OverDog: Dog Daycare & Boarding Business Tips

Online reviews are more important to your business than ever before. As people spend more time on their devices they are going online to research businesses and make buying decisions. And the research shows that they trust online reviews as much as the recommendation of a friend.  To grow your business and have long term success you NEED to have a good number of high ratings online. In this episod...

This is our very first Spotlight Session, where we bring on the owner of dog daycare business to discuss their journey in building their business. In this episode you'll meet Tara Robertson from Pup Stars Pet Care in Chicago, Illinois. Tara shares how she went from an in-home business to renting a small facility to owning a larger one where she provides daycare, boarding, grooming, walking, t...

Do you feel like you're constantly putting out fires in your business? Do you feel like your sometimes on a hamster wheel - always moving but not really getting anywhere? If so, it's because your in reactive mode - addressing immediate issues but never getting to the things that will have the big, long term impact on your business. You need to change that so that you're proactively...

If you are trying to build a business that is around for a long time you need to have a big picture mentality, doing things now that will set up your future success. That's exactly what creating and implementing brand awareness campaigns does for you and in this episode you'll learn not only how important brand awareness is but also exactly how you can increase the impression people of y...

If your dog daycare business is brand new or in it's first couple of years, you're going to love this week's episode. Robin Bennett of The Dog Gurus joins us to tell us her top tips to get your business started off right.  Learn the specific steps you need to do in order to become profitable as quickly as possible and set your self up for long term success.  You'll also discove...

How would you like more leads, more customers and to make more money from each of those customers? Well to do that you have to have a really good understanding of the different segments of the market and how to effectively reach them. Then, once you have them as a customer, you need to know how to move them through your customer value ladder to maximize your profit.  All this might sound confusing...

With so many different platforms that change so often, it's easy to see why so many businesses struggle with managing their social media pages. Each social network requires different posting techniques and strategies and you need to know what you're doing if you're going to see any kind of results from all your efforts.  In this episode you'll learn what 2 social platforms will...

Do you need to make more money with your dog daycare? If so, this is the episode for you. We go over the exact formula that will directly lead to you to getting more customers, bringing more money in, creating more profit in everything you do and greatly increasing the growth potential of your business. Once you understand all the variables of the formula, you'll know just what to work on to...

Are you still trying to grow your business by using old, outdated marketing tools and techniques? What used to work in the past is not what's going to take your business to the future. You need to understand the new ways to market your business because the tools available now are much more powerful and cost effective. Plus, you have to meet the customer where they are at.  In this episode we&...

This is the part 2 of the SMART STAFFING series, where we'll discuss how to build your employees into a hard working, dedicated team that wants to see the business succeed. You'll learn make them see the company as a family and set them up to do well.  There are things you can do as a leader that will help them learn the necessary skills and thrive in what they do. We'll talk about...

Probably the biggest pain point for dog daycare owners is problems with staff. No matter how long you've been in business or the size of your facility, employees seem to cause the most aggravation.  In this first half of a two part series on staffing, you'll learn what to look for when hiring new people (hint - you're probably looking for the wrong things) so that they are most like...

On this first episode learn the simple calculation you need to do that will tell you how much you can spend on marketing efforts. You'll learn the one metric to focus on that will give you the most leverage in your business as well as the formula that will tell you exactly how much you can spend to acquire a new customer. Once you know this number it makes setting your advertising budget supe...

Dog daycare business consultant Jessica Finnegan shares what she's learned running a large dog daycare, boarding and veterinary facility, as well as the top tips from her clients in her consulting practice.  You'll learn the very unique way she handles hiring staff, which completely turns how you hire people upside down. It's a real innovative way that could be a real game changer f...