Packaging Unboxd with Evelio Mattos

Ever want to know what it takes to win a packaging competition? Adam Ryan, the Head of Pentawards joins us to discuss exactly what it takes to enter and get noticed by the judges. We get a behind the scenes view of how the judging happens and who some of the judges are.  Connect: Adam Ryan on LinkedIn : https://www.linkedin.com/in/adam-ryan-a14108103/ Pentawards : https://pentawards.com/ Foll...

We speak to Katie Kubrak, Materials and Insights Producer with Nirvana CPH.  Learn how CMF and MDD drive innovation in packaging design, and create consumer connections. Dive into Coatings, Materials, and Finishes before we transition into the Material Driven Design to create a tangible experience for product and packaging.  No matter if you're just starting out or a seasoned pro, this e...

Woolcool is a new packaging material that's been used for thermal insulation for over 13,000 years. Today it's replacing polystyrene foam insulation one box at a time.  Learn what woolcool is and how this 100% natural material can keep food and pharmaceutical shipments below 40 degrees for days. We speak to  Josie Morris, Managing Director of Woolcool to find out  more about their s...

We speak to Jess Williams, Founder and Creative Director of Communal Creative in NYC, a branding agency with a passion for storytelling. Learn how the team at Communal Creative immerses itself into each brand to unearth a resonating story that can be supported at every touch point  of the consumer journey.  Jess's experience as Creative Director for Thrillist and early stage Birchbox giv...

We speak with Valerie Hawks, Head of Production & Sustainability @ Interact Boulder to understand how production supports design in executing at the highest level. We discuss the importance of getting your hands dirty and learning the language of production and manufacturing.  Learn where to begin a career in packaging production. Keep up with Valerie online: LinkedIn: https://www.linkedi...

We speak with Brandi Parker, Head of Realization @ Pearlfisher where she manages a team that converts designs and ideas into reality. Her extensive knowledge of packaging design and production allows her to know what questions to ask even before a project begins and how to provide designers the direction they need. Learn how to begin your path into a career of production design and packaging as we...

Speaking with Alex Center founder of Center Brooklyn and former Design Director at a little brand named Coke, is a lesson in how to build confidence and surround yourself with the right people to create opportunities in design.  We discuss how not studying at an art school is a badge of honor many of us in the design world wear as well as the value and craft of creative production. Alex shares how...

Everyone talks about sustainable packaging, but what exactly is it? Well, that depends, and our guest Tom Szaky agrees as sustainability depends on many factors.   In this episode we discuss what is sustainability, the business of recycling, and most importantly what designers need to know in order to design sustainable packaging. Tom Szaky is globally recognized for his eco-entrepreneur...

How do you build a packaging design agency when you're not in a big city known for design? Ask Mat Bogust of Think Packaging and he'll tell you to just start posting and the world will notice! Today, New Zealand is known for some amazing design with loads of award winning packaging design emerging from halfway around the world.  Talking with Mat we go through his process, rough setting, how he bui...

Beau Peck Director of Marketing and Zero Waste at The Pro Recycling Group, breaks down the value for packaging designers to understand what happens to your packaging once it's discarded.  We talk about the benefits of pre-sorted recycling of packaging and the downsides to closed lid systems. We also touch on the confusion caused by mixed packaging materials, compostable packaging, and film la...

Vincent Villeger, former Director of Packaging at Burberry  discusses what makes luxury packaging powerful, and how to follow your creative instincts to make the right decisions. We answer if primary packaging such as fragrance bottles are even to be considered packaging and discover a new point of view in how to design packaging.  Joins us to discuss what packaging is and isn't, what ma...

In our first episode we discuss the realities of sustainable packaging design and what to consider when considering sustainable materials. Our guest is Nikki Withington, owner of Square 1 Packaging Solutions and NPD based in New Zealand. We speak to Nikki about how she helps her clients navigate sustainability from product and packaging design to what happens to their packaging materials long afte...