Own Your Genius with LaConya Murray

In this episode of the Own Your Genius podcast, Attorney Murray dives into key insights from attending the White House's Southeast Regional Business Briefing. She discusses the latest updates on the SBA’s funding initiatives, technical assistance programs, and strategic partnerships that aim to support small businesses. As an entrepreneur, understanding these policies is crucial to accessing t...

In this episode of the Own Your Genius podcast, Attorney Murray dives into why adding “LLC” to your business name might not be the best choice for your branding. We'll break down how to distinguish between your business's legal identity and its public-facing image. Discover the key differences between your legal business name and your brand name. Here are three important takeaways: Your le...

In this episode of the Own Your Genius podcast, Attorney LaConya Murray dives into the risks of building your brand on viral trends and why a long-term strategy is essential for lasting success. Learn why trademarking a catchy phrase isn't always the key to securing your brand's future.   Tune in to discover how to protect your brand’s identity, navigate the complexities of trademarking, a...

Are you using music in your business the right way? You might be surprised to learn that you are unintentionally committing copyright infringement. Learn the essential steps to protect your business and avoid costly mistakes. Today’s episode discusses: The importance of securing permission to use copyrighted music in your business. Understanding public performance and its implications for business...

Feeling like you're leaving money on the table? Before joining the Goldman Sachs 10,000 Small Business Program, Attorney LaConya Murray did too. In just 9 weeks, she learned to evaluate her business, hire the right team, and forecast growth with confidence—no more guesswork. Here are her key takeaways: Leadership & Hiring : She discovered her leadership style, which helped her identify and...

Ever felt like your career prospects were restricted by a piece of paper you signed when joining a new job? Explore the intricacies of non-compete agreements and their effects on both employers and employees alongside our host, Attorney LaConya Murray. Learn about the recent developments in non-compete agreements, including the nationwide ban issued by the Federal Trade Commission. Uncover the pot...

We always say that while trademarks protect your brand's identity, copyrights protect your brand's voice. Learn how to avoid stealing someone else's voice in this episode of the Own Your Genius podcast 151: 3 Tips to Avoid Copyright Infringement In this episode, Attorney LaConya Murray discusses: The importance of understanding what copyrights protect and the rights they grant is essen...

Celebrating Dawn Staley's recent championship win with the University of South Carolina has Attorney LaConya Murray reflecting on the importance of matching our dreams with our work ethic. Are we holding ourselves back from dreaming bigger because of preconceived notions of what's possible? On this week's episode of Own Your Genius, we're diving into a discussion on dreams, work ethic, and breakin...

When should you start planning for retirement? Whether you're just starting to save or looking to optimize your retirement strategy, this insightful podcast with Attorney LaConya Murray will guide you towards financial success. Discover the importance of early retirement planning and strategies for everyone, even for late bloomers. Learn about the benefits of diversifying your investments and...

How do you decide between trademarking a logo or a business name?  Attorney LaConya Murray tackles this proverbial question in this episode of the Own Your Genius podcast.   Today’s episode discusses:  · The limitation on federal trademark registration protection  · The importance of protecting all aspects of your brand  · Practical tips for prioritizing your trademark registration needs  Whether...

In this episode of the Own Your Genius podcast, Attorney LaConya Murray delves into a juicy legal tea surrounding an influencer, Cierra Mistt, and the rebranding of Sierra Mist to Starry by Pepsi. Remember, registering your trademark is just the beginning. Stay tuned for more legal nuggets and savvy business tips in future episodes. Don't forget to share the podcast with your entrepreneur squa...

In this episode of the Own Your Genius podcast, Attorney LaConya Murray delves into the crucial aspects of email marketing compliance, emphasizing the significance of obtaining consent, providing clear opt-in mechanisms, and respecting privacy laws. She highlights the potential consequences of non-compliance, including legal penalties and damage to brand reputation. Through insightful commentary a...

In this episode of the Own Your Genius podcast, Attorney LaConya Murray discusses the passing of bill SB129 in Alabama, which prohibits certain public entities from maintaining diversity, equity, and inclusion offices and from sponsoring diversity, equity, and inclusion programs. She reminds listeners of the importance of local elections and challenges business owners to be informed and engaged in...

In this episode of  Own Your Genius podcast, Attorney Murray dives into the different phases of business while discussing the legal essentials for growing businesses. From the discovery phase to scaling, we cover the legal considerations every entrepreneur should be aware of.   Join us as we empower entrepreneurs to use their education and experience to create dope stuff and own their genius. Subs...

Attorney LaConya Murray drops some knowledge about why you need to trademark your brand ASAP. She warns about the risks of dragging your feet on filing a trademark, like getting into trouble with other businesses that use similar names or logos. She breaks down the difference between LLCs and branding and why they both matter for entrepreneurs. Murray also walks us through how to deal with tradema...

Attorney LaConya Murray invites you to the Own Your Genius Podcast, where you can unlock your brilliance as an entrepreneur. Listen to episode 142 and discover how starting a business after 40 can be a great move, and how to conquer obstacles to own your genius. Don't miss an episode. Subscribe today.  Today’s episode discusses: ·       The Advantages of Starting Businesses Later in Life  ·   ...

Welcome to Own Your Genius, where we uncover the trademark journey of Slutty Vegan, a brand that started small and soared to success. Join Attorney Murray as she explores, the visionary behind this wildly popular vegan restaurant, Pinky Cole’s strategic trademarking journey.     If you're an entrepreneur ready to own your genius, this episode is a game-changer. Subscribe now for actionable ins...

In this episode of the Own Your Genius podcast, Attorney Murray unveils strategies for building a resilient brand identity. Discover the importance of conducting a comprehensive trademark clearance search and the pitfalls of waiting until your business is profitable to register. Explore the power of consistent branding and its impact on brand recognition.  Tune in for practical insights that will...

In this episode Attorney Murray delves into the challenges of keeping promises to oneself and offers practical insights to overcome them.  She discusses the difficulties of showing up when motivation is low, handling the fear of disappointing others, and the importance of visualizing the end goal. We want you to win! Tune in to learn how flexibility in goal-setting, emphasizes open communication w...

Attorney Murray dives into the recent shifts in employee classification, sparked by Off The Mark's move to hire its first full-time employee. This episode unpacks the contrast between the relaxed approach under the previous administration and the nuanced considerations introduced by the Biden administration. Murray outlines the six key factors now under scrutiny, emphasizing the move from a si...

In this episode, Attorney Murray discusses the history of copyright laws and how they relate to Disney. She highlights the cautionary tale of Katt Williams receiving a cease-and-desist letter for using the stage name 'Katt in the Hat'. Attorney Murray then delves into the history of copyright laws and explains how Disney successfully lobbied to extend copyright protection for their works....

Welcome back to the Own Your Genius podcast! In this episode, Attorney Murray dives into a candid discussion about the transition from 2023 to 2024. She reflects on her unconventional approach to the new year, sharing insights into the power of revisiting old plans and adapting them to align with personal and professional growth.    Tune in for a thought-provoking and motivational episode that enc...

Ready to elevate your startup game? Dive into this power-packed podcast where Attorney Murray unveils the keys to conquering the startup world through strategic contract management.   Join us as Murray delves into the vital role contracts play in the startup ecosystem, offering invaluable insights on how to navigate the complex web of legalities effectively.      Discover the ABCs of contracts – f...

Welcome to the Own Genius Podcast, where we dive into the intricacies of building businesses, growing brands, and owning your genius.  In this episode, Attorney Murray breaks down the legal side of Grinch-themed photo shoots. She explains that using the Grinch name or character in photo shoot promotions is a violation of Dr. Seuss Enterprises' trademark rights. She also highlights the importan...

Welcome to the Own Genius Podcast, where we dive into the intricacies of building businesses, growing brands, and owning your genius. In this episode, host LaConya Murray takes us on a journey sparked by a Facebook post, exploring the intersection of LLCs and trademarks.     Tune in as Attorney Murray sheds light on how an LLC can impact your trademark and delves into the concept of intellectual p...