PaintED Podcast

In this episode, Brandon Pierpont goes beyond ad tactics and shows painting contractors how to turn attention into revenue. Live from PCA’s Women in Paint, he breaks down winning Meta ads (CPM, conversion, creative that drives engagement), the “micro-sales” inside your sales process (speed-to-lead, pre-estimate value, selfie confirmations), and the review, referral, and neighborhood-take-rate play...

Change can be hard for everyone involved in your business. The owner, the leadership team and the field teams. In this episode, we have Bracken Anderson, Senior Partnerships Manager at BusyBusy join us to share some insight and tips on how to help implement tech successfully into your jobsite operations! Interested in learning more about BusyBusy? Connect with Bracken at bracken.anderson@alignops....

In this episode, Brandon Pierpont dives deep into an ROI-driven marketing strategy that adapts to any economy at this year’s PCA Residential Contractor Conference. Listen as Brandon breaks down where to spend your marketing dollars, what to track, and how to actually get the results you’re looking for!

If you, like MANY contractors out there, are thinking about a business coach… …how do you pick the best one? With so many options out there, it’s WAY too easy to get swindled by a smooth talker with no real track record or, more likely, to pick a perfectly good coaching solution that just isn’t perfect for you. Today, Breakthrough Academy’s own Brendon Toyne joins us for a deep dive into picking t...

From understanding how taxes differ for S-Corporations and LLCs to deciding when to accelerate expenses or defer income, we break down what really matters — and what’s just noise when it comes to your taxes. You’ll also learn how to use deductions like the Augusta Rule, mileage reimbursements, and home office expenses the right way (with documentation that keeps you audit-proof). If you’re a paint...

90% of contractors take the WRONG approach to Meta ads. 1️⃣Have someone make your creative. 2️⃣Run the ads 3️⃣Hope for the best 🤞 Instead, according to contractor marketing expert Phil Risher, you should make ORGANIC content first, figure out what drives engagement, and then reuse THAT as your ad creative. This simple shift can save you thousands in wasted ad spend.

In this episode, Brandon Pierpont hosts a dynamic panel from the PCA Residential Contractor Conference, where industry leaders share their go-to tools for streamlining communication, scheduling, quoting, and more. Learn how to simplify your systems and build an efficient, scalable tech stack roadmap.

Does your brand feel the same as every one of your competitors? You’re not alone. In the trades, it can be hard to truly stand out. To your customer, every company looks about the same. And EVERYONE’S website says they’re the best. So how do you stand out? According to John “JD” Dwyer, the key is being different. Or as he calls it, being the “UN” in your industry. Unconventional, unlike everyone e...

Running a contracting business can feel life or death. You’re responsible for other peoples’ income. Your customers are entrusting their homes in your hands. Your family relies on you to provide for them. The buck always stops with you. But here’s a hard truth: your business is not life or death. The reality is, no matter what happens… …you’ll be fine.

Managing people is one of the toughest — and most rewarding — parts of running a painting business. In this episode of the Elite Business Advice Podcast, host Chris Moore breaks down five essential systems every contractor should implement to lead their team more effectively and create accountability that drives results. You’ll learn: ✅ How to simplify compensation and make it performance-driven...

Finances are emotional — especially when you don’t know your numbers. In this episode, we break down three steps every painting contractor needs to take to gain control of their finances: awareness, forecasting, and benchmarking. If you’re tired of reacting and ready to take charge of your profitability, start here! Need help gaining clarity on the numbers part of your business? Schedule a free bu...

In this episode of the Elite Business Advice Podcast, Chris Moore sits down with Jon Beach, founder of Skilled Trades Media, to unpack one of the most overlooked marketing tools for painting contractors — brand awareness. If you’ve ever wondered how to get your painting business noticed, remembered, and trusted in your local market, this episode is for you. Jon and Chris dive into what brand aware...

Is making content worth it for contractors? Ben Degros, The Vancouver Carpenter, built a following of over 700K subscribers by making drywall videos. BUT he had to dedicate a massive amount of time and energy to his channel. In a world filled with more and more noise, don’t underestimate how much work it is to create an online brand that resonates with your audience. It’s not about going viral; it...

With all the AI sales tools coming out, you may be wondering… …are sales reps being replaced? According to Liveswitch CRO and contractor sales expert James Hatfield: not yet. But, technology will continue to make selling easier for reps and MUCH more convenient for homeowners. If you haven’t started modernizing your sales process to match the modern buyer’s expectations, this is your sign to start...

In this episode of Quick Hits, Brad Ellison sits down with his business partner Tim Bergsma to dive deep into the visionary-integrator relationship—the most critical dynamic for business success. Tim shares insights from consulting with Fortune 500 companies and growing Ellison Painting to $5M.

In this episode of Quick Hits, Brad Ellison sits down with Zach Kenney of ZK Painting—a master of organic social media for contractors—to break down what actually works, what doesn't, and how to turn your social presence into a revenue-generating machine.

In this episode of Rollout Marketing's Quick Hits podcast, Brad Ellison sits down with Micah Stelter, VP of Sales at Paris Painting, to dive deep into sales mastery for painting contractors.

In this episode of Rollout Marketing’s Quick Hits podcast, Brad Ellison sits down with Nick Slavik, Chair of the PCA Board, to uncover the real value of the Painting Contractors Association.

In this episode of Rollout Marketing's Quick Hits podcast, Brad Ellison interviews Tanner Mullen, founder of Drip Jobs CRM and owner of Premium Painting. Discover why communication automation is now REQUIRED for painting contractors to survive and thrive in 2025.

What happens when Nick Slavik and Michal Cheney sit down to talk shop? You get real stories, smart strategies, and proven advice from two painting industry leaders. Tune in to hear how the hosts of Ask A Painter Live and Women in Paint Podcast run their businesses — and how you can do the same. Need help with implementing some of the things covered in this episode in your painting business? Schedu...

Elite Business Advisors - Episode 41: Case Study: Clemson – Creating a Culture of Excellence by PaintEd Podcast

It’s important to have a repeatable process for every estimate that you do. This helps breed consistency in the customer experience, sets your production team up for success, and helps create a duplicatable system to teach others as you grow. In todays episode, we’re going to cover what this framework should be like and an example of a repeatable process for your sales department in your painting...

In this episode of the Industry Partner Series, we host guest Mike Gore-Hickman of Painter Growth. Mike grew his painting company to $200k/month right out of college. He now runs Painter Growth, the fastest-growing business coaching for painting contractors in the country, and has helped over 1,000 painting companies scale over the past 5 years.

One misunderstanding we hear from painting contractors is that sales psychology is just manipulation of the customers. But it’s actually not! It’s understanding the way they’re thinking so we can communicate how to solve their problem or satisfy the emotion they’re after. When you understand want vs. need selling and how to connect with your buyer to speak their language, you will have a much high...

In this series titled "Success Frameworks", Mark DeFrancesco of MDF Painting will be discussing his journey from young painter to veteran business guru. It is a 5-part series. In episode 5, the final episode, Mark will walk through his vision for not only the future of MDF Painting, but for the painting industry as a whole, and how you can capitalize on the upcoming disruptions.