Next Level Pros

Most companies don’t have a service problem… they have a perception problem. In this episode, Chris Lee sits down with Dan Antonelli, founder of KickCharge, to break down what actually makes a brand unforgettable—and why most home service companies get it wrong from day one. From naming your business to designing your trucks, website, and overall customer experience… every piece of your brand is e...

Most home service companies post finished work and five star reviews, then wonder why nobody cares or calls. In this episode, Jade Sprake breaks down how she generated over 10 million views by making content that feels human, story driven, and actually social, even without a camera crew. You’ll learn what to film day to day, how to make homeowners feel connected to you, and why a personal brand ca...

Most techs fail because they lead with a price tag, but Zack Reynolds just proved that slowing down is the fastest way to hit $4.1 million in a single year. We’re diving deep into the exact "front door" psychology he uses to dismantle a homeowner’s guard and turn simple maintenance calls into massive, high-margin victories. If you want to stop being a "parts changer" and start building real author...

In this episode, Chris Lee sits down with David Royce — founder and former chairman of Aptive — to break down how a $500M+ pest control business was built (and scaled) through door-to-door, culture, and a recruiting system that translates to any home service company. If you’re in HVAC, plumbing, roofing, solar, or electrical, this isn’t a “pest control story” — it’s a blueprint for raising your gr...

You’ve got an add-on service sitting right under your customers’ feet — and it can save lives and add serious profit to your business. In this episode, Chris Lee sits down with Jeff LeBlanc to break down the “invisible” threat most homeowners don’t even know they’re living with: radon gas. Jeff explains what radon is, why you can’t see/smell/taste it, and why it’s tied to a shocking percentage of...

OIN OUR FACEBOOK GROUP:   / 1bmudi9htk   In 2025, two forces are colliding fast: AI and blue-collar trades. In this episode, Chris Lee sits down with the team from Callsource to unpack what’s actually happening when home service companies replace CSRs with AI voice/text bots — and why it can quietly destroy trust, create missed revenue, and damage your brand even when the phones are ringing. They...

JOIN OUR FACEBOOK GROUP:https://www.facebook.com/share/g/1Bmudi9HTK/Most business owners think charging less makes them more competitive. In reality, it’s the fastest way to stay stuck, burn out, or shut down. In this episode, Chris Lee teaches you why “affordable” pricing quietly destroys teams, margins, and long-term stability — and how one early pricing mistake led to a $2.2M bankruptcy. Pricin...

Join our Facebook Group: https://www.facebook.com/share/g/1Bmudi9HTK/Can’t clearly communicate the pain you solve, who you solve it for, and why you’re the best option, you don’t have an offer… you just have a service. In this video, Chris Lee teaches you the simple structure that turns a basic service into a powerful offer customers actually buy. When you frame your message around pain, proof, an...

Join our Facebook Group:   / 1bmudi9htk   Most business owners hire because they’re exhausted. The ones who scale hire because the math says it’s time. In this video, you’ll learn the five critical hires every growing business needs — and the exact order to make them so you can scale without blowing your budget. Chris Lee breaks down the same hiring sequence he uses with hundreds of home-service a...

JOIN OUR FACEBOOK GROUP: https://www.facebook.com/share/g/1Bmudi9HTK/Most business owners think they’re burned out because they’re doing too much. The truth is you’re burned out because you don’t actually know where your time is going — and that’s the reason your business isn’t scaling. In this video, Chris walks you through the Impact Time Audit: the one-week process we use with trades and home-s...

If you feel burned out in your business, it’s probably not because you’re doing too much — it’s because you’re doing the wrong work. In this video, Chris Lee breaks down The Impact Quadrant, the simple framework that shows every home-service and trades business owner exactly where their time is going… and why most of it is keeping them stuck. You’ll learn:- Why burnout has nothing to do with hours...

From living under a bridge to running a $3M plumbing company — this is how Cale Forester rebuilt his life and business from the ground up. We dive into how Cale’s veteran-owned plumbing shop has doubled revenue year after year without outside investment, fancy tech, or massive crews. Cale and fellow trades leader Dylan Moya sit down with Chris Lee to reveal the simple systems, rebrand strategy, an...

Everyone says, “No one wants to work anymore.”But while most business owners were complaining, two teenagers built JunkTeens — and turned the labor shortage into their advantage. In this episode, we break down how they built a culture where young people show up, work hard, and stay — and how you can do the same inside your company. Partner Spotlight: 1SEO Digital Agency: At Next Level Pros, we tea...

In this episode of Next Level Pros , hosts dive into an eye-opening conversation with Elaine and Todd , co-founders of Mainstream Electric, Heating, Cooling & Plumbing . After spending over 15 years stuck at $3 million in annual revenue, they made a powerful decision—to get out of their own way. By confronting ego, redefining success, and seeking mentorship through Nexstar Network, Elaine and...

In this episode of the Next Level Pros Podcast, Daryl sits down with his wife Joanna to share the real side of building a marriage and raising a family while growing businesses. Together they open up about the highs and lows of nearly 20 years of marriage, raising four daughters, and navigating seasons where entrepreneurship pulled them in opposite directions. You’ll hear how they built trust, cre...

Welcome to a new episode of Next Level Pros! In this episode, Chris sits down with David Mayster, owner of Maester Heating and Air in Seattle. David shares his remarkable journey from Ukraine to building a thriving HVAC business, overcoming personal struggles, and learning the hard truths about running a profitable company. This episode is packed with insights for business owners—especially those...

Welcome to a new episode of Next Level Pros! In this episode, host Chris sits down with Alex Hormozi, founder of Acquisition.com, to dive deep into the mindset, strategies, and lessons behind building and scaling successful businesses. Whether you’re an entrepreneur, business owner, or aspiring operator looking to level up, this episode is packed with actionable insights on growth, investment, and...

Welcome to a new episode of Next Level Pros! In this episode, we dive deep into the realities of entrepreneurship and family life. Daryl Kelly is joined by his daughter Evelyn Kelly for an honest conversation about growing up in an entrepreneurial household, balancing ambition with family connection, and the lessons learned along the way. This episode is for parents chasing big goals without losin...

Welcome to a new episode of Next Level Pros! In this episode, Chris Lee takes us on a candid journey through his entrepreneurial highs and lows, sharing the real story behind building Sol Gen Power and the lessons learned along the way. If you’re an entrepreneur, founder, or anyone interested in the realities of building and scaling a business—especially in the trades or home service space—this ep...

Welcome to a new episode of Next Level Pros! In this episode, Chris shares the raw, unfiltered story of his first major business failure, the lessons learned from bankruptcy, and how he rebuilt his career and mindset. If you’re an entrepreneur, operator, or anyone in the trades or home service space looking for real, tactical advice and inspiration, this episode is for you. Highlights: “Take every...

Welcome to a New Episode of Next Level Pros! Today, Chris Lee shares his powerful origin story. From humble beginnings in a small town to early business ventures, overcoming personal challenges, and finding his true path in entrepreneurship. Originally recorded for his first podcast, “The Founder Podcast,” this replay dives deep into Chris’s childhood, his work ethic shaped by necessity, how he fo...

Welcome to a new episode of Next Level Pros! Today, we sit down with Victor Rancour, a powerhouse in the trades and HVAC industry who scaled from scratch to multi-million dollar success in just a few years. In this episode, Victor breaks down the exact moves he makes when acquiring new businesses, the systems he installs for profitability, and the sales processes that drive results. If you're...

Welcome to a new episode of Next Level Pros! In this episode, Chris reveals three powerful strategies to 3x your revenue in the HVAC and trades industry. Whether you’re a business owner, manager, or sales leader in home services, this episode is packed with actionable insights to help you scale your business, avoid common pitfalls, and close more deals with confidence. Highlights: “Customers do no...

Welcome to a new episode of Next Level Pros! In this episode, we dive into the journey of joining a startup from humble beginnings, the power of a clear mission and vision, and how culture can shape both personal and organizational success. This episode is perfect for entrepreneurs, leaders, and anyone seeking inspiration to build or join a purpose-driven team. Highlights: "He who has the big...

Welcome to a new episode of Next Level Pros! In this episode, Chris interviews Aaron Cooper from Sameday.ai, exploring how AI is transforming customer service and sales in home service businesses. Perfect for entrepreneurs, trade business owners, and tech-curious professionals looking to understand the future of customer interactions and business efficiency. Highlights: "If you're not using AI to...