Alora Rachelle
Often Ambitious: A Photography & Business Podcast
Often Ambitious is for photographers, creatives, and entrepreneurs who want to work less, make more, and build a business that actually supports their life, not one that runs it. Hosted by business strategist Alora Rachelle , this show is grounded in lived experience. Alora built a six-figure wedding photography business while raising kids, then went on to help wedding photographers generate over $3 million in collective revenue through Wedding Atelier. She’s done the work, questioned the rules, and helped others stop overworking for underwhelming results. Each episode cuts through the noise w...
Author
Alora Rachelle
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
204. $10k Wedding Series: "The Market Being Saturated" is a Myth (here's why) 15.04.2025 14:46
In this episode, Alora discusses the importance of creating an incomparable wedding photography business to stand out in the industry. She explains the concept of being 'incomparable' and debunks the myth of market saturation in the wedding photography market. Alora provides insights into industry growth statistics and shares strategies for positioning your unique brand to attract your...
203. 5 Mindsets You Need to Build a Profitable Business (this year) 09.04.2025 12:01
In this episode, host Alora kicks off a new series focused on helping wedding photographers book $10K weddings. The episode delves into the five crucial mindsets required to build a successful and profitable business. -- 🔥 Join the waitlist for the InDemand Inquiries 90-day Challenge → Founding member pricing before the doors even open to the public July 27th. 🏛️ Apply for The Wedding Atelier ,...
202. Rebrand Series: Official Brand Session Guide: Do’s and Don’ts 03.04.2025 28:09
In this episode, Alora shares her comprehensive guide on planning and executing a successful brand session. Reflecting on her recent brand shoot, she covers the challenges and lessons learned, providing practical tips and strategies to make the most of your session. 00:00 Introduction and Rebrand Exhaustion 02:17 Lessons from Past Brand Sessions 04:22 Planning Your Brand Session 08:53 Execution an...
201. Getting Over Yourself: Embracing the Journey to Self-Growth 02.04.2025 11:18
In this podcast episode, host Alora kicks off the mindset series by exploring the concept of 'getting over yourself' as requested by listeners. She shares personal insights inspired by her spring break experiences, explaining the psychological meaning of moving past excessive self-focus and perceived importance. 00:00 Introduction to the Mindset Series 00:57 Understanding the Concept of...
200. Why No One Is Booking Your Highest Package 01.04.2025 12:05
Celebrating 200 Episodes & Mastering Pricing Strategies for Wedding Packages In this milestone episode, Alora celebrates the podcast reaching 200 episodes and almost 100K downloads. She reflects on the importance of taking breaks and consistency. In this episode, she dives into why clients aren't booking the highest-priced wedding packages. 00:00 Celebrating 200 Episodes! 01:50 Introduct...
199. Rebrand Series: Behind the Styling of a Brand 27.03.2025 12:41
In this episode of the rebrand series, Alora discusses planning photo shoots, working with a personal stylist, and the importance of mindset for success. 00:00 Introduction to the Rebrand Series 00:22 Challenges of a Brand Session 01:12 Excitement for the Rebrand Launch 01:19 Student Success Stories 01:49 Planning Phase Two of the Program 02:39 Visualizing the Future 03:14 Building Partnerships 0...
198. How to Avoid the Pricing Dead Zone in the Wedding Industry 25.03.2025 14:15
In this podcast episode, Alora addresses common concerns about pricing for wedding photographers, including the fear of entering the 'pricing dead zone.' 00:00 Introduction and Episode Overview 00:48 Understanding the Pricing Dead Zone 04:30 Affordable and Average Pricing Tiers 07:01 Mid Luxury Pricing Insights 09:25 Luxury Pricing Strategies 13:28 Final Thoughts -- 🔥 Join the waitlis...
197. Rebrand Series: From Chaos to Creativity 14.03.2025 15:26
In this episode, Alora walks listeners through the hectic yet exhilarating process of her rebrand journey. With plenty of personal anecdotes and useful advice, this episode is packed with inspiration for anyone considering a rebrand or looking to elevate their business. 00:00 Introduction and Welcome 00:23 Life Updates and Personal Anecdotes 01:24 Rebranding Journey Begins 02:08 Collaborating with...
196. Build a Business While Raising Babies with Jamie & Alex 04.03.2025 43:49
In this episode, Alora welcomes Jamie and Alex from Cameras & Carseats to discuss the unique challenges and joys of balancing motherhood with running a photography business. Jamie and Alex share personal experiences on managing their businesses during pregnancy and postpartum, emphasizing the importance of setting client expectations and prioritizing family needs. Whether you're a mom or...
195. Rebrand Series: From Cursive Notes to Lavender Lattes 27.02.2025 13:30
In this episode, Alora shares her rebranding journey for the Wedding CEO podcast while battling a lost voice. She dives deep into her passion for strategy, investments in various creatives, and how her unique handwriting became part of the brand. She discusses the importance of intentionality in sales and pricing and emphasizes empowering women entrepreneurs, drawing from her own experiences as a...
194. Building a Beautiful Life Through Business with Eden Strader 25.02.2025 41:13
In this episode, Alora welcomes back Eden Strader, who shares her journey over the past two years, including her move from New York to Chicago, managing multiple businesses, and embracing her ADHD diagnosis. They discuss intentionality, personal discovery, and how one's business can be uniquely tailored to individual lives and needs. --- 00:00 Welcome Back, Eden Strader! 00:32 Life Updates:...
193. Rebrand Series: How WCEO is changing in 2025 20.02.2025 12:53
In this episode of the Wedding CEO Podcast, host Alora provides an exciting update on the rebranding of the Wedding CEO program, explaining her vision for 2025. 00:00 Introduction and Personal Update 01:29 Changes to the Wedding CEO Program 02:24 Rebranding and Program Focus 02:50 Sales Strategy and Program Goals 05:27 Program Accessibility and Community 08:43 Burnout Prevention and AI Integration...
192. How to Repurpose Your Content TODAY with Felly Day 19.02.2025 22:01
Felly Day is the owner of a Content Repurposing Agency doing things a bit…unprofessionally. Felly is big on ditching the "white picket fence" narrative and helping you create a life that provides real happiness by working smarter, not harder. That's where repurposing comes in, she loves to dig through your content and pull out all the little nuggets worth repeating. 🔗 Felly's...
191. Rebrand Series: The Brand Journey 18.02.2025 10:45
Welcome to a bonus episode of the podcast! In this first installment of the 'Rebrand' series, Alora takes us through her journey of rebranding. She highlights the importance of self-discovery, especially for those who tend to prioritize others over themselves. Alora offers valuable insights on finding and understanding your 'why' to maintain a strong brand identity. 00:00 Welc...
190. How Neurodivergence is your Superpower with Nicole Leanne 21.01.2025 46:03
In this informative episode, Alora chats with Nicole, a neurodivergent coach, photographer, and consultant, about her journey and how neurodivergence impacts her life and business. Nicole shares insights on identifying neurodivergence, the challenges it brings, especially with time management and self-care, and how to harness neurodivergent traits as superpowers. 🔗 Link to Nicole's Links: h...
189. How Comparison is Killing Your Creativity & How to Fix it 10.01.2025 13:59
✨ 🪩TODAY THE PODCAST IS 5 YEARS OLD! 🪩 ✨ Enjoy this bonus mini-episode as a gift from me. Thank you for listening IYSM xx, Alora -- In this bonus episode of the Wedding CEO podcast, host Alora dives into the topic of how comparison can stifle creativity. She explains that constantly comparing your work or abilities to others can create self-doubt and hamper your originality. Alora shares her j...
188. Your New Instagram Strategy Makeover for 2025 07.01.2025 18:31
In this episode of the Wedding CEO Podcast, Alora highlights Instagram's evolving role as a vital business tool, explaining how wedding photographers can optimize their grid to tell a complete wedding day story. She underscores the significance of a strong personal and brand story, community engagement, and the need to adapt to changing platforms. Tune in to get inspired, learn new strategies...
187. 2025 Trend Predictions: Wedding Industry Edition 31.12.2024 22:36
In this episode of the Wedding CEO podcast, Alora reveals her trend predictions for 2025 in the wedding industry. She states that micro weddings, documentary styles, bold fashion statements, and wedding weekends are rising. 00:00 Welcome to the Wedding CEO Podcast 00:33 Exciting Plans for 2025 01:22 The Journey of Rebranding 02:22 Mentorship and Success Stories 04:38 Specializing in Sales 05:18 U...
186. What I learned in 2024 (and what I'm focusing on) 17.12.2024 21:34
In this episode of the Wedding CEO podcast, Alora provides an insightful recap of her transformative year in 2024. Tune in to hear more about her personal and professional growth, as well as her exciting plans for the future. 00:00 Introduction and Welcome 00:04 Reflecting on 2024: A Year in Review 00:35 Transitioning to Online Education 02:49 Prioritizing Self-Care and Health 09:35 Investing in E...
185. What I'm working on in 2025 (YAP Edition) 03.12.2024 28:32
Reflections, Goals, and Exciting Plans for 2025 In this episode of the Wedding CEO Podcast, host Alora discusses her upcoming plans for the podcast and personal goals for 2025, including new hobbies, increasing her reading habits, journaling more consistently, and more. She also highlights the value of setting audacious goals and provides insight into the personalized one-on-one intensives she o...
184. Behind the scenes of our 70% off Black Friday Sale... 22.11.2024 16:57
In this episode of the Wedding CEO podcast, Alora discusses the relaunching the Cinematic Editorial course, which will be available at a 70% off Black Friday discount. You will learn how to master flash, OCF, natural lighting, storytelling, and directing your couples with ease by your next session. 00:00 Welcome to the Wedding CEO Podcast 02:42 Black Friday Sale Announcement 03:20 The Cinematic E...
183. If you want to double your prices in 2025 (listen up) 19.11.2024 13:45
Answering Your Questions About the Wedding CEO Program Alora addresses frequent questions about the program in this bonus episode of the Wedding CEO podcast. Designed for female wedding photographers: Who haven't yet made their first $100K, Who want to double their prices Who want to book $10k weddings Listeners are encouraged to enroll before the doors close tonight at 11:59 PM and are al...
182. Jenna tripled her prices & made $60k in just 9 months in the TWC 13.11.2024 21:26
In this episode of the Wedding CEO Podcast, host we welcome guest Jenna to share her inspiring journey. Jenna discusses her initial struggles with burnout, booking numerous weddings without seeing profits. After joining the Wedding CEO program she tripled her prices, booked her highest package, and can now make plans to become a mother . Jenna also highlights her mindset and sales wins, enabling h...
181. How Katie went from 9-5 side hustle to $117k in Weddings 12.11.2024 24:37
In this episode, we welcome TWC alumni Katie, who shares her journey from working a 9-5, burned out while booking 20+ weddings a year to becoming a full-time, $100k wedding photographer. Katie discusses how joining the Wedding CEO helped her significantly raise her prices, reduce her bookings, and achieve six-figure revenue. She emphasizes the impact of fostering a positive mindset, leveraging c...
180. From Burnout to $100k+ Ali's Journey in the Wedding CEO 06.11.2024 33:55
In this episode, a returning guest Allie shares her extraordinary journey in the wedding photography industry. After initially struggling with burnout and dissatisfaction, Allie joined the Wedding CEO program. With sheer determination, she revamped her business in just one month, resulting in a five-figure day. Allie discusses how the program transformed her mindset, improved her workflow, and all...
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