No Bull, Just Beef - The Small Business Marketing Podcast

Social media can feel overwhelming - followers, algorithms, AI, LinkedIn, video, reporting… where do you even start? In this Q&A episode, Todd, Jo and Hannah tackle real questions from business owners and clients about what actually works on social media right now. From whether followers still matter and how to turn content into leads, to using AI responsibly and avoiding social media burnout,...

In this episode, Todd and Jo are joined by Hannah, Spaghetti's own Social Media Manager, to talk about what it really takes to stand out when your content isn’t just competing with your competitors - but with everything. From creators and influencers to memes, recipes, and random viral videos, the fight for attention is louder than ever. They break down why the barrier to creating content being so...

AI is making content creation faster than ever… but is it making social media worse? In this episode, Todd, Jo & Hannah (our Social Media Manager) dig into whether AI is flooding feeds with generic content and what that means for businesses trying to stand out. From the rise of “robot-sounding” LinkedIn posts to why real photos still outperform polished brand content, we explore what actually...

In this episode of No Bull, Just Beef, Todd and Jo get brutally honest about what it really looks like to run a small business that’s more chaos than control - and how they dragged Spaghetti Agency out of that mess. They unpack the tell-tale signs your business is a total shit show: turning up late to meetings, terrible password management, no CRM, hunting for your own logo, and flying blind on nu...

'Tis the season to debrief the chaos! In this festive end-of-year special, Jo is joined by Hannah, Becky, and Sam for a full-team rundown of what really happened in 2025. From standout marketing wins and Expo antics to AI launches and savage one-liners, no topic (or team member) is safe. Expect surprise stats, questionable quotes, behind-the-scenes laughs, and some surprisingly heartfelt moments a...

AI can write your posts, plan your content, and maybe even impersonate your brand voice. But does that mean it should?   In this episode of No Bull Just Beef, Todd and Jo dive headfirst into the AI hype - and pull no punches. From lazy marketing shortcuts and microwave analogies to deep discomfort with AI-generated music, they explore the messy space between efficiency and authenticity.   Expect h...

Vision, mission, and values sound like corporate nonsense, but when done right, they can shape every decision you make -from who you hire to the clients you attract. In this episode, we cut through the fluff to show you how to actually use VMV in your small business to make marketing easier, build a stronger team, and stop wasting time on people who just aren’t your cup of tea. If you’ve ever roll...

AI search is changing the game and not in your favour. Your customers are getting answers without clicking your website, which means fewer visits, fewer leads, and fewer sales. In this episode, we talk about what’s changing, why it matters, and the moves you can make this week to make sure you still get found. If you want your business to survive in the age of AI search, you need to hear this.

Ever wondered what really goes on inside a small agency — beyond the bold branding, cheeky posts, and staged smiles? In this episode we’re pulling back the curtain on Spaghetti Agency itself. From imposter syndrome (or is it just a safety alarm?) to clients we politely call “dickheads,” late arrivals that drive us literally into space, and why paying VAT is apparently a bigger commitment than marr...

This one’s a full-blown rant-fest. We’re diving headfirst into the bullshit of business — the clients who ghost, the expos that suck, the social media fakery, and the newsletters nobody asked for. But don’t worry, it’s not just whingeing for whingeing’s sake — there’s proper advice buried beneath the sarcasm (promise). From ice bath scams to spammy “Seasons Greetings,” we’re calling out the fluff,...

Slick studio? Scripted lines? Forget it. In this raw and refreshingly honest episode of No Bull, Just Beef, we unpack why authentic, unpolished video content wins every time. Inside this episode: Why trust > polish — and how looking a bit scrappy might actually work in your favour. The worst fake video trends we're seeing (spoiler: AI, fake podcasts, and Gen Z cringe). How to overcome camera fe...

Today, we’re calling out the talkers and celebrating the doers. It’s all about walking the walk—because if you’re selling it, you better be doing it. In this episode, we dig into: 💥 Why “practising what you preach” is non-negotiable 💥 The riskiest thing we’ve done to prove we’re the real deal 💥 When honesty backfires—and why that’s a good thing 💥 How to build trust without screaming “trust me!...

Welcome to No Bull, Just Beef—THE small business marketing podcast by Spaghetti Agency. This isn’t your usual marketing podcast. No fluffy theories. No corporate jargon. Just raw, honest, and slightly inappropriate chat. Today, we’re getting into the gritty reality of personal growth: it’s not always pretty… and that’s exactly why it works. From awkward self-discovery to emotional goal-setting bre...

Welcome to No Bull, Just Beef—THE small business marketing podcast by Spaghetti Agency. This isn’t your usual marketing podcast. No fluffy theories. No corporate jargon. Just raw, honest, and slightly inappropriate chat. Today, we’re tackling a big truth: How You Do Anything is How You Do Everything. From the small daily habits that transformed our business to the tiny mistakes that nearly cost us...

🎙️ Welcome to the "No Bull, Just Beef" THE small business marketing podcast by Spaghetti Agency. 🎙️ This isn’t your usual marketing podcast. There are no fluffy theories, and no corporate jargon—just raw, honest, and slightly inappropriate chat. Today, we’re diving into 10 Years of Networking: The Good, The Bad & The Game-Changers. From the awkward small talk cringe moments to the unexpected c...

Welcome back to No Bull, Just Beef: The Small Business Marketing Podcast! If your marketing feels like a chaotic mess, Jo and Todd are here to help you sort it out. In this episode, they dive into the power of smart processes and how they can transform your marketing from a time-sucking vortex into a well-oiled machine. Here’s what to expect: ✅ The biggest time-wasters in marketing—and how to fix...

Welcome to the final episode of 2024 on No Bull, Just Beef: The Small Business Marketing Podcast! In this reflective and inspiring wrap-up, hosts Jo and Todd share an honest recap of the year, diving into the wins, challenges, and lessons that shaped their business journey. From refining goal-setting strategies to tackling unexpected hurdles, this episode is packed with actionable insights and rel...

Welcome back to No Bull, Just Beef, the small business marketing podcast where Jo and Todd break down big ideas with plenty of laughs and zero fluff. In this episode, we’re diving into "How to Get into Podcasting and Video Creation for Only a Few Hours a Month".   Jo and Todd share their hard-earned insights from launching their own podcast—from the bare minimum equipment you need (spoiler: you al...

Welcome back to No Bull, Just Beef, the small business marketing podcast where Jo and Todd cut through the fluff and get straight to what works (with a few laughs on the side). In this episode, we’re diving into the world of content creation—what your audience actually wants and how to give it to them without wasting time on pointless trends. We kick things off by dissecting the biggest mistakes b...

In this episode of the "No Bull, Just Beef" Small Business Marketing Podcast, Jo and Todd dive into copywriting and email marketing, providing ideas and tips for small business owners. Key Topics: Common Copywriting Mistakes: Jo shares her frustration with inauthentic, self-congratulatory copywriting that sounds robotic or overly polished; emphasising the importance of using genuine, conversationa...

In this month's episode, we do our very best to make SEO (Search Engine Optimisation) sexy. Well... understandable and interesting, at least. Jo stays awake for the entire episode and Todd shares some simple but valuable nuggets about SEO for SMEs!  Tune in to find out how you can apply some simple digital marketing tactics to outwit your competition. 

In this episode, we talk about the common marketing mistakes that we see businesses large and small make. We cover branding, social media, email list building, content creation and websites. 

In this episode, we discuss the different styles and types of content on each platform and what works best for each one. Expect simple advice, actionable ideas, and a small rant about spammy Linkedin DMs!

In this episode, we discuss tools that we feel most small business marketers will find useful. We chat about the sheer volume of tools out there and how we feel it's best to focus on the big tools that we know will help. Expect talk around AI, video, images and also a fair amount of banter between the shots. Fun, tools and marketing chat!

In this podcast we discuss the importance of content repurposing and how we recommend you get started. We also discuss how to use AI in the process and share some working examples from our marketing. Expect information you can apply right away, gentle banter, and some rather revealing admissions from our first episode - don't forget to subscribe!