on: becoming with Mohamed Fadel

Mohamed Alaa is the CEO of Shezlong, CEO of Shezlong, the region’s first and largest online therapy platform serving over 300,000 people across 85 countries. He talks about: 🟦 What really drives people to commit suicide 🟦 How the way we treat suicide doesn’t actually work 🟦 What happens when you attach your self worth to your job 🟦 The stigmas around mental health and seeking help 🟦 How men a...

Malak ElShazly is a certified somatic coach who specializes in the regulation of the nervous system and emotional healing. She talks about: 🟦 The differences between talk and somatic therapy 🟦 What the nervous system is and how it’s affected 🟦 Dealing with chronic stress and how to release it 🟦 The causes of trauma and how to understand its triggers 🟦 How we act in relationships according to...

Eslam Mostafa is the founder and CEO of MasterFit and Diesel Gyms. He’s an ex footballer, having played in his youth for Al Ahly Sporting Club.  He talks about: 🟦 How his football career was derailed due to coaching injustice 🟦 How we should embrace and deal with regret 🟦 What it takes to succeed in the gyms industry 🟦 What being an entrepreneur really means 🟦 How our upbringing can either ho...

Nada Zaher is the founder and CEO of GRID, Egypt’s hottest company right now in athlete and sports management. She’s an athlete herself having played tennis from a young age and pursued it further in Columbia University where she was a leading figure on the captain of the team. Along with her passion for sports, she’s an integral part of the entrepreneurship ecosystem in Egypt, co-creating the Egy...

Kenzy Omar is as human as they come. She’s a woman who chooses to break out of the boxes society places her in and pushes back against the expectation to only move in the confines of those boxes. She’s a young woman who’s trying everything and finding herself in the process. She’s passionate about healthcare and loves creating value and bringing impact to every person she interacts with. She belie...

Aly is the founder and CEO of The Artificial Intelligence Company of Cairo (AICC), an applied AI lab building consumer and enterprise products for MENA. AICC's flagship product is Veeza, an AI agent that automates tourist visa applications end-to-end for Egyptians, currently in closed beta. Before AICC, Aly led product and AI at Efreshli, co-founded Dlvvr (a top-rated Shopify delivery app), an...

Omar Ghanem is a master storyteller. He’s the co-founder and CEO of Blue Planet Production, a storytelling media house, and a university academic. He’s been passionate about photography, videography and storytelling since a young age and has worked on all sorts of projects since. He explains: 🟦 The difference between videographers and storytellers 🟦 What most filmmakers get wrong 🟦 What it take...

Ahmed Sultan is a born-to-be entrepreneur. He started young and failed a few until he found his big break: Airzone. He’s the co-founder of Airzone, a family entertainment business and also Rough Gear for Sportswear. He explains: 🟦 What highly successful people have in common 🟦 What it takes to make it as an entrepreneur 🟦 The difference between entrepreneurs in the west and the east 🟦 Whether...

Sandra William is an executive and life coach whose path to her calling took her through some of the world's most prestigious institutions and demanding environments. Saudi-raised and AUC-educated, Sandra built her early career on the belief that top-down change creates the greatest impact—a conviction that led her to consulting at Bain, with stints in Dubai and Los Angeles, where she worked 1...

Yehia is the co-founder and CEO of INVIA. He started in investment banking, corporate finance, and private equity, but found his real passion in supporting small and medium-sized businesses. He’s the ex-CEO and also the co-founder of Beltone SME. Today, he’s building tools that help SMEs survive and grow in a challenging economy. This is how Yehia describes himself, outside the common titles: “If...

Mostafa Hisham is a marketer and creative by trade, but that's not all that defines him. 10 years ago, together with a couple of friends, he started iVolunteer, an initiative to help people help people. He realised the effect helping others had on him and he wanted to help others feel it too. Ever since, his initiative engages over 4,000 volunteers every year and helps thousands across Egypt a...

Ahmed Samir is an engineer, entrepreneur, and business leader whose career has been defined by building ventures, navigating complex markets, and developing a strong voice on international trade and political affairs. Over time, his practical experience in business and strategy brought him beyond the boardroom and into the public conversation through broadcast and media platforms. He explains: 🟦...

Farida El-Shennawy is an expert baker and pastry chef. She dropped out of university and moved to NYC to study at the Institute of Culinary Education, to follow what she believed to be a great business opportunity. She's the founder of The Finery Kitchens and an F&B consultant. She explains: 🟦 What it takes to succeed in F&B 🟦 The unethical and malicious practices she sees in the ind...

Sara El Awdan is one of the few females in Egypt and the region who has been able to really become a powerful figure in the fitness industry. She's not only a fitness coach, but an athlete herself and a marketing expert. She explains: 🟦 What's it like being a female in a male dominated industry 🟦 How to really fix your eating habits and build a healthy lifestyle 🟦 Her experience as an a...

Karim Hemdan shares what most founders don’t want to hear. Building a startup isn’t about ego. It’s not about headlines. And it’s definitely not about quick money. It’s about responsibility. We unpack: Founder readiness Venture capital fundamentals Community as a long-term structure Personal rock bottom And what “success” really means A raw and honest conversation. كريم حمدان بيشارك حاجات كتير ناس...

Omar Elgebali is the founder of FitClan—a startup giving people access to 172+ gyms across Egypt with one subscription. In this episode we explore: • How to choose the right co-founder • Leading with flexibility (not ego) • The reality of fundraising in Egypt • Why quitting your job too early is dangerous • Founder burnout and internal pressure • His deepest fear — and biggest ambition This episod...

What happens when the “weird internet kid” grows up and builds a global creative studio? In this episode, Nourhan Wahdan, Applied Arts engineer and brand strategist, shares her journey from Cairo to Los Angeles. We talk about: • Starting a studio at 21 • Leaving the comfort zone • Landing major clients like Google & YouTube • Moving abroad and rebuilding from zero • Cultural differences and im...

A lot of our life is decided because of fear. And one of the biggest fears controlling the lives of so many of us is the fear of other people's opinions. What will people say? How will they perceive me? "I don't want to look bad." Do you ever find yourself stopping yourself from doing something you want because you're worried of what your friends might say? Do you stop yourse...

Perfectionism is both a blessing and a curse. It's usually the latter though when we don't know how to use it to our advantage. It often holds us back and keeps us from creating the life we deserve. It stops us from acting - from moving forward. In this episode, I talk about perfectionism as a whole and I reflect on my own challenges with it from a young age. I go through how I still strug...

Why do we do what we do? What drives us? What's our why? Why do we get out of bed every morning? That's one of my favorite topics - human drivers and the why. Thanks for watching—don't forget to follow!

In this launching episode, Mohamed shares a little bit about himself and why he's creating on:becoming. It's an intro to the podcast and lays the groundwork for all that's yet to come. Get ready and welcome to on:becoming! Thanks for listening—don't forget to follow us!