Alora Rachelle

Often Ambitious: A Photography & Business Podcast

Business EN ↓ 254 episodes

Often Ambitious is for photographers, creatives, and entrepreneurs who want to work less, make more, and build a business that actually supports their life, not one that runs it. Hosted by business strategist Alora Rachelle , this show is grounded in lived experience. Alora built a six-figure wedding photography business while raising kids, then went on to help wedding photographers generate over $3 million in collective revenue through Wedding Atelier. She’s done the work, questioned the rules, and helped others stop overworking for underwhelming results. Each episode cuts through the noise w...

Author

Alora Rachelle

Category

Business

Podcast website

www.alorarachelle.com

Latest episode

Jul 9, 2026

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Episodes

129. How Emily Made 100k in the Hospital with Our Sales Call Map 16.11.2023

"I've done more in the last 12 months than I've done in the last 3 years of my business." With the help of The Wedding CEO program, Emily has drastically improved her business. From rebranding to having people who align with how she takes pictures & how she treats her clients work for her, she discusses in this episode exactly how that success was achieved. -- 🔥 Join the w...

127. Is The Wedding CEO Right For Me? 14.11.2023

The Wedding CEO program is not for beginners.   It's designed for those who have a solid understanding of CRM and made their first 10K, eager to make it to their 100K milestone. We provide you with a community and the accountability you need to reach your goals faster.  So, if you're ready to take that leap, join our waitlist and brace yourself for an extraordinary journey towards your b...

128. Why I Created The Wedding CEO (All The Program Details) 14.11.2023

The Wedding CEO Program isn't just about learning the ropes; it's about mastering them.  I lay out all the resources you need - from support coaches to a goal tracking system that keeps you focused on the prize. Hear about the exciting results achieved by some of our participants, and how this program has helped photographers hit 10K months. Interested? Get ahead by joining the waitlist...

126. Phern Made $133k & Paid Over $18k For Her Dream Elopement Inside TWC 13.11.2023

Quality > Quantity For Phern, saying yes and lowering her prices for everyone is a no-go.  What made her go past 100k was to actually raise her prices and be ok with being booked less. Listen to her explanation of how this mindset shift continues to make her recession-proof, and other things she has learned & applied from The Wedding CEO program. -- 🔥 Join the waitlist for the InDemand Inq...

125. 3 Reasons Why You Need a Brand Strategy Now 09.11.2023

Setting up a brand is more than just fonts and a logo. You NEED to set your brand well so that your business will sell itself. This will let you connect well with your intended clients such that your brand isn't a replaceable one.  This episode will help set up the right strategy for you and your business. -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member p...

124. How to Hit Your 12 Month Goals Using CEO Days 07.11.2023

In this episode we discuss one of the foundations of successful entrepreneurship - CEO days. I'll teach you time blocking, expense management, marketing strategy assessment, and the importance of being the visionary of your own enterprise.  I've found the secret to transforming my mornings into magic moments that fuel the rest of my day. I'm here to tell you - making your mornings w...

123. How Michaella Used Our Pricing Formula to Charge Luxury Prices 02.11.2023

Ready to push through the glass ceiling of pricing in your wedding photography business?  Our episode today is a talk with Michaella, who shares her transformative journey from struggling to charge above $3K to dominating the mid-luxury market. She opened up about the pricing mindset shift that helped her value her time and work appropriately.  -- 🔥 Join the waitlist for the InDemand Inquiries 90...

122. How Lindsay Made 100k in 12 Months with a Rebrand 31.10.2023

Ever wondered how you could scale your business and achieve a six-figure income? Lindsay unveils the strategies that pushed her towards her ambitious financial goal and shares her visionary plans for the future. Discover the importance of letting go, trusting others, and outsourcing tasks to scale your enterprise.  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding memb...

121. So You're Wildly Profitable, Now What? 26.10.2023

Ever stuck thinking that you've already climbed the top of the mountain? There's always ways to grow! In this episode, I'll discuss with you some ideas and paths you can take to constantly challenge yourself and grow as a person, and as a business. Learning shouldn't stop at a certain point, you could always find ways to reach new heights! -- 🔥 Join the waitlist for the InDema...

120. How to Become the Wedding CEO in Your Business 24.10.2023

Ready to level up your wedding business and become a Wedding CEO?  In this episode we'll learn the significance of understanding your numbers and the value of a strategic plan.  We'll also look into the importance of a strong mindset - it can be your secret weapon in this industry. But that's not all! You'll get to understand how a compelling brand strategy and a luxury white g...

119. 3 Reasons Why Your Clients Aren't Booking You 19.10.2023

Struggling to book clients after your sales calls?   We've got your back! This episode will show you the top three reasons that might be causing this issue and share some solutions to overcome them.  Confidence, adding a personal touch to your emails, and incorporating a solid call to action are some of the key elements we explore to help you book more clients and become the CEO of your life...

118. What I Learned From Taking a Break 17.10.2023

Do you ever feel guilty for taking a break from work or having interests outside your job?  You're not alone. Today, we talk about why it's not just okay, but essential to step away from the grind and engage in activities that aren't directly linked to your business.  We talk about how disconnecting from work, embracing hobbies, and simply living can significantly boost your creativ...

117. Why $100k Needs to be the Bare Minimum as a Wedding Photographer 10.10.2023

What if I told you that a $100,000 annual income should be your minimum goal as a wedding photographer?   Too big of a number, you might think. But hold on! It's all about setting your sights high and understanding how to budget for business expenses and future investments.  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even ope...

116. What This Taught Me About Client Experience 05.10.2023

MASTER the art of great customer service and bolster your sales in the wedding industry with the proven strategies shared in this episode.   Drawing parallels from a personal experience at a restaurant, Alora unpacks how to provide alternatives, offer compensation for inconveniences, and display genuine care to your clients.  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Fo...

115. This Website Mistake is Costing You Clients 03.10.2023

Having an Instagram page is not enough! Despite the social media revolution, your website still remains the most powerful tool to draw clients to your services. As we navigate the ever-evolving digital landscape, this episode illuminates why the experience page, not the portfolio , should be the heart of your website, resonating with your audience and inspiring them to connect. -- 🔥 Join the wait...

114. How to Elevate Your Portfolio By Your Next Session 28.09.2023

In this episode, we're focusing on amping up your portfolio before your next session. We dive into the main concepts we teach - composition, directing clients, narrating a story through images, and making the best of both natural and artificial lighting.  🎧 So, tune in, and get ready to shift your images, so you can start attracting your dream clients ---- 🎉 The doors are officially open fo...

113. Shift Your Portfolio Before Your Competition Does... 21.09.2023

Ever wondered how to elevate your business with a touch of editorial?  I'll share personal tips on how to set the tone for your clients, make each image eye-appealing, and achieve image perfection without the typical shot list.  🎧 So, tune in, and get ready to shift your images, so you can start attracting your dream clients  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challeng...

112. 3 Simple Ways to Attract Laid-Back Luxury Clients 19.09.2023

Most wedding photographers are in a rut. I'm gonna say it. They know where they are and they know where the big money is....Dare I say it, the Luxury Weddings. Or in my case, the Luxury Editorial Weddings. 🎧 Tune in to this episode to find out how to shift your portfolio in 3 simple steps -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the...

111. How I Took 6 Weeks off of My Business and It Didn’t Burn to the Ground... 04.09.2023

I am the BIGGEST believer in taking a break. Taking multiple breaks. ESPECIALLY when you start to feel burnout coming And if you’ve never experienced burnout or have no idea when it’s coming. You’re the luckiest person on the planet I will give you some key takeaways to look for -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even open...

110. 3 Things "The Barbie Movie" Taught Me About Marketing... 26.07.2023

We all love a hot take, but, seriously the marketing team for The Barbie Movie was so on point that it created a movement. And they planned it by doing these 3 things... Related Articles: Every Single Barbie Partnership That We Could Find -Barbie has attracted more than 100 such partners . From custom pink Crocs to a Prada clothing line to hair dryers — and everything in between.  Barbie A Knockou...

109. Real Talk: Let’s Talk About Threads... 09.07.2023

These are my thoughts about how to use it but, most of all how to just play with it.  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even open to the public July 27th. 🏛️ Apply for The Wedding Atelier , my high-touch business program for photographers ready to double their prices, book less, and get their weekends back 🤍 Come say hi...

108. The Key to Having a Simple But Scalable Business 20.06.2023

Today I will be sharing my secret tips for having a simple but, scalable business so you can have a slow summer & a steady fall without losing your mind 😱 Use Honeybook to double your bookings! I’ve been using HoneyBook to book clients quickly and stay organized! Get 50% off any plan! Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extr...

107. The 3 Simple Phases to a Profitable Business 18.06.2023

Tune in as we discuss the key simple phases to growing a profitable business (without the fluff & useless jargon). -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even open to the public July 27th. 🏛️ Apply for The Wedding Atelier , my high-touch business program for photographers ready to double their prices, book less, and get th...

106. Why Your Marketing Isn't Working... 13.06.2023

📝 Join me as we do a Mini-Marketing Audit together so we can see what's working and most of all what's not working in your business.  -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even open to the public July 27th. 🏛️ Apply for The Wedding Atelier , my high-touch business program for photographers ready to double their pri...

105. My Story: How I went from Burned Out to Peaceful CEO 11.06.2023

FINALLY. I can tell my updated story from novice to burnout to peacefully scaled CEO. Join us inside The Wedding CEO so I can teach you in 12 months what took me 12 years to learn... 🚨 Also: The last day to join the waitlist is June 12th to get access to our exclusive coaching bonus. We open the doors to the waitlist only on June 13th! -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Cha...

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