seeking to elevate their team operations.
Author
Natasha O'Banion
Category
Podcast website
Latest episode
Apr 18, 2026
Where to listen?
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Episodes
Ep 22: How Outsourcing Bookkeeping Can Grow Your Pet Care Business 18.04.2026 34:21
Anne-Marie Kaden from Tiny Paws Bookkeeping shares insights on managing pet business finances, common mistakes, and the importance of outsourcing bookkeeping to grow and sustain a pet care business
Ep 21: Insights from a 20-Year Pet Boss® Veteran 16.05.2025 37:20
Candice D'Agnolo, founder of Pet Boss Nation, who shares her extensive journey in the pet industry. From her early days in a dog bakery to running multiple successful businesses, Candice discusses the challenges and triumphs she faced along the way. She emphasizes the importance of mentorship, understanding sales processes, and the need for capital in business. Candice also reflects on her experie...
Ep 20 I stopped using the manager title 27.03.2025 8:57
peterapodcast.com Transition from traditional management roles to a more collaborative leadership structure within a pet service business. By eliminating the manager title and promoting a culture of shared responsibility, the team became more engaged and effective in serving customers. The conversation highlights the importance of ownership, teamwork, and understanding the business from various pe...
Ep 19: Building the Team that Builds the Business 12.02.2025 18:13
We discuss the critical shift from being a solopreneur to building a team that can effectively run a business. She emphasizes the importance of hiring individuals who align with the company's values, the necessity of clear communication and onboarding processes, and the significance of creating a supportive company culture. Natasha shares her personal experiences and insights on how to empower...
Ep 18: 2025 Pet Parent Predicts: Human Connection 05.02.2025 11:34
We explore the increasing importance of human connection in the pet industry as we approach 2025. The conversation emphasizes the need for businesses to create opportunities for genuine interactions, particularly through community events like dog park meetups. By fostering these connections, businesses can build trust and loyalty among clients, setting themselves apart in a saturated market. The h...
Ep 17: Avoiding CRM Scams and Resellers 14.01.2025 11:12
How to run a successful pet business with minimal software costs, emphasizing the importance of choosing the right tools and avoiding unnecessary expenses. The conversation covers the pitfalls of using multiple software systems, the risks of reseller scams, and the benefits of lean operations. The host shares personal experiences and practical advice on maximizing efficiency and profitability in t...
Ep 16: Looking the part, dress like a Pro 06.01.2025 11:29
Natasha discusses the critical importance of branding and appearance in the pet industry. They emphasize that standing out through professional attire and a cohesive brand image can significantly impact client perceptions and trust. The conversation highlights how first impressions matter, the ripple effect of professionalism on team morale, and the overall value clients associate with a polished...
Ep 15: Providing Value 04.01.2025 9:17
"Value isn't just what you do." In this episode of the Pet Era Podcast, Natasha discusses the concept of value in the pet industry, emphasizing that value goes beyond the services provided. It is about the emotional shifts and peace of mind that pet professionals create in their clients' lives. Natasha provides examples for various roles in the pet industry, illustrating how to communicate this va...
Ep 14: Avoiding Holiday Burnout in Your Pet Business 09.12.2024 14:26
Join us on Telegram peterapodcast.com Story time: The chaos of holiday burnout Setting client booking cut-off times Capping staff bookings and planning for call-outs Charging holiday fees to compensate your team Rotating shifts to prevent team burnout Final thoughts on staying ahead of the chaos Holiday scheduling, pet business burnout, holiday fees, team management, pet care booking systems, holi...
Ep 13: Top 10 things I wish I knew before starting a pet business 12.11.2024 21:59
Join Our Telegram- peterapodcast.com In this episode of the Pet Era podcast, Natasha O'Banion shares her top 10 insights for pet business owners, focusing on the importance of building a self-sustaining business, effective communication, understanding client needs, advocating for pets, and valuing personal well-being. She emphasizes the necessity of having clear systems in place, maintaining reali...
Ep 12: FTC Ditches Non-Competes 28.10.2024 18:01
Join us on Telegram peterapodcast.com This episode covers the impact of the FTC’s decision to ban non-compete clauses, offering strategies for pet business owners to protect their businesses and retain talent without relying on these legal agreements. FTC non-competes, hiring in pet businesses, employee retention, protecting client relationships, business confidentiality, non-solicitation agreemen...
Ep 11:What Wag or Rover tell us about client buying behavior 22.10.2024 14:33
Join us on Telegram peterapodcast.com This episode focuses on how pet businesses can reduce the risks associated with apps like Wag or Rover by offering streamlined booking and safer, more personalized services. Why a client chose Rover over Natasha’s service The convenience factor driving clients to Wag or Rover The risks clients face using these platforms How you can reduce client risk and win t...
Ep 10: Charging Premium Prices in the Pet Industry 02.10.2024 16:36
Join us on Telegram peterapodcast.com 0:45 – Natasha’s early experience in charging premium prices in her pet business 3:00 – Debunking the myth: Why you can charge premium prices in the pet industry 5:30 – The mindset shift to offering premium services 7:45 – How Natasha scaled premium services through packages and upselling 9:30 – The growing value of pet care and why pet owners will invest in i...
Episode 9: Prepping Your Customers for Team Collaboration 24.09.2024 15:55
Join our Telegram peterapodcast.com How Prepping Your Customers for Team Collaboration Can Free You from Burnout Description: In this episode, Natasha opens up about one of the most important strategies to scale a business without burning out—prepping your customers for team collaboration. She explains how many business owners unknowingly trap themselves in their businesses, unable to step away be...
Episode 8: How Starting a Membership For My Business Changed Everything 11.09.2024 16:07
Join our Telegram peterapodcast.com Natasha dives into how launching a membership model completely transformed her local pet business. From increasing recurring revenue to stabilizing cash flow and building deeper customer relationships, creating a membership changed the game. Tune in to learn the exact steps Natasha took to implement this model, the challenges she faced, and how it led to sustain...
Episode 7: No Games, Pull the Trigger *Private Podcast Series* 01.09.2024 7:05
Join us on Telegram peterapodcast.com "Win with Indeed" series, we're diving into the importance of making quick hiring decisions. Discover how pulling the trigger on the right candidate can secure top talent and save you from the headaches of a drawn-out hiring process. Don’t let indecision cause you to lose the perfect fit for your team! Ready to learn more? Click the link to listen to this epis...
Episode 6: Hobbyist vs Pro with Mark Carter 18.08.2024 38:43
Join us on Telegram peterapodcast.com Episode Title: Hobbyist vs. Pro Pet Sitter: Insights with Mark Carter Guest: Mark Carter, Professional Pet Sitter and Automated CEO Alumni Episode Overview: In this episode of The Pet Era Podcast, Natasha O’Banion sits down with Mark Carter, a seasoned professional in the pet sitting industry. They dive deep into the differences between hobbyist pet sitters an...
Episode 5: Creating Layers of Staff with Carla Tittle 07.08.2024 36:46
Join us on Telegram peterapodcast.com Natasha and Carla dive into the concept of hiring in layers, a strategic approach to building a robust and efficient team for your pet business. We discuss the essential roles to hire first, how to integrate support staff, the importance of specialized roles, and tips for managing seasonal or part-time help. Hear from Carla Tittle, owner of Texas Rough House,...
Episode 4: Transitioning from Dog Walker to Walk and Train 19.07.2024 10:18
Join our Telegram peterapodcast.com In this episode of The Pet Era Podcast, host Natasha dives into a crucial topic for pet care professionals: transitioning from a conventional dog walking service to a "Walk and Train" model. Learn how to enhance your services by incorporating basic obedience training and leash manners, and discover why starting rates of $65 for 30-minute sessions are the new sta...
Episode 3: 5 Emails you can send to Cold Customers 17.07.2024 8:43
Join our Telegram peterapodcast.com In this podcast episode, we dive into the art of crafting effective emails that can warm up cold customers and turn them into loyal clients. Whether you’re in the pet care industry or another field, mastering the right email strategies is crucial for engaging potential customers who might not yet be familiar with your services. We’ll cover: Introduction Emails :...
Episode 2: Vulnerable Decisions from an Unempowered Mind 15.07.2024 14:34
Join our Telegram peterapodcast.com In this episode, I share moments from my journey when I made decisions from a place of vulnerability and lack of empowerment in my pet business. I reflect on the challenges faced and the lessons learned, offering insights into overcoming obstacles and growing as a business owner in the pet industry. Join me as I open up about navigating setbacks, finding resilie...
Episode 1: The Motive 01.05.2024 11:34
Join our Telegram peterapodcast.com Natasha shares her motivation for starting a pet business, which was to spend more time with her dogs and have a lifestyle of freedom and autonomy. She emphasizes the importance of reassessing one's motives and staying true to them. Natasha talks about how she started her dog walking business without much planning or market research, but focused on providing a p...
Welcome to the Pet Era Podcast 01.05.2024 1:09
Join our Telegram peterapodcast.com The Pet Era Podcast is a heartfelt exploration of entrepreneurship in the pet industry, guided by Natasha and the Automated CEO Team. Natasha shares her love and joys of the pet era while offering wisdom and insights for those finding themselves in a similar journey. From the chaos of entrepreneurship to the softness of the present day, Natasha reflects on the m...
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