Persuasion Club

Persuasion Club EP25 — Win Bigly Part 1 of Part 4 (July 5, 2026) We begin our study of Part 4 of Scott Adams' Win Bigly. This episode covers linguistic kill shots, Trump's campaign nicknames, visual persuasion, and why bold messaging beat playing it safe — with real examples from 2016. Includes Persuasion Trivia, Persuasion Duel, audience Q&A, and Purrsuader. We'll continue our...

Part 2 of Part 3 of our ongoing Win Bigly series is here, and apparently it landed on Father's Day. This week Kevin and Steven continue working through the persuasion principles, communication techniq

Join Kevin and Steve as they revisit the most memorable concepts, debate the ideas that held up (and those that didn't), share plenty of laughs along the way, and close the book on one of the most inf

Sunday on Persuasion Club, Kevin and Steven talk with Jeff Callahan, author of Confidence Maxxing and a communication coach who's worked with Google, Microsoft, the US Army and more, and a regular on Scott Adams' show. 🚀 Jeff shares how he went from a bad stutter and extreme awkwardness to tracking over 90,000 conversations and building real social confidence. We dive into the practical...

Bigly with Part 1 of Part 3, exploring one of the most powerful concepts in persuasion: The Persuasion Stack. Why do some people seem naturally persuasive while others struggle to get their point across? The answer may not be a single skill at all. We'll break down the layers of the persuasion pyramid, including communication, storytelling, humor, sales, psychology, writing, branding, and mor...

EP0020 — Win Bigly Part 2 (Part 2 of Part 2!) 🎉 We're back for another deep dive into Win Bigly (2nd Edition) by Scott Adams, picking up where we left off and exploring some of the book's most fascinating ideas about persuasion, perception, and human nature. This week, we go deeper into persuasion filters, why intelligent people often disagree, and how our brains construct reality from...

Tonight we continue deeper into Win Bigly (2nd Edition) by Scott Adams and explore one of his biggest claims: people often believe they are reasoning their way to opinions… when in reality, emotion, identity, and persuasion filters may be doing most of the work. In this episode: 🧠 Win Bigly Part 2 Deep Dive We break down Adams’ persuasion filters and examine how different people can witness the s...

🎙️ Persuasion Club Podcast — Episode 0018 📅 **LIVE: May 17, 2026 @ 6PM PST** 📺 Streaming on **Rumble • X • YouTube** Tonight we jump back into **Scott Adams’ *Win Bigly* (Part 1)** with a recap of the biggest ideas, surprising persuasion concepts, and why Adams believes **people aren’t nearly as rational as they think they are.** 🔥 In this episode: ✅ **Win Bigly Part 1 Recap** We revisit the k...

Tonight on the Persuasion Club Podcast, we dive deep into Chapter 1 of Win Bigly by Scott Adams where the real game begins. Why do smart people see the same event completely differently? What are “mental filters,” and how do they shape politics, media, persuasion, and everyday life? Why does emotion often beat logic in the real world? We break down Adams’ foundational ideas on: * Persuasion vs. re...

What if facts aren’t what drive decisions? In this episode of Persuasion Club, we break down the Introduction of Scott Adams’ Win Bigly—and the core idea that changed how millions see politics, persuasion, and human behavior. Adams argues we’re not rational decision-makers. We’re emotional, tribal, pattern-recognizing machines—and master persuaders know how to work with that reality instead of fig...

Persuasion Game Play, Open Forum. Help us choose the book we cover for Season 2! #Cialdini #Influence #Persuasion #PersuasionClub #WhoWantsToBeAPersuader #Psychology #SelfImprovement #PersuasionPrinciples

We’re stronger together — and that’s exactly what Unity is all about. In this episode of Persuasion Club , we break down Robert Cialdini’s most powerful and personal principle: Unity — the idea that people say “yes” to those they consider one of us . In this episode:  • What Unity really means (and why it hits harder than liking or authority)  • Real-world examples of identity, belonging, and infl...

We've conquered the mountain! Join us for the explosive finale of our deep dive into Robert Cialdini's legendary book Influence: The Psychology of Persuasion. In this episode: Full recap of the 6 (now 7) core principles of influence Brand new game: "Who Wants to Be a Persuader?" — live persuasion trivia that will test your skills Epic after-show hangout with the crew Whether yo...

Just when you thought you could walk away… the low-ball strikes. We finish Cialdini’s Commitment & Consistency — how low-balls, public pledges, and escalation turn your “yes” into a prison. Spot the traps in sales, relationships, and wars, plus defenses to break free. Plus: • Fallacy: Escalation of Commitment • Persuasion Trivia • Life Hack: The Low-Ball Escape • Live Persuasion Duel (Grok pic...

One tiny “yes”… and suddenly you’re trapped by your own words. In this episode, we break down Cialdini’s Commitment & Consistency principle — the psychological chain that turns small agreements into ironclad behavior. Learn exactly how foot-in-the-door works, why public promises feel impossible to break, and how to spot (and escape) the trap before it snaps shut. Plus: • The dark twin of consi...

This episode explores Robert Cialdini's scarcity principle: why limited availability makes things feel more valuable and sparks urgent action. We cover classic examples like "limited time" sales, the Romeo & Juliet effect, banned books gaining popularity, and everyday marketing tricks. Plus, evolutionary roots, real-world tactics, and simple defenses against the fear of missing...

Tonight we’re diving into Cialdini Chapter 5: Authority (Why we obey titles, uniforms, and white coats… even when they’re wrong) - Trivia on Authority - Logical Fallacies: Appeal to Authority - Live Persuasion Duels (Grok picks the topic) - Tech Talk + Life Hacks Two IT guys by day, verbal cage fighters by night. Come for the love lessons… stay for the power plays. Follow @persuasionclub on X

Super Sunday Persuasion Club – Tonight we’re diving into Cialdini Chapter 4: Social Proof (Why we copy the crowd… even when it’s dumb) Trivia on Social Proof Live Persuasion Duels (Grok picks the topic) Tech Talk + Life Hacks After-show hangout (open mic) Two IT guys by day, verbal cage fighters by night. Live on YouTube / Rumble / Locals

Cialdini Mix - Likability & Social Proof - with trivia, logical fallacies, tech talk hacks, life-changing shortcuts, and a live persuasion duel (Grok picks the topic). Cool music vibes—don't miss it! 

Kevin & Steven duel on Influence Ch.1 – reciprocity, authority, scarcity & more. Grok judges!  Trivia, Logical Argument Fallacies, Persuasion Duel and more!

Tune in to the Persuasion Club Podcast today at 6PM PST. Join Kevin and Steve as we dive into reciprocity hacks from Cialdini, shred the Straw Man fallacy with a hilarious Simpsons clip, swap brain-busting trivia (with Grok live on the mic), and duel it out on remote work vs office life. Level up your persuasion game—government IT pros turned verbal cage fighters! Stick around for the after show p...

Up your persuasion game with hosts Steven and Kevin, two government sector employees by day, persuasion enthusiasts and verbal cage fighters by night. Topics include a quick follow-up discussion on the topic of Reciprocation (part of our dive into Robert Cialidini's book "Influence." We'll do Persuasion Trivia, talk about logical argument fallacies (Ad hominem), try out our fir...

Kevin and Steven talk about the topic of reciprocation in a new podcast where two public service workers in the Information Technology domain decide to up their persuasion game by starting a podcast and local in-person persuasion duels. Based loosely on the movie theme of Fight Club, persuasionists in this club are encouraged to talk about Persuasion Club. But if it's your first time at Persu...