OverDog: Dog Daycare & Boarding Business Tips

Finding good employees for your dog daycare is hard - now more than ever. And if you're able to find good people, they often don't stick around long enough. It's an ongoing, never ending problem that seems to have no solution.  But what if there was a way to both find good people and keep them for years? There are companies out there that have cracked the code and are thriving with...

Everyone always is so focused on getting new customers into their business, however, the single best way to increase your revenue is not from new people but from the clients you're already serving. By taking care of them better, offering them more services and understanding the additional ways you can provide value to them, you'll be able to bring in more money with less effort. It takes...

Offering grooming services is a great additional revenue stream for your business but it can be difficult to know the proper way to structure it and sometimes a pain to deal with the groomers. However, if you learn how set it up the right way, understand how to find the right groomers and know how to manage them, it can really boost your business.  Joe Zuccarello of Paragon Pet School, joins the s...

There's so much you need to do in your business but there is only so many hours in the day. This typically forces you to make some choices of what to do and what to let go, which can cause long term problems and lead to a bad experience for potential new customers and existing clients alike.  The way to create more space in your day (and life), as well as improve the efficiency of how things...

The problem with most people is that they don't understand that building a business takes time and that certain things need to be done now, that you won't see any results from until well into the future. But it's very worth it - and actually critical - if you want to have a successful business long term.  In this episode, we'll discuss the building blocks you need to put in pla...

What most people put lots of time and effort into building a strong business that performs at its best, however often neglect to put that same energy into themselves. This is a huge mistake as a business is only has good as its owner.  You need to be functioning at the highest level and you should always be actively working to improve yourself. If you do, the ripple effects on you business can be...

Where do you want your business to go next year?  If you find that you don't typically reach your goals and that your business isn't moving forward fast enough, it could be that you're just not planning properly to set up your success.   If you choose the right goals and have a detailed plan on how you'll achieve them, you will find that you'll be much more likely to hit t...

The early part of a dog's life is the most important in their social development. They need to get positive exposure to people, dogs and the environment. This is the time when puppies and pet parents need dog daycare the most, however it's the only time they are typically forbidden to attend.  Most daycare's don't take puppies for fear of the health ramifications of unvaccinate...

Your website is your online storefront. It's the first impression people have of your site and if it's done right, it will lead the viewer to become a customer. If done poorly, however, it will cause them to click away, never to return. Your website should be an asset to your business, not a detriment. If you are thoughtful about the way your website is set up and do certain things, your...

The pet industry is booming and grows every single year. That means more and more dog businesses are popping up all the time. All the new competition for customers makes it harder and harder to stand out in the marketplace - and because so many are doing similar things, it makes them all blur together.  If you want your business to get noticed and engage people for years to come, you're going...

Building an amazing business with world class service is useless unless people know about. If you build it they will not come without the knowledge that you're there, understanding what you do and seeing how it can benefit them.  That's where marketing comes in. In this episode learn just how important marketing is and what kind of things you need to do to attract customers to your door....

Would you like to make more money for your services? Of course, who wouldn't? Well, in this episode I'll share some ways that you can get people to pay you more money for what you do. It's all about positioning yourself as a business that is worth more and then providing the value that justifies it. You'll learn a bunch of ways you can set your business up to be viewed as a pre...

You've worked hard to get your customers and they are the life blood of your business, but are you taking good enough care of them? In this episode we'll go over how to really make your customers feel the love from your business so that they will stay with your longer and become outspoken advocates for you. We'll also discuss how to recognized when you might be losing a customer and...

With so much to do running your business, it's easy to get overwhelmed. The good news is that thanks to technology, you're able to better organize the pieces of your business and even automate a lot of it. This will help things run smoother and free up your valuable time so you focus on all the other important things on your plate.  In this episode you'll learn some ways you can cre...

When business is booming and you have plenty of customers, it creates a lot of cash flow but also some potential issues. Just focusing on the day to day work can blind you from issues caused by the increase in business.  In this episode, we'll discuss what you need to watch out for when you're jammed with customers to that you can scale with less stress and ensure that you will continue...

There's so many things that are important when you're trying to build a solid business that will be successful long term. A lot of the back end tasks are not really that fun so people tend to put them off or even skip over them altogether.  That always turns out to be a big mistake, especially when it comes to your financials. You need to have a good understanding of all your numbers and...

Without a specific plan on where you want your business to go, you can end up with a business you don't really like and that's not going anywhere. To be successful you need to craft an educated, well thought out plan to take you where you want to go.  We're joined by Patrick Lyons, who specializes in help businesses craft the perfect plan and then execute it day by day, ensuring tha...

Let's use what you already have available today, to get you more. More leads, more customers and more traction as a business.  In this episode I go over 5 simple ways to do that, without spending any money on advertising whatsoever.  These 5 things are simple and can be implemented by any business for little or no money and will have a HUGE on the amount of people you have coming  into your b...

One of the best ways to make your dog daycare run smoother and with less problems is to have documented procedures so that your entire team know exactly what to do in all areas of your business. This will ensure that every customer gets the same experience, everything is done the same way and alleviate a lot of the questions your staff has to come to you with.  Learn where you need to create syste...

Success leaves clues. If you just see what the top business owners are doing to become (and stay) successful, you can learn from them and make your business better.  After working with businesses in the daycare industry for a few years, I've noticed some similarities in people that are at the top of the dog daycare field. In this episode, I share ten things that I've noticed really succe...

Organic traffic is great but if you really want to grow and scale your business paid advertising is the gasoline you need to ignite the fire in your marketing. Although there are many different advertising methods and platforms, Facebook continues to be one of the best (if not THE best) option you have to really see results.  The problem is that if you don't know what you're doing it&apo...

All the time, effort and money you spend to get leads and customers into your dog daycare will all be for nothing if you don't have a good follow up system in place. They say, "the money is in the follow up." I'm not sure why "they" are but I agree 100% and have seen the huge impact deploying good follow up campaigns for my clients has made.  In this episode I'll...

What happens right after a person becomes your customer will great affect not only how they feel about you and your services but also impact how long they will stay a customer. Most places don't have a systemized, detailed onboarding process that informs the customer, answers their future questions and gives them a sense of ease in leaving their dogs with you.  In this episode you'll lea...

Your website is often the first and only thing people see of your business. It can be the deciding factor whether someone keeps surfing online or takes the next step with you. So, your website is important but is it any good? In this episode, we'll examine your website and you'll learn 8 questions you need to ask to determine if your existing site is doing the job or needs some improveme...

If you feel like you're always running around like crazy day after day but not really getting anywhere in your business, this is the episode for you.  You'll learn how to determine what things you need to focus on in all areas of your business: your clients, your staff, your revenue streams, everything. I'll show you a simple system to help you understand how to leverage your time a...