National Wood Flooring Association

NWFA Real Answers

Business EN ↓ 123 episodes

The NWFA's "Real Answers" podcast series features NWFA President & CEO, Stephanie Owen and Chris Zizza, founder of C&R Flooring, Inc., and past Chairman of the Board of the NWFA. 

Author

National Wood Flooring Association

Category

Business

Podcast website

www.nwfa.org

Latest episode

Jun 30, 2026

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Episodes

Coping with Uncertainty and Putting the Customer First 20.10.2020

Michael Martin and Chris Zizza discuss how COVID-19 is currently impacting Chris' employees, how to best adjust schedules when facing uncertainty, and the importance of putting the customer first.

Prioritizing Jobs and Growing Your Own Employees 06.10.2020

Michael Martin and Chris Zizza discuss the upcoming Hardwood Floors Magazine NOW Event, the importance of prioritizing jobs, growing your own employees, and more.

Keeping it Cool & Managing Customer Satisfaction 22.09.2020

Michael Martin and Chris Zizza discuss how controlling your emotions when dealing with difficult customers/situations is a critical component of running a successful business.  

Money, Money, Money & Sustainable Growth and Reaching your Goals 08.09.2020

Michael Martin and Chris Zizza discuss "Money, Money, Money," how big is "big enough," what it means to have sustainable growth, and how to best reach your financial goals.

Networking and Getting Involved in Your Community 25.08.2020

Michael Martin and Chris Zizza discuss ideas on how to network to grow your hardwood flooring business, and how participating in charity work can be rewarding in many different ways. 

Employee Retention and Work/Life Balance 11.08.2020

Michael and Chris discuss employee retention, subcontracting, lessons on leadership, team building, and maintaining a healthy work/life balance.

The Importance of Organization 27.07.2020

Michael Martin and Chris Zizza discuss the importance of getting organized weekly and monthly and making sure you are not letting fear guide your business decisions. This episode of the NWFA Real Answers podcast is sponsored by DOW DIAMONDLOCK™ Flooring Adhesive, a pourable one component, moisture-cured system used to form a strong permanent bond between flooring materials and base floor materials...

Back to Basics and Business Fundamentals 17.07.2020

Michael and Chris give a brief Coronavirus update and discuss getting back to basics and the fundamentals of running a successful business.

Survival Instincts and Thriving in Turbulent Times 23.06.2020

Michael and Chris discuss surviving turbulent times, markup versus margins, and the vital importance of keeping up with current trends.

Update for Week of June 8th 09.06.2020

Michael and Chris discuss the PPP Flexibility Act, best practices for your hardwood flooring business, and more. This episode is brought to you by Hardwood Floors magazine.

Update for Tuesday, June 2 02.06.2020

Michael Martin and Chris Zizza give an update on Coronavirus best practices, separating yourself and your business from the competition, and the importance of confidence when quoting.

Update for Friday, May 29 - Generating Future Business 29.05.2020

Michael and Chris discuss the importance of marketing, generating future business, and more.

Update for Friday, May 22 - PPP Loan FAQs Answered, and Arboritec USA's Donnie Dusson 22.05.2020

Michael and Chris answer FAQs about PPP loan forgiveness and are joined by Arboritec USA's Vice President, Donnie Dusson. Donnie explains how qualified flooring professionals will receive $500 worth of free Arboritec products, including transport.

Update for Tuesday, May 19 - Loan Forgiveness and Job Costing Profitability 19.05.2020

Michael and Chris give listeners an update on new details about loan forgiveness.  They also discuss how you can easily gauge job costing profitability using Excel spreadsheets.   This podcast is brought to you by Hardwood Floors Magazine.

Update for Friday, May 15 - Kevin Mullany, President of Benchmark Wood Floors, Inc. 15.05.2020

Michael and Chris are joined by Kevin Mullany, President of Benchmark Wood Floors, Inc. discuss the latest about small business loans, cost savings strategies , taking advantage of rebate programs, and more.

Update for Monday, May 11 - Coronavirus Workplace Safety 11.05.2020

In this episode of the NWFA Real Answers podcast, Michael and Chris discuss considerations for making your workplace safer for employees post-Coronavirus, concerns voiced during the weeks NWFA Thought Leader conference calls, and more.

Update for Thursday, May 7 - Markup vs. Margins & Increasing Profitability 07.05.2020

Michael and Chris discuss updates on small business loans and address several questions asked during the recent Virtual Expo, including how you can increase profitability, markup vs. margins, and examining your costs. 

Update for Tuesday, May 5 05.05.2020

In this edition of the Real Answers podcast for Tuesday, May 5, Michael Martin and Chris Zizza discuss the latest information on the Coronavirus. They also provide a recap of the NWFA's Virtual Expo, a free online event being held online on April 29-May 1. It's not too late to access content from that event now at www.nwfaexpo.org. Episode is Live Published: Apr. 28, 2020 @11AM Edit Unpu...

Update for Tuesday, April 28 28.04.2020

In this edition of the Real Answers podcast for Tuesday, April 28, Michael Martin and Chris Zizza discuss the latest information on the Coronavirus. They also provide an overview of the NWFA's Virtual Expo, a free online event being held online on April 29-May 1. Registration is now available at www.nwfaexpo.org.

Update for Monday, April 27 - Feedback from Members in the Industry 27.04.2020

Michael and Chris discuss recent NWFA Thought Leader Conference calls, and several quick tips you can implement to demonstrate your commitment to safety to your customers.

Update for Thursday, April 23 23.04.2020

Michael and Chris discuss lending options for businesses, and developing and promoting your operations and marketing plans. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org. This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.

Update for Wednesday, April 22 - Senate Approves Payroll Protection Plan Funding 22.04.2020

Michael and Chris discuss news of the Senate approving a second round of funding for the Paycheck Protection Program. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org. This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.

Update for Friday, April 17 17.04.2020

Michael and Chris give updates on the SBA loan process, and discuss information overheard on NWFA Thought Leader Thursday conference call for contractors.  If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org .   This episode of the NWFA Real Answers podcast is brought to you by the NWFA...

Update for Thursday, April 16 16.04.2020

In this edition of the Real Answers podcast for Thursday, April 16, Michael Martin and Chris Zizza discuss the latest information on the Coronavirus. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org .   This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerg...

Update for Tuesday, April 14 14.04.2020

In this edition of the Real Answers podcast for Tuesday, April 14, Michael Martin and Chris Zizza discuss the latest information on the Coronavirus. They also provide an overview of the NWFA's Virtual Expo, a free onlineevent being held online on April 29-May 1. Registration is now available at www.nwfaexpo.org .

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