Optometry Unleashed

Dr. Trevor Miranda sits down with Dr. Cameron McCroden, one of Canada’s leading voices in vision therapy and neuro-optometry. Cam shares his unconventional path into the profession, how engineering shaped the way he approaches binocular vision, and why so many subtle binocular vision issues go undetected in primary care. Together, they unpack some of the biggest myths holding ODs back from embraci...

What’s it really like to live with myopia? In this episode, Dr. Trevor Miranda chats with long-time patient Stu Hillyard about his personal experience with myopia and the unexpected ways it has shaped his life. Stu recalls first noticing his vision struggles in school and the impact his vision had on sports and everyday activities. He also shares the challenges of facing a retinal detachment and l...

In this episode of Optometry Unleashed , Dr. Trevor Miranda talks with Dr. Henry Reis, an internationally trained ophthalmologist turned pioneering optometrist and entrepreneur in Canada. They explore Dr. Reis’ journey from Brazil to Canada, lessons from building a rapidly growing practice, integrating innovation and specialty care, and his approach to leadership and team building. Plus, Dr. Reis...

What’s really driving patients to buy their contact lenses elsewhere? Can independent clinics compete with big box retailers without slashing prices? And what does a truly seamless patient journey look like? Alex McIntosh, founder of Otto, joins Dr. Trevor Miranda to unpack the operational blind spots that cost clinics revenue and retention. Drawing from his early experience in a family-run optica...

Vision care is evolving, but are we solving the right problems? In this episode, Dr. Trevor Miranda sits down with Simon Robert, Head of Corporate Affairs and Strategic Partnerships at EssilorLuxottica Canada. With a background in corporate responsibility and a personal connection to vision health, Simon offers a systems perspective: how to lead change in a legacy industry without losing sight of...

Dr. Jill Saxon has never backed down from a challenge. Stepping out as a lieutenant in the U.S. Navy straight out of school laid the foundation for how she leads today. She learned to lead with courage in the face of uncertainty, to listen differently to patients in a deeper way, and to lean on the strength of her team. She now brings those lessons to her role as executive director of professional...

Join optical training expert Joyce VanRooyen as she shares practical wisdom from her 35-year career in the industry. Discover how to transform frame selection into an unforgettable patient experience, implement training that actually works, and keep patients loyal to your practice. Joyce also gives her hot take on why we should drop the term “staff” and the key to competing with corporate chains (...

Dr. Trevor Miranda sits down with Dr. Ritesh Patel, voted one of Toronto’s top optometrists, to explore what it takes to build a modern, patient-first optometry practice. From an unexpected opportunity with the Cincinnati Bengals to being the first to pioneer LipiFlow in North America, Dr. Patel’s career has been marked by seizing the right moments, staying on top of the latest technology, and thi...

What if the biggest opportunity for your optometry practice isn’t just in what your patients see—but in what they hear? In this episode, Dr. Trevor Miranda sits down with his brother, Dr. Terence Miranda, to explore the synergies between optometry and audiology. They dive into why integrating hearing care into your clinic is a game-changer, how to make it work financially, and the surprising ways...

DISCLAIMER: This episode mentions mental illness and sensitive topics such as suicide. Please listen with care. As healthcare professionals, we spend most of our time focusing on the well-being of others, but how often do we consider our own? In this episode of Optometry Unleashed , Dr. Meenal Agarwal from Uncover Your Eyes with Dr. Meenal speaks candidly about her personal journey with anxiety an...

Dr. Trevor Miranda sits down with leaders from the optical industry to discuss sustainability and its essential role in modern practices. Together with Tammy Gold​​ (Alcon ​Senior Brand Manager​​), Enrique Contreras​​​ (CooperVision Canada​​​ Country Manager​​​), and Jennifer Pate​​​ (Johnson & Johnson Vision​​​ Senior Manager, National and Key Accounts​​), they explore the business case for s...

Dr. Trevor Miranda sits down with Shawn Kanungo, a globally recognized innovation strategist and best-selling author, for a transformative discussion on the power of innovation in business and healthcare. Together, they delve into how individuals can disrupt the status quo and embrace new ideas that will make their businesses unstoppable in today’s rapidly evolving times. Timestamps [00:05:09] Inn...

In this episode of Optometry Unleashed, Trevor sits down with four-time Olympian and Canada's most decorated triathlete Simon Whitfield for an in-depth conversation spanning the world of sports, business, and personal growth. Simon offers a fresh perspective on measuring success in both sports and business — not just by achievements, but by prioritizing personal fulfillment. Reflecting on his...

Ever wondered how to cultivate lasting success in every area of your life? Join Dr. Trevor Miranda in this inspiring conversation with Ravi Tanna, Vice President of Sales at MacuMira. Ravi opens up about the power of choosing a “say yes” mentality, teaching CrossFit workouts for longevity, overcoming mental health challenges after an injury, how his father’s experience inspired his current venture...

In this special live recorded episode, Dr. Trevor Miranda is joined by visionary leaders Steven Haifawi (HOYA Vision Canada) , Bryan Rossi (Carl Zeiss Vision Canada Inc.) , and Bruce Miles (EssilorLuxottica) as they discuss how innovation in sustainability is transforming the eye care industry and what optometrists can do to stay current and work collectively towards a vibrant future. Timestamps [...

Trudi Charest, “guardian of the optical galaxy” and chief sales officer of CSI Dry Eye Software, breaks down the essentials of leveraging your digital presence to expand your business. As Trudi shares, personal branding isn’t just a sales tactic – it’s a powerful tool that builds trust and attracts meaningful connections. Trudi and Dr. Trevor Miranda cover the ins and outs of personal branding, be...

Dr. Abby Jakob is living out her dreams as a successful optometrist and business owner in the heart of her small hometown in Kingsville, Ontario. In this episode, Abby talks about opening her own cold-start practice, leading with courage, letting your personality shine through on social media, and building strong patient relationships. Plus, Abby and Trevor discuss how Neurolens has been a game ch...

Myopia is the greatest threat to global eye health today, and its impact is only rising among younger generations. Are you prepared to face this growing epidemic? Dr. Devan Trischuk, a leading expert in myopia management, discusses how our understanding of myopia has evolved over the years, what optometry doctors can do to treat myopia early, and how to work with young families to provide a lifeti...

Growth begins with a fundamental question: “Why?” In this episode, Dr. Trevor Miranda and Kevin Wilhelm, founder of Pod Marketing, unpack key strategies that drive successful businesses. They discuss actionable insights for effectively marketing your unique story, creating experiences that attract customers, and cultivating a positive team dynamic that propels businesses forward. Plus, Trevor and...

In this week’s episode, Dr. Trevor Miranda sits down with his daughter Nyah, a second-year optometry student at NECO. They discuss the clinic experience that inspired Nyah’s career path, being determined and resourceful as a student, lessons from varsity field hockey, building up the student optometry community, how doctors can appeal to new grads, and more. Plus, Trevor and Nyah go head-to-head i...

Dr. Howard Purcell , president of the New England College of Optometry (NECO), joins the conversation to discuss the importance of evolving with the changing world of optometry and building up future leaders. Plus, Dr. Purcell shares his journey from aspiring drummer to optometrist, advice to students entering the field, modernizing accessible education, personal wellness habits, and more. Timesta...

Dr. Trevor Miranda welcomes special guest Dr. Mila Ioussifova , owner of South Waterfront Eye Care in Portland, Oregon. Dr. Ioussifova is known for her expertise in holistic eye care and her dedication to treating the whole person. In this conversation, they discuss the connection between diet and dry eye disease, tips for improving gut health, aesthetics services, balancing self-care with work an...

In this first episode of Optometry Unleashed , Dr. Trevor Miranda sits down with Simon T. Bailey , renowned speaker, success coach, best-selling author, entrepreneur and philanthropist. Together, they take a deep dive into the key strategies and attitudes you need to be successful in today’s business world. Their conversation explores how to find fulfilment through lifelong growth, building a peop...