On the Road with Rick Currier

Join Rick Currier as he sits down with Zoe Crowder, Group Vice President at IDC's custom solutions group. Together, they explore the world of market research and IDC, discussing topics such as AI trends, partner marketing strategies, and content creation for lead generation. From  insights on integrating analysts into marketing campaigns to the importance of empathy in sales and marketing, this ep...

Join Rick Currier for another dynamic episode as he converses with Dean Wootten, a partner marketing professional at Pure Storage. Discover Dean's journey from sales and distribution to his current role, where he navigates the complexities of partner relationships and marketing strategies in the data storage industry. Explore Dean's unique approach to measuring success and fostering communities in...

This week, Rick is joined by Raj Rammohan, VP of Partner Marketing and Alliances at Foundry. This episode explores how to overcome marketing challenges and maximize resources in the EMEA region. Raj's firsthand experiences, including navigating the 2008 recession and thriving in partner marketing with a global perspective, offer invaluable insights into achieving remarkable results despite resourc...

Join Rick Currier in London with special guest Clarissa Gent, a trailblazer in partner marketing at AWS, as they explore career growth and empowerment. Clarissa details her career journey, emphasizing the pivotal role of mentorship and supporting women in tech. From her beginnings as an individual contributor to leading commercial-focused initiatives, Clarissa's story underscores the importance of...

Join us as we chat with Richard O'Connor, CEO of B2B Marketing-Propolis, about the impact of B2B marketing communities. From tea culture to career paths, leadership, and marketing's evolving role, gain actionable insights and strategic perspectives from industry leader Richard O'Connor. Tune in for practical advice on driving business growth and building authentic connections.

Join Rick Currier and special guest Angela Salerno, Sr. Director of WW Partner Marketing at Cribl for another captivating episode of On the Road. From reliving honeymoon adventures to discussing the intricacies of startup marketing, the duo navigates topics like understanding the full business apparatus, the importance of partner engagement and UX, and the challenges faced in the startup marketing...

In this episode Rick is joined by Clint Oram, SugarCRM founder and host of the Fuel Growth podcast. Clint shares how his fascinating journey from bar backing, bouncing, radio DJ'ing and public speaking led him to start a tech company. The conversation unfolds to explore the origins of the Fuel Growth podcast, inspired by Clint's lifelong fascination with company growth and his father's entrepreneu...

Join Rick and Rachael Ferranti, VP of Marketing at Foundry, for a captivating exploration of personal and professional growth, partner marketing 101, and the power of authentic relationships. Rachael shares her career journey from culinary beginnings as a grill master to her evolution into marketing leadership. The conversation dives into the nuances of partner marketing programs, the art of story...

Join Rick in discussion with Matt Berry, CEO at Conversion Marketing, for expert tips on simplifyling and clarifying company stories for effective communication. Drawing on his experience in Journalism, PR, and time at IBM, Matt underscores the significance of thought leadership, education, and storytelling to differentiate a company in the market.

In this episode, Rick sits down with Dan Kessler, a seasoned professional with experience at the forefront of global campaigns. Starting in the campaigns team and transitioning to partner marketing, Dan shares insights into the challenges of navigating the diverse world of partnerships. The duo discusses the impact of the pandemic on relationship building, the importance of internal collaboration,...

This episode offers a rich exploration of the importance of communication, understanding partnership goals, and the timeless mantra that 'Content is King’. Rick sits down with Hondo Lewis, Foundry’s Sr. Director of Sales, as he shares his remarkable journey from Bay Area band life to a leading figure in Partner Marketing at Foundry. Hondo reflects on his experiences, from selling newspaper ads to...

Join Rick in a captivating discussion with Melissa Nacerino, VP Global Partner Marketing at Zscaler, as she unveils her unique journey from politics to partner marketing. Tune in to discover her bold leap into the tech realm, adeptly building channels and nurturing essential relationships across varied landscapes. Melissa reflects on leading global teams and embracing the non-linear trajectory of...

In this episode, Rick is joined by John Gallant, the Enterprise Consulting Director at Foundry. Together, they unravel the intricacies of partner marketing, exploring common challenges faced by marketers in the field. From scaling programs globally to striking the delicate balance between global consistency and local relevance, Rick and John pull back the curtain on the strategies required to navi...

Join us in this captivating episode as we sit down with Ani Hagopian, Senior Partner Marketing Manager at Microsoft, to unravel the inspiring story of her rise to one of the tech industry's giants. Ani shares her personal journey, from the early days of her career to the pivotal moments that led her to Microsoft's forefront. Tune in for exclusive insights, advice, and the behind-the-scenes details...

In this episode, Rick sits down with Maisa Fernandez, Director of Global Partner Marketing at ServiceNow, to delve into the world of tech marketing and how taking risks can lead to big wins. Maisa shares her wealth of experience, revealing how her professional journey led her to Partner Marketing. Networking plays a pivotal role in any marketing endeavor, and Maisa provides expert tips on how to e...

Welcome to the very first episode of our new podcast designed specifically for partner marketers. In this exciting installment, our host Rick Currier, the VP of US Sales & Partner Marketing at Foundry, is joined by Carlos Roman, the VP Global Partner Marketing at Okta. Together, they provide invaluable insights into the framework for building a successful partner marketing organization. Carlos, wi...