Permian Basin Playbook - 33 Lead - LK Media Partners

 EPISODE 40 OUT NOW  The Permian Basin Playbook is back — and this one is all about the journey to the next level. This episode features a loaded lineup with collegiate athletes who are living it right now and sharing what it really takes to make it:  Aizlyn Dewberry (Dallas Baptist University) —Wink, TX  Mo Austin (Eastern New Mexico University) —Pueblo,Co  Jordan Balderaz (UT Dallas) — Lytle, TX...

NEW EPISODE We’re joined by Audi Hernandez, along with Fort Stockton standouts Jocelynn Arcides and Gerry Diaz — bringing you the game from every angle: playing it, teaching it, and calling it. We kick things off with Audi Hernandez as he breaks down his journey from player to umpire, diving into the mental side of the game, handling pressure, and what it really takes to stay consistent behind the...

#Andrews takes center stage as we welcome Head Coach Carol Vaughn along with student-athletes Georgia Lambert, Addison Fields, and Olivia Martinez from the Andrews Mustangs. KBALL 🟩 & Bren 🟦 dive into:🥎 The identity and standard of Andrews softball💪 Mental toughness and leadership⚡ Quick Pitch Round (fast answers only)🎯 Basin Sports Debate – Friday Night Lights or Tuesday Night Diamonds?...

#Monahans  STATE CHAMPION SWIM TEAM — and we’ve got the head coach and athletes on Episode 37 of the Permian Basin Playbook! This week, The Playbook sits down with Coach Jay Thomas following the 2026 4A State Championship run. We dive into:  The moment the title was secured  The culture and non-negotiables inside the program  The adversity that shaped a championship team  What it takes to stay hun...

 EPISODE 36 IS LIVE   Permian Basin Playbook Podcast The diamond is heating up in West Texas — and Episode 36 brings you inside the Monahans Lady Loboes softball program. This week,  KBALL,  Busta, and  Chavo sit down with:  Head Coach Darrian Roberson • Lamesa native • Former Sul Ross collegiate softball player • Now leading the Lady Loboes in her first year at the helm AND  Brooklynn Sanchez • 2...

🎙️ PERMIAN BASIN PLAYBOOK — EPISODE 35 Playoff Football | Local Shoutouts | West Texas Hoops Episode 35 of Permian Basin Playbook is packed with playoff football banter, high school shoutouts, a heated officiating poll, and an in-depth West Texas basketball breakdown across multiple districts. HOSTS: KBALL,Chavo,BigJoe,Busta 🔥 EPISODE HIGHLIGHTS ✔ Playoff football reactions and analysis ✔ Shoutou...

Brian Gibson and Kanon Gibson join the show for one of our most electric episodes yet! From Wink to UTPB — from Friday night lights to D2 playoff pressure — this father–son duo brings energy, insight, and straight-up West Texas football culture. 🏈🔥In Episode 34, your hosts KBALL, SERG, BUSTA, and BIGJOE break it all down: 🎧 FIRST SEGMENT• Exclusive sit-down with Coach Brian Gibson• A surprise p...

🎙️ EP.33— Around here…33 means something. It means lifting up athletes across the Permian Basin, and we’ve got three special guests who represent exactly what #33Lead is all about:⭐ Chase Elrod – Senior Offensive Tackle, Seminole Indians⭐ “Buddha” Landen Guerra – Freshman Athlete, Seminole Indians⭐ Iker Muñoz – Kicker, Permian PanthersThese young men brought energy, honesty, and passion — break...

#MidlandTexas Midland High Head Volleyball Coach Audra Howard — fresh off a powerhouse season where the Lady Bulldogs won district, claimed a bi-district title, and battled the No. 1 team in the nation. Episode 32 of the Permian Basin Playbook is LIVE! Coach Howard breaks down:  Building a winning culture  Leading one of the strongest Midland High teams in recent years  Developing athletes on and...

“It’s definitely my faith — I promise you, I wouldn’t be able to do this without God.”  — Makhilyn Young, Vanderbilt Running Back From Midland Legacy to the SEC, Makhilyn Young keeps faith at the center of his journey. Episode 31 of Permian Basin Playbook dives into his mindset, motivation, and what keeps him grounded through it all.  Catch the full episode now — streaming everywhere! #PermianBasi...

Ep-30 Coach Ashley Dyches and Junior Setter Emma Sauceda from Andrews Lady Mustangs Volleyball! We’re also celebrating Monahans Cross Country standouts Elyse Santiago and Hayden Graves, who both showed out at the State Championships in Round Rock! Drop a comment to wish the Lady Mustangs good luck in their area round vs. El Paso Austin, and to congratulate Elyse and Hayden! Follow us on Facebook,...

EPISODE 29 IS HERE! Mojo Offensive Coordinator Coach Tate Smith brings the heat —That’s not all   — we’ve got a surprise pop-in featuring QB Jakob Garcia and RB Gavin Black, the dynamic duo leading the charge on Friday nights!   Your 33 Lead Hosts:Keith Balderaz | Sergio Franco | Busta | Chavo | Joe Flores  Weekly Pick’ems: The crew makes their calls for this week’s biggest matchups  Listen Now:  ...

NEW EPISODE ALERT — “COMING HOME: THE MIKE PETERS STORY” He’s back where it all began! ⁠Pecos-Barstow-Toyah ISD Athletics⁠ ⁠Pecos Eagle Athletic Booster Club⁠ ⁠Pecos-Barstow-Toyah ISD⁠ Pecos legend and Athletic Director Coach Mike Peters joins Permian Basin Playbook this week for a powerful sit-down with KBALL, The Dawg, Busta, and Audi From 25+ years in Texas athletics to building winning program...

NEW EPISODE ALERT — “COMING HOME: THE MIKE PETERS STORY” He’s back where it all began! Pecos-Barstow-Toyah ISD Athletics Pecos Eagle Athletic Booster Club Pecos-Barstow-Toyah ISD Pecos legend and Athletic Director Coach Mike Peters joins Permian Basin Playbook this week for a powerful sit-down with KBALL, The Dawg, Busta, and Audi From 25+ years in Texas athletics to building winning programs acro...

EP. 27 Crane Football We’re joined by Coach David Birdwell — Head Golf Coach, Secondary Coach, and JH Hoops — plus a special pop-in guest, former OHS Lady Broncho and current Sul Ross Volleyball standout Clarissa Deleon! “SPREAD FAR THE FAME OF THE GOLDEN CRANES!” We’re talking Friday Night Lights, West Texas football culture, life as a multi-sport coach, and what it takes to keep that Crane pride...

EPISODE 26! This week, we shine the spotlight on Monahans Lady Lobo Volleyball l with our special guest Gina Williams — The Voice of the Lady Loboes! We’re talking passion, pride, and play-by-play — plus how local media helps elevate small-town sports across West Texas. Joining the roundtable: KBALL | Busta | Ryan Layman Tune in for:• The story behind Gina’s journey as the voice of the Lady Loboes...

Former NFL Kicker Phil Dawson joins us to talk about his transition to the sidelines as Head Coach of the Midland Christian Mustangs. Surprise guest: Freshman QB Jaxon Franco drops in to talk about Friday night magic! Permian Basin Playbook — Season 2, Episode 25 Pick’ems are BACK — who you got this week? Drop your picks in the comments! Matchups: Andrews (2-3) vs Estacada (3-2) Crane (2-3) vs Alp...

Episode 24- Ryan Newbrough from the Andrews Lady Mustangs Volleyball Booster Media Team to talk all things Lady Mustangs volleyball . We even had a special pop-in guest, Lady Mustang player Rylan Newbrough, join us for some fun! Permian Basin Playbook Podcast – Season 2 (Comment/Share - Chance to win a free hat!) Joining KBALL on the mic:  Big Joe |  Busta |  Guest Co-Host Bailey Haney.  Episode H...

Permian Basin Playbook – Ep-23 Special guest — Jakob Brandenburg   Award-winning news anchor  Baylor alum  Star of First Alert 7   Leader in the 33 Athletic Club Here’s what’s inside   Jakob’s journey, community impact & Friday Night Lights memories  News & Notes: Jakob provides area Volleyball Update! Cardi B headlines, Texas Tech’s Big 12 chase, MLB talk  Weekly Pick ’Ems – Predictions o...

 NEW EPISODE IS LIVE!  This week we welcome a West Texas staple: Todd Jones – Voice of the Greenwood Rangers & host of the Ranger Rundown.  Permian Basin Playbook – Season 2, Episode 22 From calling some of Greenwood’s biggest moments to building a platform that keeps fans plugged in — Todd brings energy, passion, and stories you don’t want to miss.  Inside the Episode • Conversation with Todd...

 Permian Basin Playbook – Season 2, Episode 21.  Bradley Marquez – Odessa High legend, Texas Tech star, NFL pro (Rams & Lions), two-sport athlete, and now a businessman giving back to his hometown.  Drop a comment (shoutout Kendall Garduno & Michael Rivera)  Like & Share for a chance to win a FREE 33 Lead Hat   Your Hosts:  KBALL |  BIG JOE |  BUSTA |  CHAVO  Conversation Round From Fr...

 NEW EPISODE ALERT  Permian Basin Playbook — Season 2, Episode 20 We’re back on the court with Coach Gillian Herrera, entering her 13th year as Head Volleyball Coach of the Permian Lady Panthers. Under her leadership, Permian has made the state playoffs 5 of the last 7 years—and she’s not slowing down.  Episode Theme: “Set for a Comeback” | “Go Mojo!”  Coach Herrera knows what it takes to build a...

Fresh off a state-final run and being named Region 4-2A Coach of the Year, Coach Archibald joins KBALL, Busta, Chavo, and Big Joe for a full-court convo on:  Balancing teaching, family & coaching  Lessons from the 2024 title game  The Wildcats being honored as Team of the Year   Hot Seat + Rapid Fire questions you don’t want to miss  Her surprising favorite snack (yes, we Googled it )  Plus: s...

NEW EPISODE! OHS HC ERIK HARTMAN “Oh Nelly, he’s wearing his WHITE SHOES” Season 2 – Episode 18 of The Permian Basin Playbook is here, and we’ve got a full-circle Broncho story you won’t want to miss… Guest: Erik Hartman – Head Football Coach, Odessa High School Bronchos From slingin’ passes as OHS QB in the ‘90s… to leading the Bronchos as head coach in 2025 — Coach Hartman shares his journey, hi...

Season 2 of The Permian Basin Playbook keeps rolling, and Episode 17 is HERE!  This week, KBALL, Big Joe Flores, The Dawg, and Busta sat down with Coach Tony Pallanez, Head Football Coach of the Pecos Eagles!  We discuss :  His coaching journey & vision for the Eagles  The culture he’s building (“Lunchpail mentality”)  Growing up in the Cowboy world  His all-time favorite snack and best places...