Charles Specht

Permission Sales

Business EN ↓ 215 episodes

Hosted by Charles Specht, the Permission Sales Podcast is the top podcast for entrepreneurs, consultants, and salespeople in all industries who need to gain the “permission” of their prospects in order to win — including insurance agents, brokers, and producers who want to quote less and win more signed Broker of Record Letters. Charles was an insurance producer with a $1,000,000+ Book of Business before launching an independent consulting company (Constructive Risk) to construction companies and other business owners. He also coaches and trains insurance agents (Permission Network) on what bu...

Author

Charles Specht

Category

Business

Podcast website

permissiongroup.com

Latest episode

Jun 25, 2026

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Episodes

Create a COI Network of Non-Stop Referrals 25.06.2026

75% and 75. That's what I want you to focus on. This is the recipe for a 7-Figure Book of Business. In this podcast episode host Charles Specht will talk about the 75% activity level you need for prospecting as well as creating a list of no less than 75 referral partners. Imagine what your agency or Book of Business would look like if you had 75 COI's referring accounts to you non-stop! Key Topics...

Permission Prospecting That Sets Appointments 02.06.2026

It's not about you. Literally, prospecting is not about you. Prospecting is about your prospect, not you. So ..... STOP TALKING ABOUT YOURSELF AND YOUR AGENCY AND YOUR PEOPLE AND YOUR HISTORY AND ... Do you understand? Your prospects don't care about you. They don't care about you --- yet! They will later, just not now. While prospecting, you're a stranger and people don't want to meet with strang...

It's All About Permission | Ep 001 28.05.2026

Welcome to the 1st episode of the newly rebranded podcast: PERMISSION SALES In this episode, host Charles Specht talks all about "permission" and how you can obtain that permission from your prospects. Without permission the best you can hope for is 2nd Place. Permission is about giving the prospect what they want so that they'll give you what you want.  You want exclusive access, to become the in...

Podcast Rebrand - The "Permission Sales" Pivot 21.05.2026

In this episode of the Millionaire Insurance Producer podcast, host In this last episode of the Millionaire Insurance Producer Podcast, host ⁠Charles Specht⁠ tries to hit you squarely between the eyes. In other words, he wants to get you thinking. Do you need to pivot? Do you need to start something -- finally! -- that you've been thinking about for a while but just haven't gotten around to gettin...

In Order to Win Someone Else Has to Lose 07.05.2026

In order for you to win a new client the incumbent agent has to lose. The incumbent agent needs to get fired in order for you to get hired. But how do you get the insured to realize their agent is a "bum" without you saying it? In this episode, host ⁠Charles Specht⁠ will teach you how to uncover problems with the incumbent agent and get the insured to admit to you that their agent is a "bum" and s...

Appointment Setting (and Getting Awarded the BOR) 30.04.2026

Two things... In this episode of the Millionaire Insurance Producer Podcast, host ⁠Charles Specht⁠ briefly shares how to set more new business appointments, what to say in order to set those appointments, how to convert those prospects into loyal clients, and ....... he talks about a new, select group of small- to medium-sized insurance agencies who will be brought in to take over the insurance po...

The Secret Sauce to Building a Huge Book of Business 02.04.2026

The secret sauce to building a huge Book of Business does exist. It really does. The issue is just that you don't know the recipe yet. You don't know how to set more appointments, win more signed Broker of Record Letters, and build a base of loyal clients who choose you and renew with you, year after year. But that can change right now! In this episode, host ⁠Charles Specht⁠ will pull back the cur...

Your Fizzle Rate Is Making You Poor (Here's How to Fix It) 19.03.2026

You're losing – literally – tens of thousands of dollars in new business commission each year because your Fizzle Rate is way too high. What's a Fizzle Rate? A Fizzle Rate represents the number of prospects who agree to meet with you and have you quote, but they just don't get you the information you need to put together a submission to go to the marketplace to gather quotes. The prospect simply "...

Should You Lead with "Price" or "Service" When Prospecting? 12.03.2026

Do you find it difficult to set new business appointments? Most agents struggle with this as well. Usually it has a lot to do with what you're saying (or not saying) to your prospects. Is your script focused on "Price" or is it focused on "Service" or even something else? Because it matters.  In this episode, host Charles Specht will explain which script variation tends to work better for which ty...

Don't Play "Pat-A-Cake" with Your Commission Check 12.02.2026

Too many insurance producers are playing Pat-A-Cake with their insurance careers. They're not taking seriously the need to focus, to get prepared, to see what works and pivot as needed, etc. They're just wingin' it, throwing mud against the wall to see what sticks. But you don't want to play Pat-A-Cake with your commission check. In this episode, host Charles Specht explains what both producers an...

Convincing Your Prospects to Only Get Quotes from You 02.02.2026

In this episode of the Millionaire Insurance Producer Podcast, host ⁠Charles Specht⁠ discusses the challenges insurance agents face in prospecting and securing exclusive access to markets. He emphasizes the importance of understanding the insurance buyer's perspective, the necessity of Micro-Niching to stand out, and the common issue of agents presenting only one quote in their proposals. Charles...

Things Highly Successful Insurance Producers Do (and don't do) 19.01.2026

There are definitely things that the most highly successful insurance producers do in order to ensure victory when selling insurance. Some are easier than others, but almost all of them can be done by new(er) producers as well. If you want to build a $1,000,000 or more Book of Business, you need to begin implementing these things the most successful producers do. What are these things, you ask? We...

If You Offer Quotes To Non-Clients, Do This First! 15.12.2025

I know you probably work only on signed BOR ... right? Well, sometimes you might be tempted to offer quotes to a prospect (aka: Non-Client; someone who doesn't trust you yet) who won't sign the BOR over to you. Should you still work on that account and offer a quote, or should you push the "pause button" and try again next year? Well, it all depends on whether or not you can get the prospect to gi...

The Two Careers of an Insurance Producer 13.11.2025

No doubt you were hired to sell insurance. But did your agency leadership make you FIRST prove that you can prospect to set appointments? I would suspect probably not. And, that's why so many insurance producers fail and don't make it -- or at least why they don't make enough money. They are good at relationship building and closing business, but they just can't set enough appointments. In this th...

Set More Appointments and Win More BOR's 10.11.2025

Check out:⁠⁠⁠ https://permissiongroup.com/permission-producer-school/⁠⁠⁠ Imagine setting twice as many new business appointments with your prospects, tripling your win percentage, writing more accounts, writing larger-revenue generating accounts, and winning most (all?) of these new clients by signed Broker of Record Letter, rather than going through a normal quoting process. Sound to good to be t...

Success Comes AFTER You Become Disgusted With Yourself 15.09.2025

Are you disgusted yet? Yes, disgusted! But, disgusted with your own personal sales results, more specifically. I mean, at the end of the day, nothing will get better until you become disgusted enough with the results you've been getting that you then implement change and do something different. It really is that simple. Building a $1,000,000 or more Book of Business through a signed Broker of Reco...

The One Thing That Will Guarantee (or sidetrack) Your Sales Success 08.09.2025

Having coached Producers over the last fifteen on how to sell insurance, there is one main factor I see as the primary indicator of whether or not that Producer will write a lot of new business commission this year ... or struggle at merely hitting their goals. What is that one thing? Well, that's what host ⁠Charles Specht⁠ will share on today's episode. But .... it's not just about telling you wh...

How to Ask for the BOR at Just the Right Time 18.08.2025

Asking for the signed BOR is part science and part art. And, timing is everything! You need to be careful to not ask too soon and also to not waiver on the fence of indecision by never getting around to popping the actual question. In this throwback episode of the Millionaire Insurance Producer podcast, host ⁠⁠⁠Charles Specht⁠⁠⁠ will teach you how to ask for the signed Broker of Record Letter at j...

You Will Reap What You Sow (in both Life & Sales) 21.07.2025

You get out what you put in. You win championships when you do the good work. You reap what you sow. These are the realities of what happens to people (and teams) who do the right things over and over again. Success comes to those who do the right work and stay consistent. Last time I checked, none of your insurance carriers pay any "consolation commission" when you come in 2nd place. It's all or...

Embrace the Rejection and Find Your Clients 03.07.2025

Have you ever been rejected when doing your prospecting? Of course you have. Probably thousands of times in your life so far. It comes with the territory. But putting in the work helps you find your people. Getting hundreds of "No's" helps you find the dozens who say, "Yes!"  In this throwback episode of the Millionaire Insurance Producer podcast host ⁠⁠Charles Specht⁠⁠ explains how to embrace the...

3 Things Producers Should Do to Ensure Sales Success 30.06.2025

There are THREE things that if insurance producers did, they would have far more success at prospecting and selling insurance. What are these THREE things you might ask? Well, that's what podcast host ⁠⁠Charles Specht⁠⁠ will teach you in today's throwback episode on building a $1,000,000 or more Book of Business. Key Topics: The power of micro-niching to attract and convert ideal clients Winning B...

Winning New Clients Through "Competitive Differentiation" 16.06.2025

Insurance agents who struggle at setting new business appointments with prospects, or winning signed Broker of Record Letters, or winning through a quoting process, are typically agents that don't have a Competitive Differentiation that makes the prospect say, "Wow!" In other words, if you don't have anything -- either a tangible service or a unique process -- that separates you from other competi...

The Two Careers of an Insurance Producer 05.06.2025

No doubt you were hired to sell insurance. But did your agency leadership make you FIRST prove that you can prospect to set appointments? I would suspect probably not. And, that's why so many insurance producers fail and don't make it -- or at least why they don't make enough money. They are good at relationship building and closing business, but they just can't set enough appointments. In this th...

Set More Appointments and Win More BOR's 19.05.2025

Check out:⁠⁠ https://permissiongroup.com/permission-producer-school/⁠⁠ Imagine setting twice as many new business appointments with your prospects, tripling your win percentage, writing more accounts, writing larger-revenue generating accounts, and winning most (all?) of these new clients by signed Broker of Record Letter, rather than going through a normal quoting process. Sound to good to be tru...

How to Ask for the BOR at Just the Right Time 12.05.2025

Asking for the signed BOR is part science and part art. And, timing is everything! You need to be careful to not ask too soon and also to not waiver on the fence of indecision by never getting around to popping the actual question. In this throwback episode of the Millionaire Insurance Producer podcast, host ⁠⁠Charles Specht⁠⁠ will teach you how to ask for the signed Broker of Record Letter at jus...

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