Offcuts

Nicole Compen, founder at raye the store . We explore how working brand side led to the creation of raye the store, the nuts and bolts when it comes to running pop-ups, the secret sauce of truly exceptional experiential retail, how to find and manage and nurture amazing brand partnerships, the challenges of property management and what’s next for raye the store; permanent locations and or goi...

I sit down with Jed Coleman , co-founder & CEO of Rise & Fall . We explore the origins of Caravan Coffee, the power of timing, creating the antithesis of fast fashion, the advantages of disruptive supply chain models, navigating the current macro climate with great products and value, how to find the ideal co-founder and his ultimate surf and restaurant spots   This episode is proudly...

I sit down with Lauren Murrell , CEO/Co-Founder of By Sarah London . We explore how a personal trauma led to starting the brand, the pros and cons of starting a business with your sister, community building, why you need to be nimble and adaptable when it comes to social media, the power of morning TV, why becoming a B Corp has been a great business decision and why finding mantras to live by can...

I sit down with Mike Stevens , founder, consultant and author of The Direct To Consumer Playbook . We explore working in startups before startups were a thing, shaking up the confectionary industry with Peppersmith, why timing is so important for selling a company, DTC’s state of play and relevance in 2022, why he decided to write The Direct To Consumer Playbook, the power of omnichannel strategie...

I sit down with Gary Penn , Global eCommerce Consultant at Chameleon Collective . We explore how the eCommerce landscape has changed in the last twenty years, what the modern DTC playbook looks like, how the Chameleon Collective are disrupting the traditional consultancy model, the challenges of platform selection, why brands need to think about multichannel strategies and how crypto can be used f...

I sit down with John-Ruben Holtback , founder of UNNA . We explore how a personal health journey led to the creation of UNNA, tackling customer relationships at scale, why taking time out is important, the pros and cons of having already started a fashion company, finding inspiration in unlikely places and starting communities by building co-creation programmes with customers.  This episode i...

I sit down with Lottie Unwin, Founder of The Copy Club . We explore key learnings from the early stages of her career, why marketing mates are helpful, creating an octopus business model, what it takes to build a community (I mean, really build a community!), how brands can rethink their approach to community, fostering customer conversations and the do’s and don’ts of personal branding.  &nb...

Topics we explore:   ~ Why 90s culture is still relevant in 2022  ~ Celebrity endorsements  ~ The changing face of DTC playbooks  ~ Attracting the wrong customer  ~ Running a serious business but not taking yourself too seriously  ~ And why everyone needs to see the movie ‘Prayer of the Rollerboys”

Topics we explore:   ~ Growing up in Jersey Shore  ~ The pros and cons of running a family business  ~ The advantages of founder-led content  ~ Balancing online, wholesale and retail sales channels  ~ How DTC playbooks change over time   ~ Navigating the current macro climate  ~ And why Rusty is the GOAT surf brand

Topics we explore:   ~ Why Turmeric is so good for us?  ~ The challenges of disrupting the supplements space  ~ The pros and cons of being an athlete and founder  ~ Celebrity partnerships ~ Web3’s application in the eComm space  ~ Guilty food pleasures  ~ And a whole bunch more

Topics we explore:   ~ Key startup stage growth areas  ~ Relearning after iOS 14 ~ Working with TikTok creators  ~ Balancing acquisition and retention   ~ Harnessing the power of marketplaces  ~ Dedicated reviews pages  ~ And a whole bunch more

Topics we explore:  ~ Disrupting a 300 yr old industry ~ The importance of IRL retail ~ Accidentally becoming a tech business ~ Avoiding Facebook ~ Navigating the current macro climate ~ Finding mentors and not sweating the small stuff

I chat with Chaz Olajide, founder of Sir Dogwood - a curated online marketplace and inclusive community for swank pups and their sartorially-minded pet parents. We explore how to build a community, balancing acquisition and retention, using SMS effectively, key learnings from the pandemic and her favourite animal Instagram accounts.

I chat with Josh Enzer, co-founder of Swell and VP of Strategy Yotpo. We discuss why pivoting from a Bitcoin tech start-up in 2015 was a good idea, the advantages of a business/tech co-founder combo, the pros and cons of getting acquired three years into your journey, community building from a non-brand perspective and what companies Josh would invest in right now.

I chat with Sarah Arts, Head of Marketing and Communications at Asket . We discuss why we should strive for the pursuit of less, the advantages of strategic naivety, bucking the BFCM trend by closing down your stores, the challenges of re-commerce, the pros and cons of working with content creators and becoming the David Attenborough of the apparel industry.

I chat with Kelsey Moreir a, Founder & Fearless Leader of Doughp . We discuss how getting sober led to the creation of Doughp, where we are in terms of de-stigmatising addiction recovery, why not starting a canned mocktail company was a good idea, how the pandemic brought about a successful pivot, the advantages of having real SMS conversations with your customers and what it's like to be a Sh...

I chat with Fanny Damiette , CMO at Girlfriend Collective . We discuss whether slow fashion and current supply chains can find harmony, why customer sophistication is creating a brand identity crisis, how to prioritise purpose, investing in and the challenges of circular-commerce and why personalisation is the holy grail of brand marketing.

I chat with Hannah Samano , Founder & CEO of Unfabled . We discuss why it's important to re-write the period care story, the evolution of personalisation to meet the demands of consumer lifestyles, whether community building is part of the new D2C playbook, why being impact-led helps with customer advocacy and our favourite Tony's Chocolonely flavours.

I chat with Aman Advani , co-founder & CEO of Ministry of Supply . We discuss why it's important to know the industry you're disrupting, the art of balancing form and function, how they created the workliesure category nine years before it existed and why giving your personal phone number to customers is a great idea

I chat with Matt Bland, co-founder of Ragged Edge . We discuss how a childhood dream led to the creation of Ragged Edge, moving from agency adolescence to agency adulthood, the advantages of finding a niche, the keys to a successful business partner relationship and how they solved their own brand problem.

I chat with Liz Whitney, agency world master and founder of Cove . We reflect on the challenges modern agencies face, why coaching helps you become a better consultant, the importance of enjoying the journey, creating employee personas to help navigate the new hybrid working environment and what the ideal agency model looks like.

I chat with Hannah Russell, co founder of Mags Creative . We discuss how a curated marketplace led to the creation of Mags, creating audio that reaches millions of listeners, not believing the highlights reel, the diversity challenge in the podcast space, predictions from 2019, enjoying the early 2020 Clubhouse moment and a new idea to help DIY podcasters level up.

On this episode, I chat with Peter Kang - co founder of Barrel . We discuss the challenges of side projects, being deliberate, transitioning life stages at the same time as your co-founder, investing in your clients, creating team experience frameworks, documenting your own agency journey and why John Starks is the greatest NBA player of all time.

I chat with CJ Daniel-Nield, co-founder of Planes Studio . We discuss how a New Zealander ends up founding a product agency in London, building a reputation when you don't have a portfolio, the realities of no new business, defaulting to openness and why clients may not need agencies in the long run.

I chat with Glen Burrows, co-founder and CMO at The Ethical Buther. We discuss how a vegetarian of 25 years came to co found a butcher, the relevance of modern food labelling, challenging veganism, the benefits of pre agriculture and how a thought-provoking Facebook post turned into an accidental viral hashtag movement.